Latest posts made by Justin_Vanning
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RE: Adwords Bulk Discount
Yeah I've never heard of this. The other thing they might be doing is just optimizing the accounts they manage to spend less money after they take over the management of them. Optimizing bids, using negatives, and going after only highly profitable keywords could help them reduce costs and then they just keep the savings over the 5% they are guaranteeing you?
If they are still leaving the account and billing in your control, you'd be able to verify this. Did they say how the billing is handled? Either way, this sounds highly suspicious.
posted in Paid Search Marketing
Best posts made by Justin_Vanning
-
RE: Adwords Bulk Discount
Yeah I've never heard of this. The other thing they might be doing is just optimizing the accounts they manage to spend less money after they take over the management of them. Optimizing bids, using negatives, and going after only highly profitable keywords could help them reduce costs and then they just keep the savings over the 5% they are guaranteeing you?
If they are still leaving the account and billing in your control, you'd be able to verify this. Did they say how the billing is handled? Either way, this sounds highly suspicious.
posted in Paid Search Marketing
Blog Posts
1/21/2013
Last week, we held our 1st Moz Chili Cook-off and, much to our delicious delight, had such a blast that we decided to make it an annual event! Check out the highlights and results of this fierce competition, along with recipes for the winning chilis.
11/1/2012
The Moz team is joining the #Movember movement and are growing mustaches to raise awareness for men's health issues. Help us by donating!
10/3/2012
If you're currently advertising on Facebook, you've probably heard the announcement about their new Custom Audience feature. In this post, Justin Vanning provides an overview of the new feature and tips on how you can use it to your advantage.
7/19/2012
There's been a lot of buzz around Facebook's Promoted Post feature over the past few months. I've read several blog posts (the HasOffers post was great) who have tried testing the effectiveness of Promoted Posts vs Facebook's Sponsored Story ads, and thought it would be interesting to do a similar test here at SEOmoz.
11/30/2011
Hey there Mozzers! Today I'm going to talk about how to link your new Google+ Business Page to your Google AdWords account so you can start utilizing the new social extension feature.
Justin is the Director of Growth Marketing at HasOffers.com. He's building out a team of marketers, devs, scientists, and designers who can help HasOffers continue its rapid growth.
