Optimization for "Search by Photos" feature
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Howdy, fellow mozzers,
Does anyone know what affects a given company photos show up in the "Search by Photos" section?
I can't find any decent info..
Here is the link to SEL, describing the feature (not even google themselves seem to have an announcement about it). https://searchengineland.com/google-showing-mobile-search-by-photos-option-in-selected-local-verticals-323237
Thanks in advance!
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Hi DmitriiK,
The "Search by Photos" section in Google is influenced by several factors. Here are some key elements that affect whether a company's photos show up:
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Relevance: The photos must be relevant to the search query. Google's algorithms assess the relevance based on the content of the photos and the associated metadata.
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Quality: High-quality images are more likely to be featured. This includes good resolution, clear subjects, and visually appealing compositions.
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Engagement: Photos that receive higher engagement, such as clicks, views, and shares, are more likely to be prioritized by Google's algorithms.
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Local SEO: Optimizing your Google My Business (GMB) profile can significantly impact photo visibility. Ensure your GMB profile is complete, accurate, and regularly updated with new photos.
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User Reviews: Positive reviews and higher ratings on your GMB profile can also enhance the likelihood of your photos being featured.
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Geotagging: Photos with geotagging information that matches the searcher’s location or the location relevant to the search query can be prioritized.
To improve your chances, focus on uploading high-quality, relevant photos regularly and optimize your GMB profile. For more detailed information, you can check the article on Search Engine Land: Google showing mobile ‘search by photos’ option in selected local verticals. And for enhancing photo quality, consider using Remini APK.
Hope this helps!
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