Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there a way of changing the Permalink without getting the 404 Error?
-
Hi, I am new to this all..
Is there a way of changing the permalink for example from:
domain/content/ to domain/profile/ without receiving the 404 error message. It's just that since my website has been developed, some pages and their content have changed but the permalink still shows the name of the old page which may be confusing.
Ps. Please use most simple language for explanations as I am really new to it.
Thank you!
Ve
-
Wow - looks like folks kinda missed the part where you asked to keep it simple, Ve
Because you site is built using WordPress software, it's actually simple and straightforward to do what you're asking. All it requires is the installation of a small plugin called "Redirection" to your website to automatically handle what needs to be done anytime you wish to change a page or post's permalink. (just to be sure - this is all assuming you're talking about changing the permalink right on the edit page for a post, not changing the permalink structure on the settings page for your whole blog)
In case you haven't installed plugins before, here's the step-by-step process. Don't be intimidated - it only looks long because I've made every step it's own bullet point for clarity
- log into your WordPress as if you were going to create a new post, but instead, look for the button called Plugins on the left sidebar
- hover your cursor over the Plugins button, and click on the Add New link that shows up
- on the new page, type Redirection into the search box and click the Search Plugins button beside it
- the plugin you want should be right at the top of the list - called Redirection (no other words) and in the description you'll see it is written by John Godley
- click the link for Install Now located under the name of the plugin
- you'll be taken to a page that tells you it's installing the plugin. (If WordPress gives you empty boxes to fill ion this new page, post back here. Depending on your site's configuration, sometimes WordPress needs a little help at this point.)
- Once WordPress has done it's thing, you should see a successful install notification on that page.
- click on the Activate Plugin link that now appears at the bottom of the "successfully installed" page you're on
- WordPress will again do it's thing and then take you to the page listing all your installed plugins. The plugin is now installed and activated!
- now go the post or page you want to change, and edit its permalink, republishing the post when you're done.
- go to your live site and click on one of the links to the page you just changed, to confirm that you end up on the correct new page at it's new address
- DONE! Go have a glass of wine (or other celebratory beverage.)
The background (if you want to know the "Why" as well as the "how")
When you change the permalink of a page in WordPress, you are changing its actual web address (also know as its URL). Even though you know you've done this, the rest of the web (and even your own website) don't know about the change so they're still looking for that page at it's old address.When your site's server gets a request to display that page, it can't find it so it sends back a 404 error, which basically says "there's no page at the address you're asking for and I have no idea where it might be".
To fix this, you need to teach the server where it should send everybody who's looking for the old address. You do this by writing what's called a 301 Redirect into the server so that when it gets a request for that old address, it can say "there's no page at that old address anymore - it's now moved permanently to this new address and I'm going to automatically send you there."
This all happens instantaneously in the background so the visitor never sees it - they just end up on the new address. In addition, this redirect tells the search engines to give the ranking value of the old address to the new address so it doesn't look like a brand new page starting from scratch. (helps keep your page showing up well in the search results)
The Redirection plugin automatically notices whenever you change the permalink of a page and automatically writes the code necessary to give the server the 301 redirect it needs, instead of you having to muck about with all the coding the other answers were talking about. YAY for WordPress! (Still, best to change the permalinks as seldom as possible though)
The method I gave you installs the plugin directly from the WordPress parent site , meaning they've checked and approved it so you know it's safe. The plugin can also do many other powerful things, but those are for another post
Do let me know if anything's not clearly-enough explained, or if you run into any problems
Good luck, and let us know how it goes!
Paul
-
Hi Ve, just as a further clarification, remember that when you use the 301 redirection you're passing that value to the new page although you lose something of that value (further reading here) that's why you should schoose wisely whenever perform a redirect or not.
In the case you need to do that consider that you won't be starting from 0 but not even from the same point you were with the other page which was ranking.
-
Thank you!
I didn't think there was sooo much work involved. I will look into it. Cause at the moment my site is ranking not badly, so making changes to my URL would mean losing those ranking positions and starting from new. It may be worth long term doing anyway, so I just have to see.
Thank you!
Ve
-
MissVe,
you can change your permalinks. You just need to set up 301 redirects from the old permalinks to the new. This not only forwards users to the new location but tells google that you've moved the page as well. This is the best way to handle your situation!
Hope that helps!
-
Hi Ve. A 404 is generated when someone reach a page which doesn't exist, so to have someone reaching such a page you need to give them a path to it. There may be two different paths:
- internal. You can remove this internal path changing all the links pointing to the old url to the new one.
- external. This may be trickier. There may be:
- external sites pointing with links to the old page. In this case you need to think if it's really worth to change the url. If it is, get in touch with those websites and ask them to change the link.
- Google having indexed that page and make it rank. That cannot be changed by YOU.
So make all the internal and external possible fixes
change your sitemap and submit that to google webmaster tools
and then you'll need to modify your htaccess (if your server is driven by apache, which 90% normally do) and create a rule which redirects from the old page to the new one. In that way even if the external site doesn't change the old link the user won't receive a 404 but will be redirected to the new page, and google will drop the old url (in a week or so it depends on the crawling rate) and then index instead the new one.
For the htaccess rule if you're not experienced with that kind of file leave that to your it guys, because a wrong comma there, may brake the whole site.
Hope this is clear
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
GMB Bulk Upload Error
Hello! I am continuing to have issues with the bulk upload option.Currently, there are 12 non-verified locations in a location group in my GMB account. I have approximately 6-8 more that need to be added to this group via bulk upload. When uploading the spreadsheet, I receive an error reading "You've exceeded the limit for the about of locations you can upload to Google My Business in a single day. Try again later." It seems to happen specifically to the locations that aren't in my GMB account already. The others, the ones already in the account, are fine and simply read "No updates" when the bulk upload sheet is read. Everything else is marked as an error. Why is it marking some listings as nonviable when they come in via the bulk verification spreadsheet, which has been downloaded directly from the links Google has provided, and filled in with the help of the sample and amenities list?How do we finish uploading all of the remaining locations?I have another group, separate group (same company, groups split into US and International) under my name that may also need a bulk upload - what can I do to avoid this error in the future? Can they still be bulk uploaded to my account after I upload the first location group's listings?If you could provide any guidance, I'd be very grateful.Thanks in advance!
Technical SEO | | kmarsh0 -
Intermittent 404 - What causes them and how to fix?
Hi! I'm working on a client site at the moment and I've discovered a couple of pages that are 404ing but producing a 200 OK response. However, I have checked these URLs again and some are now producing a 404 Error response. No changes have been made (that I'm aware of) so it appears that the URLs are returning both 200 OK and 404 Error responses intermittently. Any ideas what could cause this and the best solution? Thanks!
Technical SEO | | daniel-brooks0 -
Date in permalinks. Bad?
Hello! I have a recipe website with over 1000 posts. Currently I have the month and year in the permalink that everyone is hinting off to me is bad. On the same front people tell me if I change the permalinks to just the post name it's going to significantly slow down my site. I'm torn on this one about changing. From Google's standpoint is it better to change to the post name and if so should I be fearing I'm going to run into trouble with the change? Any suggestions you have would be appreciated. Thanks!!!
Technical SEO | | Rich-DC1 -
Resubmit sitemaps on every change?
Hello Mozers, Our sitemaps were submitted to Google and Bing, and are successfully indexed. Every time pages are added to our store (ecommerce), we re-generate the xml sitemap. My question is: should we be resubmitting the sitemaps every time their content change, or since they were submitted once can we assume that the crawlers will re-download the sitemaps by themselves (I don't like to assume). What are best practices here? Thanks!
Technical SEO | | yacpro131 -
Hundreds of 404 errors are showing up for pages that never existed
For our site, Google is suddenly reporting hundreds of 404 errors, but the pages they are reporting never existed. The links Google shows are clearly spam style, but the website hasn't been hacked. This happened a few weeks ago, and after a couple days they disappeared from WMT. What's the deal? Screen-Shot-2016-02-29-at-9.35.18-AM.png
Technical SEO | | MichaelGregory0 -
How big is the problem: 404-errors as result of out of stock products?
We had a discussion about the importance of 404-errors as result of products which are out of stock. Of course this is not good, but what is the leverance in terms of importance: low-medium-high?
Technical SEO | | Digital-DMG0 -
404 errors on non-existent URLs
Hey guys and gals, First Moz Q&A for me and really looking forward to being part of the community. I hope as my first question this isn't a stupid one but I was just struggling to find any resource that dealt with the issue and am just looking for some general advice. Basically a client has raised a problem with 404 error pages - or the lack thereof- on non-existent URLs on their site; let's say for example: 'greatbeachtowels.com/beach-towels/asdfas' Obviously content never existed on this page so its not like you're saying 'hey, sorry this isn't here anymore'; its more like- 'there was never anything here in the first place'. Currently in this fictitious example typing in 'greatbeachtowels.com/beach-towels/asdfas**'** returns the same content as the 'greatbeachtowels.com/beach-towels' page which I appreciate isn't ideal. What I was wondering is how far do you take this issue- I've seen examples here on the seomoz site where you can edit the URI in a similar manner and it returns the same content as the parent page but with the alternate address. Should 404's be added across all folders on a site in a similar way? How often would this scenario be and issue particularly for internal pages two or three clicks down? I suppose unless someone linked to a page with a misspelled URL... Also would it be worth placing 301 redirects on a small number of common mis-spellings or typos e.g. 'greatbeachtowels.com/beach-towles' to the correct URLs as opposed to just 404s? Many thanks in advance.
Technical SEO | | AJ2340 -
Robots.txt file getting a 500 error - is this a problem?
Hello all! While doing some routine health checks on a few of our client sites, I spotted that a new client of ours - who's website was not designed built by us - is returning a 500 internal server error when I try to look at the robots.txt file. As we don't host / maintain their site, I would have to go through their head office to get this changed, which isn't a problem but I just wanted to check whether this error will actually be having a negative effect on their site / whether there's a benefit to getting this changed? Thanks in advance!
Technical SEO | | themegroup0