Cary,
In my opinion sub-domains should be used for completely different content. If your niche has anything to do with the current site then a sub-folder is the way to go. Can you provide more info on the current site and the new niche?
DD
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Best posts made by krissy-cca
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RE: Subdomains for niche related keywordsposted in Intermediate & Advanced SEO
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RE: Nofollow and ecommerce cart/checkout pagesposted in Technical SEO
Hey,
I'd 'noindex, nofollow' cart pages as they are no use to anyone searching and you're just going to dilute your authority through those extra pages.
DD