undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • SEO Q&A
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • Case Studies
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    What is your Brand Authority?
    Moz

    What is your Brand Authority?

    Check yours now
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • SEO Q&A

      Insights & discussions from an SEO community of 500,000+.

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • Case Studies

      Explore how Moz drives ROI with a proven track record of success.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. Research & Trends
  3. Algorithm Updates
  4. 75% Overnight Drop in Organic Search Traffic

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

75% Overnight Drop in Organic Search Traffic

Algorithm Updates
5
11
3.1k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • STDCarriers
    STDCarriers last edited by Apr 13, 2020, 4:27 AM

    On April 10th my organic search clicks dropped 75% overnight. I have never seen anything like it. What Google algorithm change could have caused this?

    I have no manual actions and my indexed page count is about the same. I have noticed that several queries that I was number one for including my brand have dropped by anywhere from two to ten spots. The brand dropping out of the first spot is what really gets me. There is nothing similar to it at all. My speed score is moderate, so I don't think that is it. My site was down most of the day on the 9th or 10th, but that has never caused a drop in search clicks and the next day they were about the same.

    I noticed that the CDC now occupies the number one spot for my brand. Even though the exact brand name is nowhere in the text of the CDC page. I think this might be due to Google trying to help official health organizations do better due to COVID19, but the queries I have dropped on have nothing to do with Coronavirus.

    Also, none of my other sites have seen this type of problem. Only the health site seems affected. I recently did a press release campaign and my link counts are up, so I don't that is it either.

    The brand page is https://stdcarriers.com and an example of an effected query is Celebrities with STDs.

    1 Reply Last reply Reply Quote 0
    • WAJI1122
      WAJI1122 last edited by Apr 3, 2021, 7:45 AM Apr 3, 2021, 7:45 AM

      My Site is Hit from Google update it is about on mod apks .  i am waiting for December update.

      1 Reply Last reply Reply Quote 0
      • topic:timeago_earlier,2 months
      • sathoiue8
        sathoiue8 last edited by Jan 18, 2021, 6:24 PM Jan 18, 2021, 6:16 PM

        Same My website don't get any organic traffic after google updates any body help me to improve site traffic.My website is all about Mod Apk and here is my website Nextgenapk

        1 Reply Last reply Reply Quote 0
        • sathoiue8
          sathoiue8 last edited by Jan 15, 2021, 6:20 PM Jan 15, 2021, 6:20 PM

          Have you recovered now or still your website is down? and what's about the December update?

          1 Reply Last reply Reply Quote 0
          • sathoiue8
            sathoiue8 last edited by Jan 15, 2021, 6:18 PM Jan 15, 2021, 6:18 PM

            I just started a website Eagleapk i am worried now about google updates.

            1 Reply Last reply Reply Quote 0
            • topic:timeago_earlier,7 months
            • HeinHaji
              HeinHaji Banned last edited by Jun 10, 2020, 6:29 PM Jun 10, 2020, 6:29 PM

              Same here. Lost 90% organic traffic after the Google update. My website has 5k monthly traffic before the update and now, only 20 users a day.

              1 Reply Last reply Reply Quote 0
              • topic:timeago_earlier,2 months
              • STDCarriers
                STDCarriers last edited by Apr 16, 2020, 10:46 PM Apr 16, 2020, 10:46 PM

                I think I found the problem. Google was parsing javascript generated links as actual links even though they were not supposed to be added to the page until after the DOM loaded. As a result all user generated URLs to other sites became links. I have since removed the linkify plugin form the site and am hoping that will fix it.

                1 Reply Last reply Reply Quote 0
                • STDCarriers
                  STDCarriers last edited by Apr 15, 2020, 9:04 PM Apr 15, 2020, 9:04 PM

                  I opened a thread on the Google forum but only got one response and it seemed to miss the mark.

                  https://support.google.com/webmasters/thread/40089994

                  1 Reply Last reply Reply Quote 0
                  • STDCarriers
                    STDCarriers @LynnPatchett last edited by Apr 15, 2020, 7:41 PM Apr 15, 2020, 7:41 PM

                    Silly for sure. To think that Google would demote a brand that has been around for over a decade like that.

                    1 Reply Last reply Reply Quote 1
                    • LynnPatchett
                      LynnPatchett last edited by Apr 15, 2020, 10:59 AM Apr 15, 2020, 10:59 AM

                      Is it just me or is it getting a bit silly in here??

                      STDCarriers 1 Reply Last reply Apr 15, 2020, 7:41 PM Reply Quote 1
                      • STDCarriers
                        STDCarriers last edited by Apr 14, 2020, 10:46 PM Apr 14, 2020, 10:46 PM

                        Wow, what great advice. I checked your list of known Google Updates and found nothing since January. So far everything I have looked at online don't mention any significant updates from April 9-10 of this year. Still scratching my head here.

                        1 Reply Last reply Reply Quote -1
                        • 1 / 1
                        1 out of 11
                        • First post
                          1/11
                          Last post

                        Got a burning SEO question?

                        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                        Start my free trial


                        Browse Questions

                        Explore more categories

                        • Moz Tools

                          Chat with the community about the Moz tools.

                        • SEO Tactics

                          Discuss the SEO process with fellow marketers

                        • Community

                          Discuss industry events, jobs, and news!

                        • Digital Marketing

                          Chat about tactics outside of SEO

                        • Research & Trends

                          Dive into research and trends in the search industry.

                        • Support

                          Connect on product support and feature requests.

                        • See all categories

                        Related Questions

                        • vtmoz

                          Log-in page ranking instead of homepage due to high traffic on login page! How to avoid?

                          Hi all, Our log-in page is ranking in SERP instead of homepage and some times both pages rank for the primary keyword we targeted. We have even dropped. I am looking for a solution for this. Three points here to consider is: Our log-in page is the most visited page and landing page on the website. Even there is the primary keyword in this page or not; same scenario continues Log-in page is the first link bots touch when they crawling any page of our website as log-in page is linked on top navigation menu If we move login page to sub-domain, will it works? I am worrying that we loose so much traffic to our website which will be taken away from log-in page sub domain Please guide with your valuable suggestions. Thanks

                          Algorithm Updates | Nov 23, 2017, 10:26 AM | vtmoz
                          0
                        • rubennunez

                          Remove spam url errors from search console

                          My site was hacked some time ago. I've since then redesigned it and obviously removed all the injection spam. Now I see in search console that I'm getting hundreds of url errors (from the spam links that no longer work). How do I remove them from the search console. The only option I see is "mark as fixed", but obviously they are not "fixed", rather removed. I've already uploaded a new sitemap and fetched the site, as well as submitted a reconsideration request that has been approved.

                          Algorithm Updates | Jun 10, 2016, 10:33 AM | rubennunez
                          0
                        • ElevateCreativeAU

                          Your search - site:domain.com - did not match any documents.

                          I've recently started work on a new clients website and done some preliminary work with on-page optimisation, and there is still plenty of work to be done and issues to resolve. They are ranking ok on Bing, but they are not getting any ranking on Google at all (except paid) - I tried the site:domain.com search and comes up with no results... so this confirms that something is going on with the google search rank! Can anyone shed light on what can cause this or why this would happen? My next step is to look at their webmaster tools (haven't had access yet), but if anyone has any tips to resolve this or where to look, that would be great! Thanks!

                          Algorithm Updates | Aug 7, 2014, 7:34 AM | ElevateCreativeAU
                          0
                        • steve_benjamins

                          Organic Traffic: Hockey-stick growth followed by slow rampdown of death!

                          My site, Site Builder Report, was started last year. Months 1 - 6 saw modest organic traffic growth.
                          Months 6 - 9 saw explosive organic traffic growth.
                          Months 9 - 12 have seen a steady decrease in organic traffic. (I've attached a graph for visualizing this) The site has not changed much over this time. In fact, in the last 3 months, I've done two things to try to get organic traffic trending upwards again: Increased the amount of long-form articles on the site (from 1 new article every 3 weeks to 1 new article every week) Fixed approxately 150 five hunded (500) errors in Google Webmaster Tools three weeks ago (converted them to 404s) Neither fix has really been able to change the trend (although perhaps it's too early to tell with the fixing of errors). Does this downtrend warrant concern? It's having significant business effects- would hiring an SEO consultant be the next step for reversing this trend? Any thoughts? GeYyuvA

                          Algorithm Updates | Aug 5, 2013, 1:46 PM | steve_benjamins
                          0
                        • ITRIX

                          Sudden drop after 301 redirection

                          Hi Experts We did a 301 redirect from an old site to a new site to get rid of any bad link juice. We recently found a big drop in rankings and traffic after google last indexed the new web pages. We did 301 using asp at page level coding. The website had 4000 approx. pages and we did 301 section by section. This is how we did as per one of the blog post in seomoz. Create a sitemap for your old domain. Create content (contact information, description of your company, indication of future plans) and something link worthy for the new domain. (You should start trying to build links early) Setup the new domain and make it live. Register and verify your old domain and new domain with Google Webmaster Tools. Create a custom 404 page for old domain which suggests visiting new domain. Old Domain error checking and fixing In a development environment, test the redirects from the old domain to the new domain. Ideally, this will be a 1:1 redirect. (www.example-old-site.com/category/sexy-mustaches.html to www.example-new-site.com/category/sexy-mustaches.html) 301 redirect your old domain to your new domain. Submit your old sitemap to Google and Bing. The submission pages are within Google Webmaster Tools and Bing Webmaster Center (This step will make the engines crawl your old URLs, see that they are 301 redirects and change their index accordingly.) Fill out the Change of Address form in Google Webmaster Tools. Create a new sitemap and submit it to the engines. (This will tell them about any new URLs that were not present on the old domain) Wait until Google Webmaster Tools updates and fix any errors it is indicated in the Diagnostics section. Monitor search engine results to make sure new domain is being properly indexed. We also did a press release with prweb to announce the new launch. We followed the steps recommended in one of the I am not sure what to do next. Can anyone suggest if its normal to see a drop and we should wait for some time or if we did something wrong? We are loosing business with every single day. Please help !

                          Algorithm Updates | Dec 6, 2012, 1:59 AM | ITRIX
                          0
                        • netdiva_amy

                          Troubleshooting Decline of Branded Keyword Searches

                          Hi, Over the past year, I have seen a huge change in the distribution of our organic keyword traffic. I'm trying to research why our branded keywords have gone down.  Google analytics only shows me impressions for the past three months. Does anyone have ideas on how to explain this change in traffic? Please see the attached chart. Thanks! branded-v-nonbranded-organic-search.jpg

                          Algorithm Updates | Aug 8, 2012, 7:13 PM | netdiva_amy
                          0
                        • GeorgFranz

                          Lost 50% google traffic in one day - panic?

                          Hi girls + guys, a site of us were hit by a google update or a google penalty. We have lost 50% google traffic in one day (25th april, 2012). (Total visitors in average per day: 6k, yesterday: 3k) It's a german website, so I think google.de (germany) was updated. Our rankings in google.at (austria) are also affected, but it's not that bad as in google.de. We have not done any specific on page seo activities in the last two months. GWT doesn't have any message for us (no critical errors). After my first analyse I can say this: google has indexed 17k pages (thats fine) we are on 1st place with our domain name the last three days, the google traffic went up (+20%), but yesterday it was 50% below average (so -70%) last week we had a very good day, we had twice the traffic than normal, but this calmed down the following days we have lost number no. 1 places at two high traffic keywords. We had these no 1 rankings for years. We have been outranked by two of our competitors, but they have not done any onpage changes. We have lost a lot of positions at a lot of keywords. But there are also keywords which moved up. We have good content, useres are visiting 5 pages in average. No virus, no hacker (no hidden cloaking page) it's an old domain (2002) Lot of (good) inbound links Lot's of likes, g+. Good twitter activty. So, all in all I think it's more likely a ranking algo change than a penalty (a penalty for what reason?) My specific question(s): Is there any "check list" which could help me to find out the reason for this mess? What is the best strategy to regain the positions? New HTML code? New On page seo? (seomoz grades most of our important pages an A) Any idea would be appreciated! Best wishes,
                          Georg.

                          Algorithm Updates | Feb 22, 2013, 3:33 PM | GeorgFranz
                          1
                        • syount

                          How do I get the expanded results in a Google search?

                          I notice for certain site (ex: mint.com) that when I search, the top result has a very detailed view with options to click to different subsections of the site. However for my site, even though we're consistently the top result for our branded terms, the result is still only a single line item. How do I adjust this?

                          Algorithm Updates | Nov 9, 2011, 11:09 PM | syount
                          1

                        Get started with Moz Pro!

                        Unlock the power of advanced SEO tools and data-driven insights.

                        Start my free trial
                        Products
                        • Moz Pro
                        • Moz Local
                        • Moz API
                        • Moz Data
                        • STAT
                        • Product Updates
                        Moz Solutions
                        • SMB Solutions
                        • Agency Solutions
                        • Enterprise Solutions
                        Free SEO Tools
                        • Domain Authority Checker
                        • Link Explorer
                        • Keyword Explorer
                        • Competitive Research
                        • Brand Authority Checker
                        • MozBar Extension
                        • MozCast
                        Resources
                        • Blog
                        • SEO Learning Center
                        • Help Hub
                        • Beginner's Guide to SEO
                        • How-to Guides
                        • Moz Academy
                        • API Docs
                        About Moz
                        • About
                        • Team
                        • Careers
                        • Contact
                        Why Moz
                        • Case Studies
                        • Testimonials
                        Get Involved
                        • Become an Affiliate
                        • MozCon
                        • Webinars
                        • Practical Marketer Series
                        • MozPod
                        Connect with us

                        Contact the Help team

                        Join our newsletter
                        Moz logo
                        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                        • Accessibility
                        • Terms of Use
                        • Privacy

                        Looks like your connection to Moz was lost, please wait while we try to reconnect.