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Content toggle, tabs ad accordion for seo text
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Hello there,
I have two questions.
1. I want to ad seo text in content toggles, tabs and accordions. does Google robots view as seo text , eg, H1 text as it would be written direct on the page?
2. About Pinguin and link building. I am seeing up an onlineprintshop, where any industry can become a client. Lets say a medical company will be our client for prints. If they link back to our onlineprint page does Goole evaluates the link as a link from a related industry.
Thanks for your kind answer.
Kind Regards
Mike
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HI Dariusz,
Hopefully I understand your question correctly. Let me answer each in turn.
1. If I understand correctly, you're asking if text contained within elements like tabs is viewed the same as text clearly visible on the page.
For the most part, Google will easily crawl and index this text, but keep in mind that Google tends to place more weight on body text above the fold than text place in other areas of the page. That means that content within sidebars, pushed to the bottom of the page, or hidden in navigation, while important, probably doesn't count as much in most circumstances.
If putting the text there makes sense to your visitors, by all means go ahead and do it. On the other hand, if you're doing it for SEO reasons, you might be asking for trouble.
2. Depends on the context. If it is a footer link with off-topic anchor text, then Google will possibly devalue the link. On the other hand, if the medical company writes a glowing blog post about their great printing company, then the link will likely carry lots of value and Google will consider it highly relevant.
Most likely, your link will fall somewhere in-between. The best links are
- unique (not-sitewide)
 - Surrounded by relevant text (not just a bunch of other links)
 - in the body of the text (not the footer, bottom of the page or sidebar)
 - on a relevant page
 - with anchor text varied from other similar links to your URL
 
My favorite blog post of all time: http://www.seomoz.org/blog/10-illustrations-on-search-engines-valuation-of-links
Hope this helps. Best of luck with your SEO!
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1. As long as the content is genuine and you/ your visitors feel that those tabs are required along with some text, google is okay with that.
2. Make sure, those links are genuine links, google is smart enough to track down any malpractice, but if the no. is bit low that don't worry, Matt has just said that it is okay to have a few bad links. Refer: http://t.co/rhV6DjzQ
You should always try to not to get into any such activity appears to be fishy or you make some deliberate efforts to increase you back link count.
But if you're developing the links in this fashion, then chances are quite bleak that you would not be caught.
out of 100% links:- 20% are no-follow, 20% are developed with your brand name as a anchor text. and rest 60% divided with different anchor text.
 
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