Thank you Joe. I'll take a look at the areas you mentioned. But you might be on to something. We did recently increase PR efforts and got 3 industry mentions in October which may have contributed to this. I appreciate your insight.
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Posts made by davidwang
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RE: Lower Impression higher clicks and CTR Compared to Previous Month?posted in Reporting & Analytics
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Lower Impression higher clicks and CTR Compared to Previous Month?posted in Reporting & Analytics
I'm looking at our monthly traffic report and noticed that impressions were down in October compared to September but Clicks and CTR increased. I'm thinking it's because certain keyword increased in rank thus increase chances of a click through? Anyone else have any idea? Thank you in advance. Here is the data below:
September:
Total clicks: 5071
Total impressions: 83429
Avg. CTR: 6.08%
Avg. Position: 28.4October:
Total clicks: 5695
Total impressions: 79366
Avg. CTR: 7.18%
Avg. Position: 28.9