ALT attribute keyword on the same image but different pages
-
Hi there,
As i'm sure you're probably aware, moz advises to use a keyword within the ALT attribute on pages...
On a new website I am launching, I have the ability to add an alt keyword to image headers. On multiple pages we have the exact same image but with different keywords associated them inside the alt attribute. The image itself is a collage of different images and so the keywords used can, quite sneakily, match the image.
My question is therefore, will using different keywords on the same image on different pages have a negative effect on SEO?
Thanks,
Stuart
-
I doubt it would have a negative impact, but I would make sure that the alt attribute accurately describes the image. The alt attribute is just a small factor in ranking, so I would not spend too much time on it
Just make sure that you're using the most appropriate image: if you're re-using the same image to target different types of keywords, you might be using images that depict something too broad. You be the judge: if you think it's a good image for the user, I can't imagine it getting you into trouble.
-
I doubt that using different anchor texts for the same image will have a negative impact on SEO.
After all, a picture is worth 1000 words and since we can't put all 1000 in the alt attribute at the same time, we can put them in smaller groupsNot to forget, that technically even if your image source is the same, what you display can be totally different via CSS so Google can't blame you for using different anchor texts.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage optimized for main keyword - adding the same keyword to category
Hello, We have a listing / classified advertisement website. The homepage is optimized for the main keyword lets say Prague clubs. The homepage shows around 50 latest listings. Now the homepage is not ranking well for the keyword. (By not well i mean in 3 months we have no ranking in the target SERP) Im thinking the issue might be that the keyword "Prague clubs" is not in any of the URL or category names. What do you think if i name one of the categories also to lets say "best prague clubs". This way i will have around 50-80 urls having the target keyword in them. (advertisements + the category itself) Will this help or actually dilute the keyword? What you think?
Technical SEO | | advertisingtech0 -
Sudden Drop in Indexed Pages and Images under Sitemap
Hello! Just a couple days back, realised that under the Google Webmaster Tool > Sitemap, my website www.bibliotek.co has a sudden drop in indexed pages and images. Previously, it was almost fully indexed. However, I checked and the Google Index > Index Status, it is still fully indexed Any reason why and how do I resolve? Any help is very much appreciated! Thanks in advance!
Technical SEO | | Bibliotek1230 -
Page Title Displaying differently on Google
Hi i am wondering why page title is display differently on google search. The combination of words that are being displayed on google are not on the page and the page title is simply "Camera Filters", however the page is showing as "our range of Camera Filters" (with the same capitalisation). http://awesomescreenshot.com/0cf4r09y27 I have optimised the age as best i can so it removes the OUR RANGE OF preface, however no luck. Any info would be appreciated. Cheers
Technical SEO | | andrewlos0 -
Why is the Page Authority of my product pages so low?
My domain authority is 35 (homepage Page Authority = 45) and my website has been up for years: www.rainchainsdirect.com Most random pages on my site (like this one) have a Page Authority of around 20. However, as a whole, the individual pages of my products rank exceptionally low. Like these: http://www.rainchainsdirect.com/products/copper-channel-link-rain-chain (Page Authority = 1) http://www.rainchainsdirect.com/collections/todays-deals/products/contempo-chain (Page Authority = 1) I was thinking that for whatever reason they have such low authority, that it may explain why these pages rank lower in google for specific searches using my exact product name (in other words, other sites that are piggybacking of my unique products are ranking higher for my product in a specific name search than the original product itself on my site) In any event, I'm trying to get some perspective on why these pages remain with the same non-existent Page Authority. Can anyone help to shed some light on why and what can be done about it? Thanks!
Technical SEO | | csblev0 -
How to verify a page-by-page level 301 redirect was done correctly?
Hello, I told some tech guys to do a page-by-page relevant 301 redirect (as talked about in Matt Cutts video https://www.youtube.com/watch?v=r1lVPrYoBkA) when a company wanted to move to a new domain when their site was getting redesigned. I found out they did a 302 redirect on accident and had to fix that, so now I don't trust they did the page-by-page relevant redirect. I have a feeling they just redirected all of the pages on the old domain to the homepage of the new domain. How could I confirm this suspicion? I run the old domain through screaming frog and it only shows 1 URL - the homepage. Does that mean they took all of the pages on the old domain offline? Thanks!
Technical SEO | | EvolveCreative0 -
Page URL Change
We're planning on rolling out a redesign of an existing page, and at the same time, we're looking to possibly changing the URL of the page. Currently, the URL is www.blah.com/phraseword1-phraseword2-phraseword3-phraseword4 and we're ranking top 3 in Google SERP for that 4-word phrase. The keyword phrase is something we have in our Page Title, Site Copy and the URL. Now, we are planning on simplifying the URL to below.. www.blah.com/phraseword1-phraseword2 The plan is to 301 redirect the original URL to this new URL and actually work the exact phrase into the copy a few more times. My understanding is that URL doesn't get as much weight as it does in the past, but it's still important. So my question is... How important is the URL in this case where we will continue to have it in our page title and also we'll be working more copy on to the page with the appropriate keyword? Will 301 redirect from the old URL address the issue of passing SEO value for that keyword phrase? Thanks,
Technical SEO | | JoeLin
Joe0 -
Is it better to delete web pages that I don't want anymore or should I 301 redirect all of the pages I delete to the homepage or another live page?
Is it better for SEO to delete web pages that I don't want anymore or should I 301 redirect all of the pages I delete to the homepage or another live page?
Technical SEO | | CustomOnlineMarketing0 -
Same image file with different alt text?
I have an image that represents 'widgets'. The image works for more than one kind of widget. I have two pages, one optimized for 'blue widgets' and one optimized for 'red widgets'. I would like to use the same 'widgets' image on both pages but change the alt text to be 'blue widgets' or 'red widgets' depending on the page it is used on. Should I: (1) use the same image on different pages with different alt text. (2) duplicate the image file and have two copies 'red_widgets.jpg' and 'blue_widgets.jpg' and then use each copy on the page optimized for the corresponding phrase. (3) create distinct, unique image files (where the pixels are different, not just the file names) for each kind of widget. This is a simplified example of a larger SEO problem where I have 1 image that can be useful on 20 pages that are each optimized for 20 different phrases. Should I use the same image with 20 different alt tags, or create 20 identical (but renamed) copies of the image, or create 20 slightly different image files (with different pixels in each image)? Thanks.
Technical SEO | | scanlin0