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  4. How to fix keyword cannibalization?

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How to fix keyword cannibalization?

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  • CommercePundit
    CommercePundit last edited by Apr 17, 2014, 9:06 AM

    Hello All,

    I am a webmaster of http://www.bannerbuzz.com and I have some problem in keyword cannibalization in my store, i have lots of categories related to banners, and in Banner section my my keyword is vinyl banners and my all categories urls structure connected with vinyl banners, I am definitely sure that keyword cannibalization issue in my website and i want to resolve it as soon as possible, so can anyone please help me how can i resolve this issue with effective way or without affected my keyword ranking?

    My Keywords

    Vinyl Banners      : http://www.bannerbuzz.com/full-color-vinyl-banners.html
    Custom Banners  : http://www.bannerbuzz.com/custom-vinyl-banners.html
    Outdoor Banners   : http://www.bannerbuzz.com/outdoor-vinyl-banners.html

    My 1 keyword vinyl banners is affected, so can anyone please look at these pages and let me know how can i resolve keyword cannibalization from my website.?

    Thanks
    BannerBuzz.com

    1 Reply Last reply Reply Quote 0
    • JaneCopland
      JaneCopland last edited by Apr 22, 2014, 1:16 PM Apr 22, 2014, 1:16 PM

      Hi there,

      A relatively old post on this from the Moz blog might be of use: http://moz.com/blog/how-to-solve-keyword-cannibalization

      Have you done any link building to the primary vinyl banners page? When a range of different pages rank for one query, it can often indicate a problem with the strength of the primary page, with site hierarchy not favouring that page as the canonical source of generic information about the topic.

      1 Reply Last reply Reply Quote 0
      • CommercePundit
        CommercePundit last edited by Apr 18, 2014, 5:54 AM Apr 18, 2014, 5:54 AM

        Hi Andy Drinkwater

        Thanks a lot for your information, but sometime i can see my main keyword (vinyl banners) for 2 links like home page (http://www.bannerbuzz.com) and Vinyl Banners Category page (http://www.bannerbuzz.com/full-color-vinyl-banners.html) even i can see my review site (http://reviews.bannerbuzz.com) as vinyl banners in Google SERP.

        So according to you what is the best practice for resolve this problem. If you have some other suggestion for improvement my website, then please let me know...

        Thanks
        Banner Buzz

        1 Reply Last reply Reply Quote 0
        • Andy.Drinkwater
          Andy.Drinkwater last edited by Apr 17, 2014, 10:22 AM Apr 17, 2014, 10:22 AM

          Hi,

          While it is a possibility, it isn't that likely to be a word in a URL that would trigger a penalty. In what you show above, they don't seem like particularly spammy URL's as they describe what the page is about.

          Keyword cannibalisation is more about when you have many site pages that result in more than one trying to rank for the same phrases.

          There is a really good post from Rand on this subject here. Well worth a read 🙂

          -Andy

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