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  4. Anchor text with punctuation

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  • wearehappymedia
    wearehappymedia last edited by Mar 2, 2016, 5:05 AM

    Hey Moz

    Does anchor text with punctuation effect anything, does google even read it?

    I know matching exact anchor text to high volume keywords doesn't matter as much any more - but it still definitely makes a different as our reports show.

    Thanks

    1 Reply Last reply Reply Quote 0
    • Tymen
      Tymen last edited by Mar 14, 2016, 10:04 PM Mar 2, 2016, 6:07 AM

      Hi Radi,

      I would get rid of all punctuation except for "-" as it is seen as a space. If you use othe punctuations they are ignored. When added in a query the results are without the punctuation. Same goes for Bing.

      More info:

      https://support.google.com/websearch/answer/2466433?rd=1#exceptions_punctuations

      Makes it easier for you I hope 🙂

      Grt Tymen

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