Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Backlinks embedded in posts or backlinks in sidebar?
-
What's better? A backlink to my site, embedded into a blog post/article? Or a hardlink in the sidebar?
The problem with links embedded inside articles, is that when the blog linking to me, gets updated, the articles disappear from first page and I lose the link from home page. How do you deal with this?
I also read this: "The best link you can get is from a site ranking #1 for the keyword you want to rank for. It would be great to have the #1 site for a desired keyword linking me even if they are a PR 0 site."
Is this right?
Thx in advance.
-
Thanks Takeshi Young and seom2014.
-
Sidebar links are site-wide links and counted in every post that's not good, its like making widget or getting sponsorship of website. You just have only 5 to 10 percent of links that added in sidebar. (Its better to add nofollow attribute to these links).
Link from in text of article is more important then side link. Its better to rank your site to get link from article in text, then getting link from site bar.
-
I would say in general links from within a post/article carry more weight than sidebar links. Sidebar links have been devalued quite a bit by Google, and with Penguin you could even potentially be penalized for a sidebar link on a site with thousands of pages. With that being said, I would not turn down a sidebar link from a high authority site if offered one.
PR can be deceptive because it hasn't been updated in nearly a year. So a site can still be high quality even if the toolbar PR shows a 0. It's always nice to get links from sites that are already ranking for your keyword, but make sure to do a thorough backlink analysis first to make sure they aren't spamming their way to the top. If the #1 result is using black hat tactics, it could take your site down with them when they inevitably get penalized down the line.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Reputable Place For Guest Posts
We do our SEO in-house, and I don't have the time for blogger outreach. Does anyone know of a reputable place where I can submit our content to be pitched to relevant outlets for backlinks and US traffic? I am not in it for someone creating our content; I write it myself and have a degree in the content I produce. I am looking for a place that gets REAL US traffic, not some P.B.N. sites or those where I can create accounts at a post myself. I want real traffic from relevant, reputable blogs or a place where I can have them use my content and find niche sites for me.
Link Building | | tammysons2 -
Backlinks from different TLD's impact
Hi MOZ'ers, I'm wondering what the impact of different TLD backlinks is for same language pages. For example: we're on a website that has a German national TLD .de. We're earning backlinks and they are coming from .de as well as .ch (Switzerland) or .at (Austria) pages. What would be more desirable, and how big would you consider the difference? Looking forward to hearing your responses 🙂 Justen
Link Building | | Justen_H0 -
Where I can find a backlink community exchange?
I know is difficult but it's worth to try. I am looking for a community eager to exchange links. I am in the venue rent for weeding and conferences in London and I would be delighted to find other people to exchange the links. At the moment my page is PR4 I have seen communities for games where they exchange anything, why don't link exchange!!!!
Link Building | | lnietob0 -
Why do we need proxy to so Backlinks?
Does Google knows the IP addresses that the backlinks are created from? if i create 200 backlinks for my site without proxies will google ban my site because it will look like i a the one who create all the backlinks? May i ask how many proxies do you guys need to create around 200 backlinks per day? If i already use the proxies today Can i use the same set of proxies to create backlinks tomorrow? THanks
Link Building | | locoto00071 -
Pros and Cons for Paying for Guest Posts?
While searching for outreach targets I came across a site that charges $100 to post your infographic with a review. I think this is similar to someone that says "Sure, I'll publish your guest post. First, please send me $100." I'm curious what others think about the practice of paying for guest posts? (It seems like it could easily be lumped in with paid links from Google's point of view).
Link Building | | SparkplugDigital0 -
How Many Backlinks Per Day
I am starting to do some manual back-linking for a medium competition word with high traffic. I plan to start back linking with like niche blogs with non spam comments, like niche directories, like niche forums, and guest blogging. My domain is over 3 years old and ranks for multiple keywords, but I'm going to concentrate specifically on this keyword, but need to know how many links to back-link a day. Again none of these will be spam, but will be of real quality. I was thinking 10-20 a day, but unsure.
Link Building | | treeoflife0 -
Creating Backlinks On Behalf of Client
I'm on my first SEO project with a law firm. I'm at the stage where I am doing competitive backlink research on other law firms that my client gave me. I saw a blog site called typepad. It has a high domain authority so I was going to recommend to my client that they set up an account and blog away! Since it's a law firm, I am not qualified to start blogging on behalf of my client and I know they are extremely busy so now I have to "ride" my client to get busy and start creating content. I feel like I want to do more for them on the blog side to keep things going but not having a law background, probably not doable. Question: Do most SEO's do the blogging for their clients, farm it out or keep pushing their clients to do it? I also want them to sign up with articlebase but the same thing is going to happen. I have to push them to write articles. I guess this is my job? -Bob
Link Building | | Czubmeister0 -
URL shortener and backlinks
Are there any SEO benefits drawn from creating backlinks with Google url shortener service(especially for the very deep links) or for the do-follow link juice I have to use a complete address?
Link Building | | SirMax0