Starter

For small businesses or startups with only one website.

$ 49 USD / mo

$39 /mo when you pay yearly

1 user included

1 tracked site

50 tracked keywords per mo

20K pages crawled per mo

Starter SEO tools: keyword research, competitive research, MozBar Premium, site tracking, and 24-hour online support.

Starter

Save $120/yr

For small businesses or startups with only one website.

$ 39 USD / mo

$468 billed yearly

1 user included

1 tracked site

50 tracked keywords per mo

20K pages crawled per mo

Starter SEO tools: keyword research, competitive research, MozBar Premium, site tracking, and 24-hour online support.

Standard

For small businesses that just need the basics.

$ 99 USD / mo

$79 /mo when you pay yearly

1 user included

3 tracked sites

300 tracked keywords per mo

400K pages crawled per mo

Standard SEO tools: keyword research, competitive research, backlink analysis, unlimited scheduled reports, MozBar Premium, site tracking, and 24-hour online support.

Standard

Save $238/yr

For small businesses that just need the basics.

$ 79 USD / mo

$950 billed yearly

1 user included

3 tracked sites

300 tracked keywords per mo

400K pages crawled per mo

Standard SEO tools: keyword research, competitive research, backlink analysis, unlimited scheduled reports, MozBar Premium, site tracking, and 24-hour online support.

Large

For larger businesses and agencies that need all the data.

$ 299 USD / mo

$239 /mo when you pay yearly

3 users included

25 tracked sites

3,000 tracked keywords per mo

5M pages crawled per mo

All Medium features plus: increased quotas on SEO tools.

Large

Save $720/yr

For larger businesses and agencies that need all the data.

$ 239 USD / mo

$2,868 billed yearly

3 users included

25 tracked sites

3,000 tracked keywords per mo

5M pages crawled per mo

All Medium features plus: increased quotas on SEO tools.

Find the plan that's best for you

Compare Plan Details

Starter

$ 49 USD / mo

$ 39 USD / mo

Standard

$ 99 USD / mo

$ 79 USD / mo

Medium

$ 179 USD / mo

$ 143 USD / mo

Large

$ 299 USD / mo

$ 239 USD / mo

Access

User seats
1
1
2
3
MozBar Premium
24/7 Support

Track & Crawl

Campaigns
1
3
10
25
Keyword Rankings
50
300
1,500
3,000
Mobile Rankings
Pages Crawled/wk
5,000
100,000
500,000
1,250,000
Performance Metrics
Performance Metrics: Tracked URLs
20
60
200
500
On-Demand Crawls
Site Re-crawls
-
-

Research

Domain Overview
Keyword Queries/mo
75
150
5,000
15,000
Rows per Keyword Query
5,000
10,000
30,000
50,000
Keyword Lists
1
5
30
60
Keywords per List
25
100
500
750
Competitive Research
Backlink Queries/mo
-
5,000
20,000
70,000
Rows per Backlink Query
-
10,000
40,000
50,000
Link Tracking Lists
-
1
30
60
Links per List
-
100
500
750
Rank Checker Queries/Day
-
200
200
500
On-Page Grader Reports

Report

Scheduled Reports
-
Branded Reports
-
-
Report Templates
-
-

*Overages not included

The go-to for beginner SEOs, the must-have for the pros, and the powerhouse for enterprise

Moz Pro scales with your needs. Intuitive to start, advanced to refine strategies, and comprehensive to dominate the market. Learn how Moz Pro can maximize success for enterprise-level businesses and agencies.

The SEO growth platform built for results

Moz Pro empowers you to dominate search results, attract qualified traffic, and grow your business with confidence.

Keyword Explorer screens 2x

Dominate search results

Get the visibility you need to attract more qualified traffic and grow your business. Discover high-impact keyword opportunities with Keyword Explorer, stay ahead of the curve with SERP analysis, and monitor your success with Rank Tracker.

Domain Overview screen 2x

Simplify your SEO

Stop feeling overwhelmed and reclaim your time with intuitive workflows, AI-powered insights, and a centralized dashboard. Track your progress with Campaigns and Domain Overview, and identify and fix technical issues with Site Crawl.

DA BA PA cards 2x

Make confident decisions

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Every Moz Pro plan includes

Pro onboarding tips

Whether you're a beginner or seasoned SEO, get the most out of Moz Pro with helpful onboarding tips customized to your needs, available directly in-app and via email.

Pro onboarding tips

Whether you're a beginner or seasoned SEO, get the most out of Moz Pro with helpful onboarding tips customized to your needs, available directly in-app and via email.

NEW Moz AI features

Save time, make data-driven decisions, and create content that your audience will love and Google will reward with Moz AI in Domain Overview and Keyword Suggestions.

NEW Moz AI features

Save time, make data-driven decisions, and create content that your audience will love and Google will reward with Moz AI in Domain Overview and Keyword Suggestions.

Actionable SEO insights

Get helpful tips on what to do next, from recommendations for content based on target keywords, or top-priority site issues to fix.

Actionable SEO insights

Get helpful tips on what to do next, from recommendations for content based on target keywords, or top-priority site issues to fix.

Full access to MozBar

Research on-page elements of websites and search engine result pages with MozBar Premium, the upgraded SEO Chrome extension for Moz Pro customers. It's like Moz Pro on-the-go.

Full access to MozBar

Research on-page elements of websites and search engine result pages with MozBar Premium, the upgraded SEO Chrome extension for Moz Pro customers. It's like Moz Pro on-the-go.

Help Hub access

Get ideas about common workflows, troubleshooting tips, and guides on how to get the most out of Moz Pro.

Help Hub access

Get ideas about common workflows, troubleshooting tips, and guides on how to get the most out of Moz Pro.

24-hour online support

If you're stuck, have a question or just need a little direction, same-day support from a real person is just a click away.

24-hour online support

If you're stuck, have a question or just need a little direction, same-day support from a real person is just a click away.

Frequently Asked Questions

  • We offer a 20% discount on your Moz Pro base plan when you pay yearly. We do not have a student discount, but you're welcome to take a free 30-day trial or sign up for a free Moz Community account which will give you limited access to MozBar, Keyword Explorer, and Link Explorer for backlink research. If you are a registered 501(c)(3) non-profit, please contact us for more information.

  • A campaign is a process to track a site or URL plus three competitor websites. Moz collects data on these websites across up to four search engines per tracked keyword, to provide you with SEO analytics and insights. Learn more about Campaigns in the Moz Help Hub.

  • You may cancel your Moz Pro subscription or change plans at any time — no questions asked. See how to cancel or manage your plan in the Moz Help Hub.

  • Moz Local is a separate product from Moz Pro, but is a fantastic addition if you have physical locations. Sign up for Moz Pro now, then sign up for Moz Local here.

  • After you sign up, you can add more user seats in the Account & Billing section of your account, then assign seats from the Manage Users section. Additional user seats are just $49/mo. per seat on any plan level.

  • After you sign up for a Moz Pro base plan, the following limits can be increased in the following amounts: $10/mo. per additional Campaign, $15/mo. per additional 50,000 Pages Crawled, $20/mo. per additional 200 Keywords, $10/mo. per additional 10,000 Keyword Queries, $25/mo. per additional 5 Keyword Lists, and $25/mo. per additional 5 Link Tracking Lists. Manage your account and see the full list of Moz Pro add-ons from your Subscription Summary.

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