Alexa Rank
-
Ok, I have a pretty good Alexa Ranking of 159K and have been online for less than a year. What my question is why is my Alexa Ranking so much better than all of my competitors who get way more traffic and have been online for years. The only thing that seems to be going slow is my page rank is still barely .98, while competitors are higher although they have lower Alexa Rank.
What am I doing right to get good Alexa Rank?? What can I do to rais my PR and Domain Rank?
Competitors for example
-
thanks guys. my bubble just burst :).
-
Because this is how Alexa gathers data. If even one person goes to your site with the Alexa toolbar installed everyday for a year, while no one has the toolbar installed that goes to your competitors site, then you will have a higher Alexa rank even though your competitor may actually have 100x your traffic. If the toolbar isn't installed, Alexa gathers no data.
-
Hi,
Alexa has, for purposes of fictional number illustration, let's say one out of 10,000 web users using their toolbar. They then take that data and multiply it by 10,000 and say that represents web traffic in total. With that, they rank sites by estimated total.
They may have some other secret sauce, but that is basically it. So, if you have the tool bar and visit your site as much as you probably do while doing all that work, then it affects your Alexa rank.
It's kind of like why folks filter out your own office's web traffic from one's own Google Analytics data in order to get a clearer picture of pure traffic.
I hope that helps. Best... Mike
-
not sure i understand what you mean about the tool bar. i have it installed. but are you saying that is why i'm seeing a better rank? the reason i'm concerned with it is obviously it helps with advertising. other businesses see you below 100k and also thought this was an important bench mark. I mean its so many. I thought alexa was the most important to onlookers. I know actual traffic numbers and other more accurate bench marks are better meters, but was still curious how i got this number down so low in 11 months. I see sites out there that have been around for 18 years and still in 2milliion. the one thing i did is pay attention greatly to meta tags, titles, descriptions, duplicate content, things like that. but i want to break the 100k mark just for own satisfaction i guess :). how can i do it ? not to lose focus on the other stuff of course.
-
why would having the tool bar installed matter??
-
It sounds like real progress after less than a year - congrats!
Alexa Rank is an approximation of site traffic rank based mostly on visits to your site by those with the Alexa toolbar. I've compared sites with very similar traffic and found very different rankings. Just out of curiosity, why do you care what your Alexa Rank is? As the site owner, you know what the actual traffic is vs their very approx ranking.
Google PageRank is another infrequently updated calculation that doesn't mean much, especially with so many other benchmarks available.
Best of luck! .... Mike
-
Perhaps you and people who frequent your site have the alexa toolbar installed?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Possible google sandbox issue? Organically ranking page 1 for our number 1 keyword, but page 5 sometimes 6 on google?
What are some things I can look into to figure out why google is ranking us on page 5 sometimes page 6, with some slight rank boosts to rank 36 from 48 but then falls right back. While Yahoo and Bing rank us page 1 consistently, without these big drops back. I use google search ( webmaster tools ) daily, fix 404s and make sure to fetch new content I create. Our site is within the Sandbox issue time frame, google 1st indexed the site about a year and a half ago, the site has been through various SEO service checks, and has had those issues fixed ( some bigcommerce won't allow, such as full sitewide ssl and a few other small factors ) but all the big stuff was handled or will be 100% handled after this redesign is complete. But just still seems we're stuck in the google hole again. We do use adwords, but no clear signs as to why we'd suffer such hardships with google ranking, only thing we don't have optimized in terms of on page optimization from moz is keyword in url, of which will be changing within the next month or two, as we're rolling our a new redesign with SEO 100% at the forefront, nice url paths, with keywords in their url, much more responsive site that uses less resources. But before we release this redesign, I'd like to find out what toe we stubbed of google's to give us such a ranking blackeye... We don't have that many backlinks, and I know these are a huge factor, however, building quality backlinks it's harder than walking on water at time and on the same level as spinning hay into gold. Any ideas community...
Competitive Research | | Deacyde0 -
Localized SERP Rankings - Multiple Questions...
The Google SERPs for my keywords are pretty regional. We are in the "IT Support Company" space. I've checked with friends in other parts of the country, and we don't show up in the SERPs in other parts of the country for KWs that we are ranking for locally. Questions: 1. I see both national and local players showing up in the SERPs. Is there any kind of formula for how Google decides who gets on the first page? 2. Some of my keywords trigger Google+ listings. How long does it take to show up in Google+, assuming we're optimized appropriately, and we have earned a placement? 3. For Moz's keyword ranking tool, how does it handle regional searches? Moz's tool is going to show different KW rankings than what I will see. My immediate concerns are rankings in my area (NY Metro), but we want to go national. How do we track rankings in different areas? 4. Is it possible to be on the 1st page with Google+ and Organic listings? 5. Do the Google+ 7 packs have generally better, or worse CTRs than similarly placed organic listings?
Competitive Research | | CsmBill0 -
Rankings & Linking Root Domains
How are the Linking Root Domains under Keyword Rankings being found? We've noticed for many of our key terms that big brands like Amazon, eBay, Home Depot, etc. only list 1 linking root domain, while much smaller competitors in our industry have hundreds. Clearly big brands are going to get more links than a company most people haven't heard of and the idea that these companies only have 1 linking root domain to a specific subcategory on their site is not believable. What's going on here?
Competitive Research | | Kingof50 -
How on earth is this site ranking so highly?
I'm trying (& struggling) to rank for the keyword property in italy. Yet in the past 5 weeks I've seen this site -- betterpropertyitaly (dot) com -- rocket from about #30 to #2 for the keyword and am trying to figure out why. The obvious is that it's in the domain name, but that can't be the be-all-and-end-all, surely? It's a 2 yr 9 mth old site, so why the sudden spurt? I look in Open Site Explorer and the metrics look pretty weak: Domain Authority: 17 Page Authority: 29 Linking Root Domains: 9 Absolutely zero social shares. Good luck to him and all -- but I'm trying to figure out what he's doing right and I'm not. My site apart, he's beating some pretty big-hitters.
Competitive Research | | Jeepster0 -
How to check Google Keyword rankings?
Hey, So I recently watched the DuckDuckGo commercial about Google's results bubble. My question is how can you get the actual keyword rankings of relevant key phrases without Google taking your locations and search history into account? Would it just be a case of clearing your cache & history from the beginning of time or is there an accurate tool (other than SEOmoz ofc that I can use? Best regards, Dan
Competitive Research | | Sparkstone0 -
How did this little site rank #2?
Keyword: "adoption agency" Site: http://www.opendooradoption.org These guys are ranked #2 for this very competitive term in all US regions. They're beating Bethany (and my company) who are orders of magnitude larger in both company size and link profile. Their domain authority is 40, and they have less than 200 links pointing to them with "adoption agency" in the anchor according to OSE. Their on-site is pretty much nonexistent. Does anyone have any theories as to how they accomplished this?
Competitive Research | | AdoptionHelp0 -
Can anyone explain this top-10 ranking?
How on earth can http://www.plimun.com/ be at #6 for "web design", with only 15 total linking root domains, and no mention of the term in link text?! See: http://www.opensiteexplorer.org/comparisons?site=www.plimun.com This is one of the biggest anomalies I've ever seen.
Competitive Research | | BenHuntLtd1 -
How many Page Rank 8 sites are there?
Anyone have any estimate of how many Page Rank 8 sites are out there? Best, Steve
Competitive Research | | Aggie0