Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Special Characters in Negative Keywords in Ads
-
Howdy, fellow mozzers,
I came across this weird suggestion in my Bing account (screenshot link: https://dmitrii-regexseo.tinytake.com/tt/NDY3OTc5NF8xNDgyMzY4OA)
It almost that the dollar sign in the negative keyword is acting like a wildcard character, or being disregarded completely.
I did some tests, it seems that in Google Ads that is not happening.
Does anyone have an idea if this is normal behavior? I have never seen this before.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Google Ads Subdomain in sitelinks & Composition Change for Strategy Status
I have a basic query but could not find a definite answer on the internet. I am currently running a campaign for the main website of a big education brand and they also have a secondary learning website on subdomain, and I want to add sitelinks of subdomain to the campaign, but I am not sure whether it is allowed or not. The brand I am running ads for is https://www.rauias.com/ and the secondary website is https://compass.rauias.com/ branded slightly different in a subdomain, so should I add the sitelinks of Compass to the main campaign? Also one more silly question My Max Conversion search campaign gave me this status today. "Learning (composition change): Campaigns have been added to or removed from the bid strategy. Google Ads is now adjusting to optimize bids. 5 days left for learning" What does this mean exactly? And Why does it reenter the learning phase whenever I make a small change?
Paid Search Marketing | | rauoff0 -
304 "If Modified Header" Triggers Error in Google Ads?
We have a client who is launch some Google Ads campaigns, and they recently asked us to fix 304 "Errors" on their website as per this feedback: "When we inspected the website we came across a number of 304 status errors. In order to get the ads running, we will need all of the website domain status codes converted to 200. “ Of course, all of their website pages return a 200 Status, it's just the HTTP headers that additionally clarify with a 304 Response (not an error). Has anyone else ever run into this issue with Google Ads? IMHO it makes no sense to remove this functionality. Google has even recommended in the past to use this it: https://webmasters.googleblog.com/2008/11/date-with-googlebot-part-ii-http-status.html Thanks for any tips or feedback!
Paid Search Marketing | | mirabile0 -
Can Google Shopping Ads Lower Ranking due to Bounce?
I am noticing Google Shopping Ads are showing up for really irrelevant keywords on some of my products. This quite predictably causes a high bounce rate when a user comes from these ads. There is very little control over what Google Ads seems to decide are relevant keywords from what I can see. Only control is by viewing search terms and setting as negative keywords, but his doesn't help much. Negative keywords are often ignored or they come up with some other really irrelevant new keyword. Seems this high bounce rate could hurt ranking? Any experiences shared with Google Shopping ads appreciated!
Paid Search Marketing | | Chris6611 -
How to deal with the InCorrect Price Issue for the Google Shopping Product Listing Ads?
Hello All, Yesterday when i was checking with the one of the search term for "canvas prints"..i come to know that one of the advertiser EasyCanvasPrints.com is showing Incorrect price. On Search result they guys are showing $7.46 incorrect price for the PLA - Product listing ads. Go to below links: https://www.google.com/search?hl=en&site=webhp&tbs=vw:l,mr:1,seller:8521978&tbm=shop&q=canvas+prints&sa=X&ved=0CJkGELMrahUKEwjmj-PSgfzIAhUHBY4KHc0VBBQ https://www.google.com/?gws_rd=ssl#q=canvas+prints&tbm=shop https://www.google.com/?gws_rd=ssl#q=canvas+prints&start=0 But when we click on it then i can not this price $7.46 http://www.easycanvasprints.com/single-canvas?singlecanvas=1&height=19&width=14&pcode=5345334C6B74647246774137536C786768544B5458776C35644F747855796D39&utm_source=google_base&utm_medium=data_feed I have done various claim and send to Google support about this misguiding price for the Easy Canvas Prints but they not taking any actions on it. Guy Can u please help me how can i pass this message to Google to take actions for this advertiser? Waiting for your reply Regards Dinesh
Paid Search Marketing | | CommercePundit0 -
Changing Domains - Will a 301 redirect be looked unfavourably for my Ads?
Hey All, So over the next few weeks we are switching over a clients domain to a new one. Each of the old pages on the old domain will have a 301 redirect to it's new contextual page (with the same content). My question is this, we currently have multiple PPC campaigns running for this client and the ads are pointed towards the old domain so the ads will redirect over to the new domain. My question is this, will Adwords look at this redirection unfavourably? If so, then I will have to duplicate each ad (100's of ads) with a new destination URL (since if I edit the current ads they will lose all past performance history). Obviously for branding I'm going to have to probably change the display URL eventually but for now I'm looking at the BIG issues that could occur. I would normally call Google and ask this question but I don't want them to flag anything in my account just in case this is looked unfavourably. Thanks! Jon
Paid Search Marketing | | EvansHunt0 -
Adwords negative keywords / keyword lists conflicting?
Does any of you had any experience on large 5k+ shared negative keyword lists impacting normal campaign negative keywords in Adwords even if they are not selected on these campaigns? And a second question; does anyone know how selected negative keyword lists can be removed from a campaign? I seem to be able to add them but not to remove them... Cheers!
Paid Search Marketing | | hellemans0 -
Is there any reason to add the word "buy" to our Adwords keywords?
Was having a discussion with someone so I am going to write this up as neutral as possible and let you guys decide. We have a large keyword list and they are all setup as phrase. Should we go back and add the word buy in front of all those keywords? Even though they are setup as phrase already. Example: "Widget" (as a phrase) Should we go back and add "Buy Widget" as a keyword?
Paid Search Marketing | | EcommerceSite0 -
Multiple keyword match types - same ad group, or separate ad groups?
Hi guys, Looking at an account that has historically used broad matching, and i'd now like to take some of the better performing keywords and duplicate as phrase and/or exact match to increase the quality of traffic to the landing pages. I know I can add red shoes, "red shoes" and [red shoes] to the same ad group, however I've also read that people are creating separate groups for each match type. Other than easy of management (same group), or more granular targeting of ads (separate groups), should I go with either approach, or a blend of the two? My key objective in this restructure is to drop the currently high bounce rate on the landing pages by improving the relevance of the incoming traffic. Cheers, Jez
Paid Search Marketing | | jez0000