Thanks Everyone!

If I decide to not 301 what should be the best alternative for these old events?

Hi Mozzers,

I feel I am facing a double edge sword situation. I am in the process of migrating 4 domains into one. I am in the process of creating URL redirect mapping

The pages I am having the most issues are the event pages that are past due but carry some value as they generally have one external followed link.

www.example.com/event-2008 301 redirect to www.newdomain.com/event-2016

www.example.com/event-2007 301 redirect to www.newdomain.com/event-2016

www.example.com/event-2006 301 redirect to www.newdomain.com/event-2016

Again these old events aren't necessarily important in terms of link equity but do carry some and at the same time keep adding multiple 301s  pointing to the same page may not be a good ideas as it will increase the page speed load time which will affect the new site's performance. If i add a 404 I will lose the bit of equity in those. No index,follow may work since it won't index the old domain nor the page itself but still not 100% sure about it. I am not sure how a canonical would work since it would keep the old domain live. At this point I am not sure which direction I should follow?

Thanks for your answers!

Thanks for the reply!

I appreciate the detailed article! I am going to review my campaign again and go through the article to see what needs to be fixed, I will report back.

Thanks again!

Thanks for the detailed response!

My competitor oddly enough only has one page on his site which is his home page. He has one back link which is from the chamber of commerce, which I am already listed in. My competitor does not seem to be implementing any SEO strategies from what I can tell because his NAP information is not even on the homepage.

Thanks again for the help!

Thanks for the response!

The address is listed on my site, and on every page in the footer. Every page on my site has content that includes a mention of my brand name and the city it services. My domain name also has my keyword and city i service. My competitor who is ranking only has one page for his entire site which is the homepage. The page has a DA of 7 and a PA of 22 and he is ranked 1st with the geo modifier.

I have noticed that my rankings for broad terms have dramatically improved in the area I service. But, when I put the broad term in my search query with a geo-modifier I notice I am still not ranking even though my domain authority and page authority is higher than the competitor who is ranking. Why might this be? I am not penalized, or have a manual action. I am also featured in more hyperlocal niche directories.