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  4. Recommended title length for Google search results

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Solved Recommended title length for Google search results

On-Page Optimization
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  • Mike555
    Mike555 last edited by Feb 13, 2020, 4:46 AM

    I read the recommended title length is 50-60 characters depending on alphabets, etc,.
    Anyways, my question is, is there any harm of having longer title?
    If all my important keywords are within the 50-60 characters that will show up on search results, I can still make the title longer, it's just that those keywords outside won't have any effect on search results?

    1 Reply Last reply Reply Quote 0
    • Nozzle
      Nozzle last edited by Feb 13, 2020, 2:26 PM Feb 13, 2020, 2:26 PM

      Search engines still read the whole title tag no matter how long it is. The 50-60 character recommendation comes up because that is what people will see in the SERPs.

      I'm all for testing different lengths of title tags to see which version gets me the best rankings for the most phrases that are mapped to that URL along with the highest conversion rate.

      I've even tested and kept title tags with 80-100 characters because they performed better for me than shorter ones.

      Don't be scared to test title tags. You can always change them back and get your rankings back if the test made things worse. One example: I made a change last year to a title tag that dropped the rankings from #3 to not in the top #100 for the main phrase and so I changed it back. As soon as Google recrawled the page, my rankings came back.

      1 Reply Last reply Reply Quote 2
      • topic:timeago_later,2 years
      • Moviesflix
        Moviesflix last edited by Nov 10, 2021, 4:20 PM

        Title tags should be between 50-60 characters in length. Google has not specifically come out and said that title tags should be this length; however, if your title is longer than 60 characters, you risk the chance of it becoming cut off in the middle.

        1 Reply Last reply Reply Quote 1
        • topic:timeago_earlier,8 days
        • Moviesflix
          Moviesflix last edited by HayleyBowyer Nov 11, 2021, 7:25 PM Nov 2, 2021, 4:31 AM

          Google typically displays the first 50–60 characters of a title tag. If you keep your titles under 60 characters, our research suggests that you can expect about 90% of your titles to display properly. But if you want to add more characters feel free to add them.

          1 Reply Last reply Reply Quote 0
          • topic:timeago_earlier,2 years
          • seotoolshero02
            seotoolshero02 last edited by Feb 14, 2020, 9:44 AM Feb 14, 2020, 9:44 AM

            From 40-50 characters are enough getting a look in search engine, you must have already few info about ranking as I know. I found one simple look site that is: http://amazeinvent.com/ having not what you think.

            1 Reply Last reply Reply Quote 1
            • Nozzle
              Nozzle last edited by Feb 13, 2020, 2:26 PM Feb 13, 2020, 2:26 PM

              Search engines still read the whole title tag no matter how long it is. The 50-60 character recommendation comes up because that is what people will see in the SERPs.

              I'm all for testing different lengths of title tags to see which version gets me the best rankings for the most phrases that are mapped to that URL along with the highest conversion rate.

              I've even tested and kept title tags with 80-100 characters because they performed better for me than shorter ones.

              Don't be scared to test title tags. You can always change them back and get your rankings back if the test made things worse. One example: I made a change last year to a title tag that dropped the rankings from #3 to not in the top #100 for the main phrase and so I changed it back. As soon as Google recrawled the page, my rankings came back.

              1 Reply Last reply Reply Quote 2
              • sachinkhanna
                sachinkhanna last edited by Mar 7, 2020, 11:51 AM Feb 13, 2020, 5:18 AM

                Yes, the ideal length is  50-60 characters. But if you want to add more characters feel free to add them.

                Sachin Khanna

                1 Reply Last reply Reply Quote 2
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