Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
If a redirecting URL has more value than the website should I move it?
-
Client has two website addresses:
- Website A is a redirect to Website B. It has one indexed page. But this is the URL being used in collateral. It has the majority of back links, and citations everywhere list Website A as the URL.
- Website B is where the actual website lives. Google recognizes and indexes the 80+ pages. This website has very few backlinks going to it.
This setup does not seem good for SEO. Moreover, the analytics data is completely messed up because Website B shows that the biggest referral source is... you guessed it Website A.
I'm thinking going forward, I should:
- Move all the content from Website B to Website A.
- Setup Website B to permanently 301 Redirect to Website A.
Is that the best course of action?
-
Hi Pashmina,
How does Website A is a redirect to Website B and can it has one page indexed?
If Website A has a 301 PERMANENT redirection to Website B, then I think it should stay permanent.
If Website A has a page indexed, then I presume it is not a 301 redirection. In that case, moving the content and making a 301 redirect from Website B to Website A would be a good idea in term of SEO.
But, you shouldn't only think in term of SEO, you should also think in term of branding and usability. What is the domain name that reflects your brand? relates to your products? is easier to remember?
Best regards,
Guillaume Voyer.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Reusing an already 301 redirected URL for a very important keyword
I have a question about reusing an already 301 redirected URL Till now I never reused an URLs that has been already redirected with a 301 redirect. However, I just started working on a website where in past they created a lot of 301 redirects without thinking about the future, and now certain URLs, that are currently redirected with a 301, would be very useful (exact match) and needed (for some of the most important keywords for this specific business), to maintain an optimal, homogeneous and "beautiful" URL structure. Has any of you ever reused a URL that was previously redirected with a 301 redirect? If yes what are your experiences with it? Can content on the reused URL (that was previously 301 redirected and than the redirect removed) normally rank if the page is reestablished and the redirect is removed (and you do great content, on page, internal linking, backlinking, .... ) or is such an URL risky / not recommended / "burned" forever and not recommended to be reused again... especially for very important keywords since it present the exact match ?! Thank you very much for all your help! Regards
Technical SEO | | moz46y0 -
I want to move some pages of my website to a folder and nav menu in those pages should only show inner page links, will it hurt SEO?
Hi, My website has a few SaaS products, to make my website simple i want to move my website some pages to its specific folder structure , so eg website.com/product1/features
Technical SEO | | webbeemoz
website.com/product1/pricing
website.com/product1/information and same for product2 and so on, the website.com/product1/.. menu will only show the links of product1 and only one link to homepage (possibly in footer). Please share your opinion will it be a good idea, from UI perspective it will be simple , but i am not sure about SEO perspective, please help thanks1 -
Redirecting an Entire Website?
Is it best to redirect an old website to a new website page by page to like pages or just the entire site all at once to the home page of the new site? I do have about 10 good pages on the site that are worth directing to corresponding pages on the new site. Just trying to figure out what is going to preserve the most link juice. Thanks for the help!
Technical SEO | | photoseo10 -
Is 301 redirect the only way when using Vanity URLs?
We have been using vanity urls for some of our pages. Mostly the pages that have a vanity URL have a long URL length. But now the problem is, the vanity URL is getting displayed on the search engine when the particular keyword related to the page is entered. I checked the google search console, the vanity URL is indexed and the original URL remains unindexed. What should I do? Is adding 301 redirect to the vanity URLs are solution? Since some of vanity URLs are not redirecting to the original. Some of the original pages are not getting traffic. Also, can using canonical tag help?
Technical SEO | | tejasbansode0 -
I have a question about the impact of a root domain redirect on site-wide redirects and slugs.
I have a question about the impact (if any) of site-wide redirects for DNS/hosting change purposes. I am preparing to redirect the domain for a site I manage from https://siteImanage.com to https://www.siteImanage.com. Traffic to the site currently redirects in reverse, from https://www.siteImanage.com to https://siteImanage.com. Based on my research, I understand that making this change should not affect the site’s excellent SEO as long as my canonical tags are updated and a 301 redirect is in place. But I wanted to make sure there wasn’t a potential consequence of this switch I’m not considering. Because this redirect lives at the root of all the site’s slugs and existing redirects, will it technically produce a redirect chain or a redirect loop? If it does, is that problematic? Thanks for your input!
Technical SEO | | mollykathariner_ms0 -
Do web design footer links of websites you build have value?
Hi everyone. I am trying to build up DA for my site and create linking opportunities with my clients sites but I am not seeing any link value. I just did a redesign with another firm and we built out www.denbow.com . We have links to our sites in the footer but for some reason it's not being indexed. Can someone help me understand if it is good to put built by a href link in the footer? I've built almost 12 sites in my first 1.5 years of being in business for myself and I thought the links would pass some sort of value. Thanks in advance for the help and education. Regards, Noob Gary
Technical SEO | | gdavey0 -
Does it really matter to maintain 301 redirect after de-indexing of old URLs?
Today, I was reading latest blog post on SEOmoz blog about. Uncrawled 301s - A Quick Fix for When Relaunches Go Too Well This is very interesting study about 301 & How it useful to maintain traffic. I'm working on eCommerce website and I have done similar stuff on my website. I have big confusion to manage 301 redirect. My website generates new URLs due to following actions. Re-write dynamic URLs. Re-launch entire website on different eCommerce platform. [osCommerce to Magento Commerce] Re-name category. Trasfer one product from one category to another category. I'm managing my 301 redirect with old practice. Excel sheet data from Google webmaster tools and set specific new URLs for redirect. Hoooo... Now, I have 8.5K redirect in htaccess... And, I'm thinking it's too much. Can we remove old 301 redirect from htaccess or not? This is big question for me. Because, all pages are not hyperlink on external website. Google have just de-indexed old URLs and indexed new URLs. So, Is it require to maintain 301 redirect after Google process?
Technical SEO | | CommercePundit0 -
How to find a specific link on my website (currently causing redirects)
Hi everyone, I've used crawlers like Xenu to find broken links before, and I love these tools. What I can't figure out is how to find specific pieces of code within my site. For example, Webmaster Tools tells me there are still links to old pages somewhere on my website but I just can't find them. Do you know of a crawler that can search for a specific link within the html? Thanks in advance, Josh
Technical SEO | | dreadmichael0