Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Solved Should I consolidate my "www" and "non-www" pages?
-
My page rank for www and non-www is the same. In one keyword instance, my www version performs SO much better.
Wanting to consolidate to one or the other. My question is as to whether all these issues would ultimately resolve to my chosen consolidated domain (i.e. www or non-www) regardless of which one I choose. OR, would it be smart to choose the one where I am already ranking high for this significant keyword phrase?
Thank you in advance for your help.
-
It may be that one version (www or non-www) has more historical links. You say your PageRank for both is the same, but how are you checking that? Google's public PageRank has not been updated in a decade or so.
Either way, I'd generally say that if you pick one version and stick to it (redirect the other, e.g. so every non-www. URL points to its www. equivalent), you should maintain all rankings. There is a theoretical advantage to picking the version with more links, but in my experience in practice this type of migration tends to be smooth.
- topic:timeago_later,7 months
-
Require the www Options +FollowSymLinks RewriteEngine On RewriteBase / RewriteCond %{HTTP_HOST} !^www\.askapache\.com$ [NC] RewriteRule ^(.*)$ https://www.askapache.com/$1 [R=301,L]
- topic:timeago_earlier,7 months
-
Yes. I would recommend picking the version (either www or non-www) that has the historical data showing it performs better than the other version. Check the list of indexed pages for each of the versions to compare. Ideally both the www and non-www version of the website will be indexed in Google so it will help you to decide which version makes the most sense to consolidate to.
Once you identify the preferred version, set 301 redirects from the non-preferred URLs to the preferred version of each URL (the one that has more traffic, links, authority, etc.) of the site. This should be done site-wide so that all URLs are either www or non-www, it shouldn’t be a mix of both. In my experience, I’ve found that between 90-99% of the Site’s SEO Authority is preserved when setting a permanent 301 redirect.
- topic:timeago_earlier,8 days
-
@meditationbunny Sorry for the slow reply - but yes, I'd expect Page Authority to increase slightly, if the "other" version had any value to it.
For Page Optimization, yes. For example, for my own site I see:
http://tcapper.co.uk redirects to https://www.tcapper.co.uk/. This on-page analysis is for https://www.tcapper.co.uk/.
- topic:timeago_earlier,8 days
-
It may be that one version (www or non-www) has more historical links. You say your PageRank for both is the same, but how are you checking that? Google's public PageRank has not been updated in a decade or so.
Either way, I'd generally say that if you pick one version and stick to it (redirect the other, e.g. so every non-www. URL points to its www. equivalent), you should maintain all rankings. There is a theoretical advantage to picking the version with more links, but in my experience in practice this type of migration tends to be smooth.
-
@tom-capper
Thank you. Yes, I should be more clear. I am calling it page rank, when I am actually referring to Moz's domain authority and Moz's keyword ranking. Still, I believe you answered my question. Under page optimization, I can see what appear to be duplicate listings of my pages along with different SERP ranking. It was confusing until I realized that one was the www and the other was non-www. I have since added code to my .htaccess file that will send everything to www. Can I expect the page optimization section to now only show www versions of the pages? Also, can I expect page authority to increase because it is no longer a mish-mash and is all headed to the same domain and same pages (i.e. www version)? -
It may be that one version ("www" or "non-www") has more historical links. You say your PageRank for both is the same, but how are you checking that? Google's public PageRank has not been updated in a decade or so.
Either way, I'd generally say that if you pick one version and stick to it (redirect the other, e.g. so every non-www. URL points to its www. equivalent), you should maintain all rankings. There is a theoretical advantage to picking the version with more links, but in my experience, in practice, this type of migration tends to be smooth.
-
This post is deleted! -
This post is deleted! -
This post is deleted!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console "Text too small to read" Errors
What are the guidelines / best practices for clearing these errors? Google has some pretty vague documentation on how to handle this sort of error. User behavior metrics in GA are pretty much in line with desktop usage and don't show anything concerning Any input is appreciated! Thanks m3F3uOI
Technical SEO | Apr 25, 2019, 1:18 PM | Digital_Reach2 -
"Noindex, follow" for thin pages?
Hey there Mozzers, I have a question regarding Thin pages. Unfortunately, we have Thin pages, almost empty to be honest. I have the idea to ask the dev team to do "noindex, follow" on these pages. What do you think? Has someone faced this situation before? Will appreciate your input!
Technical SEO | Jun 5, 2018, 6:52 AM | Europarl_SEO_Team0 -
"Search Box Optimization"
A client of ours recently received en email from a random SEO "company" claiming they could increase website traffic using a technique known as "search box optimization". Essentially, they are claiming they can insert a company name into the autocomplete results on Google. Clearly, this isn't a legitimate service - however, is it a well known technique? Despite our recommendation to not move forward with it, the client is still very intrigued. Here is a video of a similar service:
Technical SEO | Jun 30, 2014, 8:48 PM | McFaddenGavender
https://www.youtube.com/watch?v=zW2Fz6dy1_A0 -
Why do some URLs for a specific client have "/index.shtml"?
Reviewing our client's URLs for a 301 redirect strategy, we have noticed that many URLs have "/index.shtml." The part we don'd understand is these URLs aren't the homepage and they have multiple folders followed by "/index.shtml" Does anyone happen to know why this may be occurring? Is there any SEO value in keeping the "/index.shtml" in the URL?
Technical SEO | Jan 15, 2014, 7:18 PM | FranFerrara0 -
Is the Authority of Individual Pages Diluted When You Add New Pages?
I was wondering if the authority of individual pages is diluted when you add new pages (in Google's view). Suppose your site had 100 pages and you added 100 new pages (without getting any new links). Would the average authority of the original pages significantly decrease and result in a drop in search traffic to the original pages? Do you worry that adding more pages will hurt pages that were previously published?
Technical SEO | Aug 14, 2013, 8:47 AM | Charlessipe0 -
Google's "cache:" operator is returning a 404 error.
I'm doing the "cache:" operator on one of my sites and Google is returning a 404 error. I've swapped out the domain with another and it works fine. Has anyone seen this before? I'm wondering if G is crawling the site now? Thx!
Technical SEO | Jul 6, 2012, 11:45 AM | AZWebWorks0 -
How is a dash or "-" handled by Google search?
I am targeting the keyword AK-47 and it the variants in search (AK47, AK-47, AK 47) . How should I handle on page SEO? Right now I have AK47 and AK-47 incorporated. So my questions is really do I need to account for the space or is Google handling a dash as a space? At a quick glance of the top 10 it seems the dash is handled as a space, but I just wanted to get a conformation from people much smarter then I at seomoz. Thanks, Jason
Technical SEO | Apr 4, 2012, 12:58 PM | idiHost0 -
How to block "print" pages from indexing
I have a fairly large FAQ section and every article has a "print" button. Unfortunately, this is creating a page for every article which is muddying up the index - especially on my own site using Google Custom Search. Can you recommend a way to block this from happening? Example Article: http://www.knottyboy.com/lore/idx.php/11/183/Maintenance-of-Mature-Locks-6-months-/article/How-do-I-get-sand-out-of-my-dreads.html Example "Print" page: http://www.knottyboy.com/lore/article.php?id=052&action=print
Technical SEO | Mar 16, 2012, 8:32 PM | dreadmichael0