Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
I thought META KEYWORDS tag was dead?
-
http://www.wpkube.com/wordpress-seo-plugin/ this article just came out as a one of the many guides to Yoast's Wordpress SEO. I am surprised it mentioned:
- Use meta keywords tag: Google reportedly doesn’t use the keywords that your enter for your posts but as Google isn’t the only show in town, you might want to check this box.Recommendation: check
-
I stopped using meta keywords tag because Google doesn't use it any more, plus if you are in a competitive field by using keywords you are giving free keyword research to your competitors? Does any one still use meta keywords here? If so why?
-
Google doesn't use keyword tags, has anyone experienced a dis-benefit to meta-keywords tag from Google ie. dropped rankings etc.?
-
I read that Bing looks at the keyword tag to make sure there's nothing spammy going on. Ignore it and you'll avoid raising any red flags.
Mike
-
"I'd have to quit my job and just drink full-time."
You say that like it's a bad thing?!
Paul
-
Dr. Pete,
"at least one major search engine used META keywords as a spam signal in the past" - I heard that some where as well, that is partly why the question was asked
...Safe to assume some search engines still use it as a spam signal?
-
Oh meta keywords, curse you and your inevitable betrayal.
-
OK, now I am confused... Scientist vs sense of humor (and a good one at that). But, how can this be???? For he is the Kwisatz Haderach!!!
Good one Pete.
-
Pete, you crack me up:)
-
That's the kind of study I don't do because I'm secretly afraid it might work and then I'd have to quit my job and just drink full-time.
-
Dr. Pete,
While I agree with what you have here, I am disappointed that you are unwilling to set up a single variable study of some type focusing on the aftereffects of putting the wrong keyword meta tags in to trap the lazy, unrepentant, claimers of SEOdom, etc.
I would love to see how many cosmetic surgery sites that do liposuction would end up ranked for Saw2 barbequed ribs! as a long tail keyword!!!
If anyone can do it, you can do it. We believe in you!
Best to you and the team!
-
One warning - not to derail the discussion, which is amazing - I'm as sure as is reasonably possible that at least one major search engine used META keywords as a spam signal in the past, and I'd bet it's still corroborating evidence for Google. Probably goes without saying, but if you use it - use it well. Just because it's not a positive ranking factor doesn't mean it's not a negative ranking factor.
I agree that the competitor aspect never bothered me. Hopefully, you also use your keywords in your actual content. Otherwise, what's the point?
-
I'm working from home today and trying not to wake up my husband because I'm laughing so hard. Time to move downstairs before I read any more replies!
-
I read somewhere that BING use the keyword tag as a spamming signal. Anyone else see that?
EDIT: Read that here:
http://www.semrush.com/blog/tips/the-myths-behind-meta-keywords/
-
Thanks for your input Tom, that sounds right. Now just curious, has anyone experienced a benefit?
-
I have seen no drop in placement with my projects that have no kw tags on Google, Bing or yahoo.
-
They don't call you clever for no reason
-
@Ron and others,
I am just looking for some evidence from those that use keywords to see if they help. Example maybe someone has found that some search new search engine, like duckduckgo, topsy, etc that uses meta keywords for example and they see keywords helping them get traffic from those places. Otherwise why not is not a good enough reason for me, as its extra work to add keywords without benefit, plus it looks SEO 1.0 (think html tables, static pages) vs SEO 2.0 to me.
Thanks for adding bit of FUN to this thread BTW
-
one of the first things I look at to judge an SEO on is whether or not they have 50 keywords per page with meta tags.
--Yup that's one of the things I look at as well
-
The keyword meta tag is alive and well, they just call it the meta title nowadays
-
I put key words in as it cannot hurt. If it gets a few more leads per year why not :). As far as the previous string goes I think these comments are truly silly as there are many good tools to figure out the key words you are targeting without the meta key words. So if "why not" is a good enough justification then you should do it.
-
UPDATE: wordpress all in one seo pro has the same thing keyword siggestion.......
-
Funny thread!
how would you respond to this?
Customer "Q#1" why didn't you write keyword tags for my website.....? " give proper answer"
Q#2... If Google does not care about my keyword tags than why is it listed here "cache:domain. com" ?
-
Actually, I laughed my a__ off when I wrote it.
-
barbequed ribs
OMG! Oh, I am laughing so hard I will have to wash my glasses.
-
Uh?
-
I am going to start putting the wrong keywords in. So on a physician site for lipo, my keywords will be: Saw 2, barbequed ribs, Halloween 3, Dexter, cannibals, etc.
Can't wait to see that competitor rank now!
Thanks EGOL!
-
Well........ if you are ranking well, they are going to try to use what you are using. Again, they are lazy and they are certainly not smart so kudos to EGOL.
-
**Anybody who is lazy enough to harvest that info is lazier than smart. Not a threat. And, I believe in the theory that imitators come in second. **
Bravo. A competitor is gonna look at those 5-20 meta keywords and do what?
-
We prefer to make our client's competitors do their own work and break a sweat.
I fill that tag with BS. That'll fix those lazy weasels.
No, honestly... I still use meta keywords.
When I write an article I write the title tag first.... "Begin with the end in mind." Then I write the meta keywords. Makes me think about where I am going.
Anybody who is lazy enough to harvest that info is lazier than smart. Not a threat. And, I believe in the theory that imitators come in second.
..... and.... I bet Google is using meta keywords and counting those nofollow links it's their "reverse psychology" algo to screw SEOs. (Of course they are not counting blog and forum spam and sitewides... but nofollow links that appear to be editorially given - such as wikipedia citations - are counted at 5x the normal rate)
-
Vadim
As to using it there is no negative effect re Google. The reason most do not use it is that since Google does not, why would you put the keywords in and make it easy on those who want to know what you are targeting?
We prefer to make our client's competitors do their own work and break a sweat. (Also, if I am honest, one of the first things I look at to judge an SEO on is whether or not they have 50 keywords per page with meta tags.)
Hope that helps,
best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using Brand value for SEO: Can we use keyword with brand name?
Hi Moz community, I am curious to know this. Let's say there is a brand value for a company. It has it's own popularity that it's been mentioned across the internet and social media directly with brand name without their service or industry keyword. Now if the company started promoting themselves like keyword along with their brand name, will it help them to rank for that keyword. For example, Moz is already famous, now they want to rank for "SEO" and related keywords, so they started calling themselves on internet "Moz SEO"; will this fetch them in ranking for keyword SEO? My ultimate question is, using primary keyword along with brand name will work out in ranking for that primary keyword or not? Thanks
Algorithm Updates | | vtmoz0 -
Thoughts on RankScience?
I'm sure most of you have heard about this startup, RankScience, that has big ambitions to disrupt the SEO industry with their automated (I know I know...the word 'automated' and 'SEO' in the same sentence!!!) optimization software. Their claim is that by running thousands of congruent A/B tests on your site, they can maximize rankings and organic traffic. Initially my thoughts were "oh crap, there goes my (and a lot of other people's) career". But then I started thinking about it a bit more and realized a couple things. First, software can't replace a face-to-face client meeting. Being in an agency world as most of us are, client interactions are vital to a sustained partnership. Second, someone is going to have to understand what this software does, configure it, and monitor it, and I'm ok with that being part of my job if that's how the industry shifts. Third, and most importantly, in theory this software has the capability to reverse engineer search algorithms. If they had the data of 10,000 websites using their platform and are collecting data on what works and what doesn't, it's only a matter of time before they can pick apart the algorithm piece by piece to figure out exactly how it works. Google is obviously not going to like that very much and will almost certainly right the ship. That's my 2 cents, looking forward to what your thoughts are on RankScience and the future of our industry.
Algorithm Updates | | LoganRay2 -
Can hreflang tags still work when the Alternate URL is 301 redirecting to a translated URL in Japanese Characters?
My organization has several international sites 4 of them of which have translated URLs in either Japanese, Traditional Chinese, German & Canadian French. The hreflang tags we have set up on our United States look something like this: But when you actually go to http://www.domain.co.jp/it-security/ you are 301 redirected to the translated URL version: www.domain.co.jp/it-セキュリティ/
Algorithm Updates | | brantmk
My question is, will Google still understand that the translated URL is the Alternate URL, or will this present errors? The hreflang tags are automated for each of our pages and would technically be hard to populate the hreflang with the translated URL version. However we could potentially make the hreflang something customized on a page level basis.0 -
Should my canonical tags point to the category page or the filter result page?
Hi Moz, I'm working on an ecommerce site with categories, filter options, and sort options – teacherexpress.scholastic.com. Should I have canonical tags from all filter and sort options point to the category page like gap.com and llbean.com? or have all sort options point to the filtered page URL like kohls.com? I was under the impression that to use a canonical tag, the pages have to have the same content, meaning that Gap and L.L. Bean would be using canonical tags incorrectly. Using a filter changes the content, whereas using a sort option just changes the order. What would be the best way to deal with duplicate content for this site? Thanks for reading!
Algorithm Updates | | DA20130 -
Does Word Order Matter in Local Keywords?
We do a lot of local SEO, and we're wondering if it's better to target "keyword location" or "location keyword"? Does it affect ranking and keyword difficulty if we're trying to rank for "plumbing appleton" or "appleton plumbing"? Any insight would be great.
Algorithm Updates | | optimalwebinc0 -
Keyword density and meta tags
Hi, I've just checked the number of keywords appearing on my website's pages. On some of them the keyword density was way too high (7-10%) if you included the meta tags, but all under 3.5% if I didn't include the keywords and description meta tags. So my question is - when looking at number of keywords used per page, do I have to worry about what's in those meta tags? Do the keywords in there count towards keyword density / number of keywords per page? Thanks, Luke
Algorithm Updates | | McTaggart0 -
Is there a way to pull historical rankings for a keyword?
I have someone who's come to me and said that they have lost all of their organic keyword rankings. They did launch a site redesign a few months back so that could be a reason as to why. But after looking at the site, link profile, etc. It doesn't look like they could have been ranking for the terms they say they were. They have never implemented any SEO on their sites btw. I did not build this site and have not done any SEO, they are coming to me to solve the problem. I did notice in SEM rush that a couple months ago they were ranking organically for more terms (20 in July vs. 5 now), so they did lose some. Is there any way to see what terms they WERE ranking for?
Algorithm Updates | | MichaelWeisbaum0 -
.Co Domains - Any thoughts?
Hi Guys I'm not sure which section this one belongs in as I didn't see a section for domains/tlds. I wanted an opinion on the future of .co domains. We own a gift company (www.xperiencedays.com), as well as a gift recommendation site (www.uniquegifts.net), and invested in a few gift occasion .co domains (www.birthdaygifts.co, christmasgifts.co etc). This was partly because they were cheap and easy to come by, but also with a hope that they soon gain some public recognition. My question therefore is whether anyone within SEOMOZ has an opinion on whether .co will be widely accepted, whether they will (as google claims) be treated as a non-country specific url, and early success stories you know of, and finally whether the recent news from Overstock to rebrand as O.co (http://www.overstock.com/guides/faqs-about-o-co) is the kick start that .co need. I realize that is more than one question
Algorithm Updates | | bigtimeseo2