Thanks @David Lee & @Matt Roney

I agree that the address should be the same across all services, but its not possible when an address has the word "Close" in it as some providers will shorten this in the listing to "Cl" (although you've inputted close when filling out the form) this is just the way they chose to format it. Have a look at any address with the word "Close" in it in the moz local tool.

Thanks for the response Laura, the reason the client dosnt want to put in on every page is that the site is a fullscreen website so dosnt have a footer, and thus no obvious place to put the contact details on each page, but if it could provide a ranking boost, we could convince them to consider it

We’ve got a clients site which doesn't have the contact details on every page, all the contact details are  on the /contact page which is using the schema.org local business markup

Some sites that our outranking us locally have their contact details on all pages, where as others only have it on the contact page also.

Is having your contact details on every page a ranking factor for local search ?

I was using the moz local check listing feature to check one of our clients whos addresses is “XXX Close” When i check listing in moz local i get 2 options of the site :

• 1. with address “XXX Close”
• 2. with address “XXX Cl”

If i click on the “XXX Close” version it shows me listing where the address is written as “XXX Cl” as being inconsistent and visa versa if i click on the “XXX Cl” version. (this happens as some sites reformat the text, ive submitted them all as “XXX Close”)

Is the something to be concerned about ? eg. could it effect rankings or does google understand that they are the same ?

Thanks for the response Laura, the reason the client dosnt want to put in on every page is that the site is a fullscreen website so dosnt have a footer, and thus no obvious place to put the contact details on each page, but if it could provide a ranking boost, we could convince them to consider it