Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Research & Trends
    3. White Hat / Black Hat SEO
    4. Closing down site and redirecting its traffic to another

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Closing down site and redirecting its traffic to another

    White Hat / Black Hat SEO
    4
    5
    5374
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • THB
      THB last edited by

      OK - so we currently own two websites that are in the same industry.

      Site A is our main site which hosts real estate listings and rentals in Canada and the US.

      Site B hosts rentals in Canada only.

      We are shutting down site B to concentrate solely on Site A, and will be looking to redirect all traffic from Site B to Site A, ie. user lands on Toronto Rentals page on Site B, we're looking to forward them off to Toronto Rentals page on Site A, and so on.  Site A has all the same locations and property types as Site B.

      On to the question:

      We are trying to figure out the best method of doing this that will appease both users and the Google machine.  Here's what we've come up with (2 options):

      When user hits Site B via Google/bookmark/whatever, do we:

      1. Automatically/instantly (301) redirect them to the applicable page on Site A?

      2. Present them with a splash page of sorts ("This page has been moved to Site A.  Please click the following link <insert anchor="" text="" rich="" url="" here="">to visit the new page.").</insert>

      We're worried that option #1 might confuse some users and are not sure how crawlers might react to thousands of instant redirects like that.

      Option #2 would be most beneficial to the end-user (we're thinking) as they're being notified, on page, of what's going on.  Crawlers would still be able to follow the URL that is presented within the splash write-up.

      Thoughts?  We've never done this before.  It's basically like one site acquiring another site; however, in this case, we already owned both sites.  We just don't have time to take care of Site B any longer due to the massive growth of Site A.

      Thanks for any/all help.

      • Marc
      1 Reply Last reply Reply Quote 0
      • djlaidler
        djlaidler last edited by

        Hi Mark,

        I personally would run a clean 301 to the new site, then use something like $_SERVER['HTTP_REFERER'] (in PHP) to determine where the user came from.  If it's from the old site, run a small banner in the header (like Hello bar) to advise your users of the change. This would be a lot cleaner for search engines and very user friendly.

        Don't forget to transfer the sites worth using webmasters...

        Hope this helps.

        Dan

        1 Reply Last reply Reply Quote 1
        • Bryan_Loconto
          Bryan_Loconto last edited by

          Hi,

          Most definitely do a 301 redirect because it will keep most of your link juice and it will let the search engine know that the page/site has moved. As long as the page is redirected to a relevant logical page you will be fine... no matter how many 301s you do. However if the page does not make sense to redirect do not redirect instead you can display a 404 page (splash page) etc...

          From the user end they will be redirected to the new page. If the origin of the redirect is the old domain (site B) try to change it, or edit it so it has the new location/anchor.

          1 Reply Last reply Reply Quote 0
          • THB
            THB @BeardoCo last edited by

            Thanks for the insight.  We were also leaning that route.

            Just a note: Site B isn't receiving much traffic anymore (maybe 1K visitors a day).  Has been in a steady decline for quite some time simply due to lack of time and effort towards it.

            1 Reply Last reply Reply Quote 0
            • BeardoCo
              BeardoCo last edited by

              I would set up a splash page letting people know that the page is going to be redirected.  I believe if your receiving decent traffic to your site that the end user's experience is more important than the search engine value.  You could also set up a splash page that reads they will automatically be redirected within "set amount of seconds"

              THB 1 Reply Last reply Reply Quote -1
              • 1 / 1
              • First post
                Last post

              Got a burning SEO question?

              Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


              Start my free trial


              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • AliMac26

                Spam Score & Redirecting Inbound Links

                Hi, I recently downloaded a spreadsheet of inbound links to my client sites and am trying to 301 redirect the ones that are formatted incorrectly or just bad links in general (they all link to the site domain, but they used to have differently formatted urls on their old site, or the link URL in general has strange stuff on it). My question is, should I even bother redirecting these links if their spam score is a little high (i.e. 20-40%)? it already links to the existing domain, just with a differently formatted URL. I just want to make sure it goes to a valid URL on the site, but I don't want to redirect to a valid URL if it's going to harm the client's SEO. Also not sure what to do about the links with the --% spam score. I really appreciate any input as I don't have a lot of experience with how to deal with spammy links.

                White Hat / Black Hat SEO | | AliMac26
                0
              • JimJ

                What is the best strategy to SEO Discontinued Products on Ecommerce Sites?

                RebelsMarket.com is a marketplace for alternative fashion. We have hundreds of sellers who have listed thousands of products. Over 90% of the items do not generate any sales;  and about 40% of the products have been on the website for over 3+ years. We want to cleanup the catalog and remove all the old listings  that older than 2years that do not generate any sales.  What is the best practice for removing thousands of listings  an Ecommerce site? do we 404 these products and show similar items? Your help and thoughts is much appreciated.

                White Hat / Black Hat SEO | | JimJ
                3
              • Teamzig

                Traffic exchange referral URL's

                We have a client who once per month is being hit by easyihts4u.com and it is creating huge increases in their referrals. All the hits go to one page specifically. From the research we have done, this site and others like it, are not spam bots. We cannot understand how they choose sites to target and what good it does for them, or our client to have hits all on one days to one page? We created a filter in analytics to create what we think is a more accurate reflection of traffic. Should be block them at the server level as well?

                White Hat / Black Hat SEO | | Teamzig
                0
              • shopperlocal_DM

                Should I submit a sitemap for a site with dynamic pages?

                I have a coupon website (http://couponeasy.com)
                Being a coupon website, my content is always keeps changing (as new coupons are added and expired deals are removed) automatically. I wish to create a sitemap but I realised that there is not much point in creating a sitemap for all pages as they will be removed sooner or later and/or are canonical. I have about 8-9 pages which are static and hence I can include them in sitemap. Now the question is.... If I create the sitemap for these 9 pages and submit it to google webmaster, will the google crawlers stop indexing other pages? NOTE: I need to create the sitemap for getting expanded sitelinks. http://couponeasy.com/

                White Hat / Black Hat SEO | | shopperlocal_DM
                0
              • David-Kley

                Preventing CNAME Site Duplications

                Hello fellow mozzers! Let me see if I can explain this properly. First, our server admin is out of contact at the moment,
                so we are having to take this project on somewhat blind. (forgive the ignorance of terms). We have a client that needs a cname record setup, as they need a sales.DOMAIN.com to go to a different
                provider of data. They have a "store" platform that is hosted elsewhere and they require a cname to be 
                sent to a custom subdomain they set up on their end. My question is, how do we prevent the cname from being indexed along with the main domain? If we 
                process a redirect for the subdomain, then the site will not be able to go out and grab the other providers
                info and display it. Currently, if you type in the sales.DOMAIN.com it shows the main site's homepage.
                That cannot be allow to take place as we all know, having more than one domain with
                exact same content = very bad for seo. I'd rather not rely on Google to figure it out. Should we just have the cname host (where its pointing at) add a robots rule and have it set to not index
                the cname? The store does not need to be indexed, as the items are changed almost daily. Lastly, is an A record required for this type of situation in any way? Forgive my ignorance of subdomains, cname records and related terms. Our server admin being
                unavailable is not helping this project move along any. Any advice on the best way to handle
                this would be very helpful!

                White Hat / Black Hat SEO | | David-Kley
                0
              • adqas

                Remedies, Cure, and Precautions for 302 redirect Hijacking.

                Hi Moz Guys, I hope all of you are good out there. I am here to discuss remedies, cure, and precautions for 302 redirect hijacking. Although it is quite old and whenever I searched in Google, it looks like a long gone glitch of Google serps but it just happened to one of my customers' site. The site in question is www(dot)solidswiss(dot)cd. If you check the cache(cache:site) then you can see a hijacked site in the urls of the cached page. As a result all my customer's listing in the serps are replaced with this site. This hacked site then is redirecting to a competitor's site. I did many things to cop with the problem, site came back in the serps but hackers are doing this on lots of domains so when it recovered from one site then another site catches it. I am doing lots of reporting on submit spam site. I am doing lots of feedback on the serps page. I have switched to https . But seems like nothing is working. This community is full of experts and technical people. I am wondering that what are your views and suggestions to handle the problem permanently?

                White Hat / Black Hat SEO | | adqas
                0
              • andzon

                How to 301 redirect from old domain and their pages to new domain and pages?

                Hi i am a real newbie to this and i hope for a guide on how to do this. I seen a few moz post and is quiet confusing hopefully somebody able to explain it in layman terms to me. I would like to  301 redirect this way, both website contain the same niche. oldwebsite.com > newwebsite.com and also its pages..... oldwebsite.com/test >newwebsite.com/test So my question here is i would like to host my old domain and its pages in my new website hosting in order to redirect to my new domain and its pages how do i do that? would my previous page link overwrite my new page link? or it add on the juice link? Do i need to host the whole old domain website into my new hosting in order to redirect the old pages? really confusing here, thanks!

                White Hat / Black Hat SEO | | andzon
                0
              • WebServiceConsulting.com

                Tags on WordPress Sites, Good or bad?

                My main concern is about the entire tags strategy. The whole concept has really been first seen by myself on WordPress which seems to be bringing positive results to these sites and now there are even plugins that auto generate tags. Can someone detail more about the pros and cons of tags? I was under the impression that google does not want 1000's of pages auto generated just because of a simple tag keyword, and then show relevant content to that specific tag. Usually these are just like search results pages... how are tag pages beneficial? Is there something going on behind the scenes with wordpress tags that actually bring benefits to these wp blogs? Setting a custom coded tag feature on a custom site just seems to create numerous spammy pages. I understand these pages may be good from a user perspective, but what about from an SEO perspective and getting indexed and driving traffic... Indexed and driving traffic is my main concern here, so as a recap I'd like to understand the pros and cons about tags on wp vs custom coded sites, and the correct way to set these up for SEO purposes.

                White Hat / Black Hat SEO | | WebServiceConsulting.com
                1

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              • Digital Marketers
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.