While searching for outreach targets I came across a site that charges $100 to post your infographic with a review. I think this is similar to someone that says "Sure, I'll publish your guest post. First, please send me $100." I'm curious what others think about the practice of paying for guest posts? (It seems like it could easily be lumped in with paid links from Google's point of view).

Hi Moz community! I was wondering if anyone has ever seen a site penalized or dampened because of too many exact match anchor links or know of any examples. I don't want to be overly concerned about it if it is a low risk. Thanks!

What are some things to consider or things to evaluate when deciding whether you should focus resources on creating new pages (to cover more related topics) versus improving existing pages (adding more useful information, etc.)?

Is it better to repeat a keyword phrase on a page's text that you have already used once, or to use a different variation of the keyword phrase?