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    6. Need help replicating Richard Baxter's Keyword research
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    Need help replicating Richard Baxter's Keyword research

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    • chris.kent
      chris.kent last edited by

      A few years ago(maybe it was last year?), Richard Baxter gave a live demo of some fancy keyword research techniques at MozCon. I've been using those methods for a while,but can't figure out how to pull all the keywords from a list that match keywords in a table. I know it's either a VLookup or an Array formula. Does anyone here remember that presentation? Able to help out?

      Thanks in advance,

      Chris

      1 Reply Last reply Reply Quote 0
      • Mark_Ginsberg
        Mark_Ginsberg last edited by

        He has an awesome post here on Moz about matching keywords using an array formula - the info is here - http://moz.com/blog/keyword-research-using-categories

        formula template is =IF(SUM(NOT(ISERROR(FIND('Keyword Types'!$A$2:$A$7,$A2)))*1)>0,P$1,"Non-"&LOWER(P$1))

        then hold shift, CTRL, and enter - refer to the post for what to do - I love this method and find it very helpful for lots of stuff.

        Good luck,

        Mark

        1 Reply Last reply Reply Quote 0
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