Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How do you use Moz to research related topics?
-
Like most of the folks here I'm a pretty big fan of the content that comes out through Whiteboard Fridays, and I try to apply the things I learn, but one of the WBF videos that I'm following along with does not do a stellar job of detailing execution using Moz KW Explorer.
https://moz.com/blog/related-topics-in-seo-whiteboard-friday
Now granted, this came out in 2016, but I still feel the core principle and strategy results in a higher quality piece of content and is still relevant to discovering and understanding searcher task completion requirements, and drafting content that fulfills those requirements. Towards the end Rand sort of mentions that you'll be able to do this with KW explorer, but I'm not really seeing the functionality.
The steps I followed were to enter in the keyword in kw explorer, went to keyword suggestions, and selected "based on closely related topics" and ran it, but received no suggestions - came up blank. I then selected "based on broadly related topics" and the same thing happened. I tried this out with the keyword r22, keeping it very broad to start but that didn't seem to work.
So what do you all do to perform this sort of research within Moz? Or do you even feel it's relevant in today's Rank Brain driven world?
-
Hey Dave, thanks for the response! I should have updated my question earlier today, but I was able to find a better way to do this type of research using Moz Pro's page optimization tab. The section in there that was previously labeled "related topics" was renamed "content suggestions", but it worked great. I was able to double content length and put in some genuinely useful information (I hope) that should help it rank better (I hope).
It's a darn sight faster than what I was doing before, which was manually copy/pasting all body copy from the top ten sites for high volume keywords into an ngram analyzer and looking for patterns. The results were actually pretty similar, but good gravy, was it boring.
-
Hey Brett, Dave here from the Help Team.
I think the issue here is that we don't have results that specific for the keyword "r22" based on broadly related topics or synonyms so I don't think that feature will be ideal for that keyword unless you stick to including a mix of sources for suggestions. Hope that helps, let me know if you have any other questions
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz DA Factors
Hello Folks, I just wanna know that on which factors does Moz calculates DA ...? and also wanna know my site DA can anyone tell me Helmet Best
Moz Bar | | Alisa8844880 -
If we put the disavow links in google, does MOZ crawl the same links?
I have put bad or spam links in disavow file, but still showing in MOZ backlinks. So, I want to know that Why is MOZ not removing the spam links from their system?
Moz Bar | | insidewebanalytics0 -
Does "Disallow: /xmlrpc.php" in robots.txt affect moz tools ability to fetch DA?
Just checked a website for Domain Authority using Moz' tool, however it returned 1 for DA, which should be unlikely. I have been trying to find the problem and found "Disallow: /xmlrpc.php" in robots.txt. Could this affect Moz' tools ability to get the required data?
Moz Bar | | Foli0 -
Moz Keyword Tool Monthly Volume
Ive recently put together a Keyword List of about 100 keywords on the Moz Keyword Explorer tool. One keyword, aerial filming, stood out as very low search volume of 51 - 100. I took the same 100 keywords and passed them through the Google Keyword Planner by Google AdWords. Aerial Filming has an average search volume of 1k - 10k according to the Keyword Planner. Even though Keyword Planner gives me a range of 1k - 10k, the lowest number is still 10 times higher than what the Moz Keyword Explorer was indicating. This drastic difference of volume was consistent across all 100 keywords. All of the Monthly Volume numbers were divided by 10. Why does Moz Keyword Tool display a search volume that is 10x less than what Google Keyword Planner is suggesting?
Moz Bar | | fictionarts0 -
What does the Bold/ Strong mean in Moz bar?
Under On-Page Elements in the Moz bar there is a Tag/ Location called Bold/ Strong. What does that mean?
Moz Bar | | TiffanyatElite0 -
Link to hotels on http://moz.com/mozcon doesn't work
Hi The link to the hotel for Mozcon 2015 doesn't work - seems like its the 2014 link still in place. Thanks Andy
Moz Bar | | Andy-Halliday0 -
Weird back link showed in moz crawl
Some time ago somebody from this site: http://dianibeach.com created a weird link to our site which had on the end db. Later we have realized that the link was coming from every footer on each page. I believe that the back links from footer does not have realy value and even the more of them the less value. We have asked the guy to remove that links as I thought it might harm our site more then help. Now I I was very surprised to find this link in moz crawl error as second top page on our site in current index??? Can somebody explain how is this possible?? The most ridiculous thing is that when I click on that link it realy opens our site! How is that possible, what is it? This is the link: http://villasdiani.com/?db Thank you very much for any help with this
Moz Bar | | Rebeca10 -
Is Moz Analytics still available to all MozCon attendees?
I thought all Mozcon attendees were going to get access to Moz Analytics even after the convention was over. I can't seem to find were to access it from my campaigns manager dashboard and the Analytics landing page says im on queue to get access.
Moz Bar | | AmberHanson0