Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can Google read content that is hidden under a "Read More" area?
-
For example, when a person first lands on a given page, they see a collapsed paragraph but if they want to gather more information they press the "read more" and it expands to reveal the full paragraph. Does Google crawl the full paragraph or just the shortened version?
In the same vein, what if you have a text box that contains three different tabs. For example, you're selling a product that has a text box with overview, instructions & ingredients tabs all housed under the same URL. Does Google crawl all three tabs?
Thanks for your insight!
-
Yes, for the most part. Google wants to deliver the best results for visitors based on their search query. So if something is hidden from initial view this would impact ux and especially if it's poorly implemented (not intuitive). As you know, original and compelling copy is the best. Unfortunately in many situations, such as a large ecommerce site, it is resource intensive. It's best to avoid thin content. However, it does get ranked as you can grab a snippet and place in Google and look at the results. So yes, it's possible that Google will rank these pages with duplicate content in a hidden view.
I would advise you to tell your client to remove any hidden content and rewrite product descriptions. Depending on resources, they may/may not want to do this. If they don't, at least you made a recommendation. Good luck!
-
Ok, that makes sense. And can that be applied to a text box with tabs?
Follow up to that - the situation is that I have a client hat doesn't have a lot of "original" content on their e-commerce page. It sounds like Google will take into account that content as "original" content but won't necessarily used it to build relevancy for any keywords hidden within. Is that correct?
-
I agree with Kevin in the answer above, the content may be crawled (depending on how you have hidden the paragraph using HTML) but Google may not give the right advantage of the content available after clicking the link.
We have a client with FAQ section with similar situation https://www.fairsplit.com/faqs/ , the website gets authority for the Question Titles of the FAQ section and not for the content as answer available after clicking the question.
I hope this helps, let me know if you have further questions.
Regards,
Vijay
-
The Googlebot will crawl this information. However, Google may elect not to index it or discount this content in its rankings.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved How much time does it take for Google to read the Sitemap?
Hi there, I could use your help with something. Last week, I submitted my sitemap in the search console to improve my website's visibility on Google. Unfortunately, I got an error message saying that Google is not reading my sitemap. I'm not sure what went wrong. Could you take a look at my site (OceanXD.org) and let me know if there's anything I can do to fix the issue? I would appreciate your help. Thank you so much!
Intermediate & Advanced SEO | | OceanXD1 -
SEO on Jobs sites: how to deal with expired listings with "Google for Jobs" around
Dear community, When dealing with expired job offers on jobs sites from a SEO perspective, most practitioners recommend to implement 301 redirects to category pages in order to keep the positive ranking signals of incoming links. Is it necessary to rethink this recommendation with "Google for Jobs" is around? Google's recommendations on how to handle expired job postings does not include 301 redirects. "To remove a job posting that is no longer available: Remove the job posting from your sitemap. Do one of the following: Note: Do NOT just add a message to the page indicating that the job has expired without also doing one of the following actions to remove the job posting from your sitemap. Remove the JobPosting markup from the page. Remove the page entirely (so that requesting it returns a 404 status code). Add a noindex meta tag to the page." Will implementing 301 redirects the chances to appear in "Google for Jobs"? What do you think?
Intermediate & Advanced SEO | | grnjbs07175 -
Are HTML Sitemaps Still Effective With "Noindex, Follow"?
A site we're working on has hundreds of thousands of inventory pages that are generally "orphaned" pages. To reach them, you need to do a lot of faceting on the search results page. They appear in our XML sitemaps as well, but I'd still consider these orphan pages. To assist with crawling and indexation, we'd like to create HTML sitemaps to link to these pages. Due to the nature (and categorization) of these products, this would mean we'll be creating thousands of individual HTML sitemap pages, which we're hesitant to put into the index. Would the sitemaps still be effective if we add a noindex, follow meta tag? Does this indicate lower quality content in some way, or will it make no difference in how search engines will handle the links therein?
Intermediate & Advanced SEO | | mothner0 -
How can I get a list of every url of a site in Google's index?
I work on a site that has almost 20,000 urls in its site map. Google WMT claims 28,000 indexed and a search on Google shows 33,000. I'd like to find what the difference is. Is there a way to get an excel sheet with every url Google has indexed for a site? Thanks... Mike
Intermediate & Advanced SEO | | 945010 -
If a website Uses <select>to dropdown some choices, will Google see every option as Content Or Hyperlink?</select>
If a website Uses <select> to dropdown some choices, will Google see every option as Content Or Hyperlink?</select>
Intermediate & Advanced SEO | | Zanox0 -
How Google Adwords Can Impact SEO Ranking ?
Hi SEO Gurus, I have a question. How Google Adwords Can Impact SEO Ranking ?
Intermediate & Advanced SEO | | Webdeal
Positive , negative or neutral impact? I will appreciate if you will provide detailed answer Thank you for your time webdeal0 -
Does Google read texts when display=none?
Hi, In our e-commerce site on category pages we have pagination (i.e toshiba laptops page 1, page 2 etc.). We implement it with rel='next' and 'prev' etc. On the first page of each category we display a header with lots of text information. This header is removed on the following pages using display='none'. I wondered if since it is only a css display game google might still read it and consider duplicated content. Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Can PDF be seen as duplicate content? If so, how to prevent it?
I see no reason why PDF couldn't be considered duplicate content but I haven't seen any threads about it. We publish loads of product documentation provided by manufacturers as well as White Papers and Case Studies. These give our customers and prospects a better idea off our solutions and help them along their buying process. However, I'm not sure if it would be better to make them non-indexable to prevent duplicate content issues. Clearly we would prefer a solutions where we benefit from to keywords in the documents. Any one has insight on how to deal with PDF provided by third parties? Thanks in advance.
Intermediate & Advanced SEO | | Gestisoft-Qc1