Stop Calling It SEO: 12 Strategies To Dominate AI Search in 2026
Still treating AI search like traditional SEO? Learn 13 Relevance Engineering strategies to win citations, improve retrieval, and drive business value in AI searches.
Research, refine, and rise
in AI search
Introducing the AI Research toolkit now in Moz Pro
With our latest AI-powered tools in Moz Pro, you can now research how users learn about your brand in AI search, track your performance, and create content that meets user intent all in one place.
Is your brand winning AI search?
Measure AI visibility, brand mentions, and placement depth by setting up the AI Visibility dashboard.
Our Latest Updates
AI Visibility access has been extended to Standard Moz Pro subscribers
We have officially extended access to AI Visibility to our Standard-level subscribers! You can now track your AI search presence for as low as $99 per month
AI Visibility access has been extended to Standard Moz Pro subscribers
We have officially extended access to AI Visibility to our Standard-level subscribers! You can now track your AI search presence for as low as $99 per month
The next iteration of Keyword Lists is here - now with Search Intent included
We’re excited to announce the updated version of our popular Keyword Lists feature in Keyword Explorer! The revamped UI helps you do better keyword research and build topic clusters more effectively. With features like Search Intent and AI Content Brief now included, you can move from research to execution faster.
The next iteration of Keyword Lists is here - now with Search Intent included
We’re excited to announce the updated version of our popular Keyword Lists feature in Keyword Explorer! The revamped UI helps you do better keyword research and build topic clusters more effectively. With features like Search Intent and AI Content Brief now included, you can move from research to execution faster.
Citation data is now available in AI Visibility
We’re excited to announce that you can now see what sites and pages are being sourced to inform AI-generated responses to your tracked prompts in AI Visibility.
Citation data is now available in AI Visibility
We’re excited to announce that you can now see what sites and pages are being sourced to inform AI-generated responses to your tracked prompts in AI Visibility.
Google AI Mode tracking is now available in AI Visibility
We have officially added AI Mode tracking to our AI Visibility tool, so you’re able to get a more complete understanding of your brand’s performance in AI-generated responses.
Google AI Mode tracking is now available in AI Visibility
We have officially added AI Mode tracking to our AI Visibility tool, so you’re able to get a more complete understanding of your brand’s performance in AI-generated responses.
New and improved AI Visibility dashboards are now live
We’re excited to release the latest iteration of our AI Visibility tool! A fresh new dashboard with improved data visualizations makes it even easier to explore your AI search data.
New and improved AI Visibility dashboards are now live
We’re excited to release the latest iteration of our AI Visibility tool! A fresh new dashboard with improved data visualizations makes it even easier to explore your AI search data.
MozBar just got an upgrade! Check out the new UI available now.
We’ve updated the UI for MozBar and added additional options to customize its look and feel. Try it now and take your SEO on the go.
MozBar just got an upgrade! Check out the new UI available now.
We’ve updated the UI for MozBar and added additional options to customize its look and feel. Try it now and take your SEO on the go.
Ready to discover the Moz tools?
With a new user experience, enhanced UI, and the introduction of Moz AI, it’s now even easier to keep an eye on your competition and dominate the SERPs. Give it a try with a free month of Moz Pro, on us.
From the Moz Blog
The PEE Framework for Agentic AI — Whiteboard Friday
Too many buzzwords in the AI search space? Let’s simplify it. AI engines reward clarity, freshness, and context. Steal Rejoice Ojiaku’s content framework for your new and updated content to improve citations and mentions.
Stop Measuring AI Search Like SEO: Here’s What To Track Instead
Measuring AI search like SEO? Learn what to track instead: visibility, recommendations, bot access, citations, and off-site signals that drive real value
Announcing the Final Batch of Speakers for MozCon NYC 2026
Is AI search making your SEO strategy harder to scale? Meet MozCon NYC 2026’s final speakers and learn AI, content, local SEO, and agent-ready frameworks you can use now.