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Thank you for the answers! Answered my questions very well and I'll be moving on from Multiview. It sounded a little odd to me to track it down to the exact company who is visiting a site, but I just wanted to cover my bases and make sure I wasn't missing something.

Thank you all for the responses! They are very helpful. We won't be using Multiview :).

One thing they mentioned they could do, is get the exact contact info for businesses who are visiting our site. Is this something that can actually be done? I know a little about remarketing, but I didn't exactly see how I could view the specific contact details of site visitors.

Thanks!

Hi,

I'm new to the Moz Community here although I have visited this site quite a few times. Recently my company has been contacted by MultiView for a B2B marketing strategy to get our business in front of targeted and potential customers - based on behavior of website visitors - basically behavior based marketing and inbound lead summary. Are you all familiar with what Multiview does? If not, I can explain some more. But, I have a couple questions:

1. Are they actually what they claim to be? Are they a trustworthy company?

2. Is there a way I can do everything they are telling me with the getting particular ads in front of people based on behaviors (similar to AdWords, but this seems more in depth) and detailed info for the visitors to my site (actually see who they are)? I realize this may take more work on my part than having them do it. But, is there a way I can collect this info myself and do all this work myself?

Behavior based campaigns and this sort of thing are new to me, as I haven't worked with this before for my company. So, any and all info is appreciated!

Thanks!