How create product category in Google Analytics?

[Tormar]

Hi,

I have a lot of product in my GA ecommerce. Does anyone how I can split my product by product categories in Analytics?

E.g. Category: Blue cars, category: Yellow cars ...

[iQi]

Hi,

You should find your answer in this link: https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce#overview

But essentially you will have to use something like:

ga('ec:addImpression',{            // Provide product details in an impressionFieldObject.
  'id':'P12345',                   // Product ID (string).
  'name':'Android Warhol T-Shirt',// Product name (string).
**'category':'Apparel/T-Shirts',   // Product category (string).**
  'brand':'Google',                // Product brand (string).
  'variant':'Black',               // Product variant (string).
  'list':'Search Results',         // Product list (string).
  'position':1,                    // Product position (number).
  'dimension1':'Member'            // Custom dimension (string).});

But you need to specify the Field Object in the top line. Read the link I sent you and should be all self explanatory.

I hope this helps

Issa