Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
optimized GMB
-
Hi Community, I have optimized GMB like adding keyword-rich content, asking customers to review and putting up more products. But how I can outrank others on Google Map. TBH, I think my listing is more complete and relevant than others but mine just doesn't display when searching for those terms. Please help! Thank you very much!
-
"Optimized GMB" typically refers to optimizing a Google My Business (GMB) profile. Google My Business is a free tool provided by Google that allows businesses to manage tshirt manufacturer their online presence on Google. When a GMB profile is optimized, it means it has been carefully configured and managed to enhance a business's visibility in local search results and improve the chances of attracting potential customers.
-
If you're looking to optimize your Google My Business (GMB) listing, here are some tips to help you make the most of this valuable tool
Claim and Verify Your Listing: Start by claiming your GMB listing if you haven't already. Verification confirms that you are the rightful owner of the business and gives you full control over your listing. -
"Optimized GMB" typically refers to optimizing a Google My Business (GMB) profile. Google My Business is a free tool provided by Google that allows businesses to manage their online presence on Google. When a GMB profile is optimized, it means it has been carefully configured and managed to enhance a business's visibility in local search results and improve the chances of attracting potential customers.
-
@insightful_media Hello there! Please come visit this chapter of Moz's Essential Local SEO strategy guide, and pay particular attention to the section which speaks to doing competitive audits: https://moz.com/local-seo-guide/assessing-demand-analyzing-markets
If you want to outrank a local competitor, you'll need to audit them, and this chapter of our guide gives you a free spreadsheet and tips for doing so. Hope this helps!
-
@insightful_media Just my opinion and experience with GMB.
I think it will help but is not fast. I always need a few months or more to ourank a gmb site if there is good competition. Most important areas imo, good reviews and a website that fits gmb. GMB usually shows pages in top 20 position (just seen but not sure 100%)
If there are other gmb with years just be carefull and work on your website to appear in page 1 or 2.
Regards -
Lee,
Have your read through this? https://moz.com/blog/how-to-optimize-your-google-my-business-listing. I don't skimmed through it, but really learned it to the point where you can evaluate how well your competitors know what in there. There is a lot more to GMB than keyword rich content and asking for reviews. You will really have to work on your pages to get them up there.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
GMB Account Fallen Off Rankings in past 24 hours
My map pack presence has fallen off the face of the earth over the last 24 hours. My location The Escape Game Chicago was top 3 yesterday for 'escape room chicago' and now they only show up when searching for the exact brand name. What's weirder is I still rank #1 organically for that keyword.I have looked through the account, nothing seems to be totally amiss. Google has not notified me of any issues or penalties. I have no clue what happened.Can anyone point me in the right direction or provide some insight as to how I can recover my ranking?
Local Listings | | danieldaher0 -
Way to see clicks on GMB Products
Hey! I just added products to my Google My Business page. The company I work for does experiential entertainment so you cant actually buy the products but you can buy tickets to them on the website so I added them as a product with a Learn More button. Is there a way for me to see how many people clicked "Learn More"??
Local Listings | | danieldaher0 -
Is it legitimate to both ask and answer question in GMB
I've got a list of FAQ's that my manager would like to see in GMB. Is is ok to simply ask the question and answer them? I thought I'd be able to add them, rather like a photo, but realised, being Google, it's not that straight forward.
Local Listings | | Catherine_Selectaglaze0 -
How to remove a link in GMB "Products & Services: places.SinglePlatform.com"
I manage a GMB account for an HVAC client and noticed in their knowledge graph it shows: "Products & Services: places.SinglePlatform.com" I cannot find this anywhere on the backend on GMB. Has anyone experienced this and how did you fix/remove the link? Luckily, the link goes to the clients profile on SinglePlatform, but the info is outdated.
Local Listings | | Bryan_Loconto0 -
Optimal URL Structure for a Multi-City Directory
I need help choosing the ideal URL structure for a multi-city directory. The current URL structure is /category which is okay because we are only in one geography. However, we're now expanding to other cities so we are reevaluating the best way of structuring the URL. The three options I have are: example.com/city/category Pro: Follows the user around with the city after the root (like language) Con: Possible short-term traffic loss. Build page authority on new URLs Pro: SEO Benefit for terms: {city category} example.com/city/ would have to be a URL and a general landing page. This would mean that /category would no longer exist example.com/category/city The website is currently set-up with /category but is now expanding beyond Toronto Pro: /category would still exist so no short-term SEO issues Pro: SEO Benefit for terms: {general category} example.com/category/ is already a URL and would display results based on proximity example.com/category (geo recognizes city) Pro: Clean URL Con: We're not Ticketmaster I was able to find major directory sites with very strong SEO doing it all three ways above. City First https://www.yelp.ca/c/toronto/restaurants https://angel.co/r/toronto/marketing/jobs https://www.redflagdeals.com/in/toronto/deals/c/cell-phones/ https://www.bizbash.com/new-york/venues Category First https://eventup.com/venues/new-york-ny/ https://www.yellowpages.ca/search/si/1/Restaurants/Toronto+ON https://www.weddingwire.ca/wedding-venues/ontario https://www.livenation.com/cities/130465/toronto-on No City in URL https://www.ticketmaster.ca/
Local Listings | | Neumarkets.com1 -
Places.SinglePlatform.com "Menu" links on your GMB listing?
I just experienced this and after lots of frustration was able to figure out how it happened and how to fix it (keep reading). **HOW: **So apparently Google did a deal with Constant Contact which owns Singleplatform.com that allows them to publish edits to ANY local business and they have used this to SPAM entire categories of local businesses by adding in a "Appointments" and/or "Menu" link to the Google My Business listing for search/maps and they have done it in such a way that it is extremely difficult to remove/fix. (NOTE: they are not listed in Google's list of 3rd parties which automatically add info to your listing....https://www.google.com/maps/reserve/partners) **THE PROBLEM: You have a link to a menu or appointment page that you did not add and can not edit. **The options for setting a URL for "Menu" and/or "Appointment" (and a few others https://support.google.com/business/answer/6218037) are tied to the Primary Category set on your GMB listing and are only available to certain categories. FIXING: You would think if you are a verified owner of your GMB listing, it would be simple - but Google/SInglePlatform.com have gone to great lengths to make it more difficult.... Step 1 - Make sure you are a verified owner of GMB listing Step 2 - Change your Primary category on the business to one of the categories which supports the link in question (no definitive list, but I know setting Primary to "Restaurant" will get you Menu and "Interior Designer" will get you an Appointment link) Step 3 - Save the new category Step 4 - Now you will have the option under your "URLs" section of GMB listing. Step 5 - Change the URL from the SPAMMY link to a relevant page you control and Save Step 6 - Change Primary Category back to what you want.
Local Listings | | arowland2 -
Changing the business name in citations and GMB
In Australia, some businesses are Pty Ltd (Proprietary Limited) hence, their business name ends with xxx Pty Ltd. How accurate do we have to be when building citations or updating citations that Pty Ltd is included in the business name? We've got clients who have left out Pty Ltd in their previously built citations and we're wondering if it's worth the time to actually update them to include Pty Ltd. Also, does changing a business name affect its rankings? This is more than just "Pty Ltd", it's changing from XYZ to ABC. We've previously had to change a client's address on their GMB and this had a negative effect on the client's rankings. Will changing the business name have an adverse effect? Thank you in advance for your advices!
Local Listings | | Gavo1 -
Removing phone number from GMB = lower rankings?
Hey, all! I have a client who needs for people to see her website before they call her, or else she spends 15 min explaining what's already on the site. Her Google My Business rankings are excellent for a lot of keywords (yay!), so people are seeing the number big and bold and just picking up the phone. I called GMB support to ask if removing the phone number would affect rankings, and they said "I don't think so". If this weren't a HUGE deal to the client, I wouldn't take the chance, but she feels that she's losing business by being on these calls when legitimate prospects try to call and get voice mail. So... any experience with removing phone numbers from GMB, or any other creative solutions to the quandary? Thanks so much for reading! ~ Scott UPDATE: Well, we went ahead and tried it anyway, and our GMB listins on the 7-pack nosedived! STRONGLY recommend against this, at least with the current algorithm!! The phone number is back now. 🙂
Local Listings | | measurableROI0