Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How do I get the expanded results in a Google search?
-
I notice for certain site (ex: mint.com) that when I search, the top result has a very detailed view with options to click to different subsections of the site.
However for my site, even though we're consistently the top result for our branded terms, the result is still only a single line item.
How do I adjust this?
-
is the "google sandbox" something we still need to worry about as well? I think I recall google penalizing new domains for a while before allowing them to show up more frequently in search results? Would that also affect these?
-
It also depends who else has relevant content for your branded term. If there are other remotely related pages from other domains, then I find that it is more difficult to get site links. But if you are the only one with say "eggplant laser cutting" then it is more likely for you to get site links.
-
We aren't ranking particularly high on a lot of terms yet (relatively new domain), so I'm only looking at extremely branded terms. Sounds like we just need to continue general SEO improvement and then eventually get rewarded with a 6 pack. Thanks again!
-
If you search for "mail delivery" you will notice US Postal Service as the #1 and 2 results, but they do not have site links. If you search for "electronics store" you will notice Fry's, Circuit City and Amazon.com as the top 3 results and they do not show site links there either.
On the one hand your backlinks seem to strongly influence the ability to have site links. On the other hand, the sites mentioned above clearly have very strong link profiles. The query also has a strong effect as well. Notice if you search for "US Postal Service" the first result is listed with Site Links. This demonstrates the same page may or may not offer site links based on the search query.
-
Thanks! Just seems odd that our branded term (which has consistently ranked #1) doesn't show additional site information. From this article, it might be our "alt" and "anchor" txts on the sub pages... Not quite sure what that means, but maybe our developer will!
-
You are referring to Sitelinks.
Sitelinks are provided based on keyword searches where a given site's structure and content is highly relevant to where Google decides to provide additional exposure for the site. There is not any singular adjustment you can make to gain sitelinks. It is outside of your control.
You can strongly increase the likelihood of your site being listed with Sitelinks by improving the quality of your site's architecture along with the quality and quantity of content. Learn more here: https://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=47334
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Cache
So, when I gain a link I always check to see if the page that is linking is in the Google cache. I've noticed recently that more and more pages are actually not showing up in Google's cache, yet still appear in search results. I did read an article from someone whoo works at Google a few weeks back that there is sometimes an error with the cache and occasionally the cache will not display. This week, my own website isn't showing up in the cache yet I'm still ranking in SERP's. I'm not worried about it, mostly whitehat, but has there been any indication that Google are phasing out the ability to check cache's of websites?
Algorithm Updates | | ThorUK0 -
Very strange, inconsistent and unpredictable Google ranking
I have been searching through these forums and haven't come across someone that faces the same issue I am. The folks on the Google forums are certain this is an algorithm issue, but I just can't see the logic in that because this appears to be an issue fairly unique to me. I'll take you through what I've gone through. Sorry for it being long. Website URL: https://fenixbazaar.com 1. In early February, I made the switch to https with some small hiccups. Overall however the move was smooth, had redirects all in place, sitemap, indexing was all fine. 2. One night, my organic traffic dropped by almost 100%. All of my top-ranking articles completely disappeared from rank. Top keyword searches were no longer yielding my best performing articles on the front page of results, nor on the last page of results. My pages were still being indexed, but keyword searches weren't delivering my pages in results. I went from 70-100 active users to 0. 3. The next morning, everything was fine. Traffic back up. Top keywords yielding results for my site on the front page. All was back to normal. Traffic shot up. Only problem was the same issue happened that night, and again for the next three nights. Up and down. 4. I had a developer and SEO guy look into my backend to make sure everything was okay. He said there were some redirection issues but nothing that would cause such a significant drop. No errors in Search Console. No warnings. 5. Eventually, the issue stopped and my traffic improved back to where it was. Then everything went great: the site was accepted into Google News, I installed AMP pages perfectly and my traffic boomed for almost 2 weeks. 6. At this point numerous issues with my host provider, price increases, and incredibly outdated cpanel forced me to change hosts. I did without any issues, although I lost a number of articles albeit low-traffic ones in the move. These now deliver 404s and are no longer indexed in the sitemap. 7. After the move there were a number of AMP errors, which I resolved and now I sit at 0 errors. Perfect...or so it seems. 8. Last week I applied for hsts preload and am awaiting submission. My site was in working order and appeared set to get submitted. I applied after I changed hosts. 9. The past 5 days or so has seen good traffic, fantastic traffic to my AMP pages, great Google News tracking, linking from high-authority sites. Good performance all round. 10. I wake up this morning to find 0 active people on my site. I do a Google search and notice my site isn't even the first result whenever I do an actual search for my name. The site doesn't even rank for its own name! My site is still indexed but search results do not yield results for my actual sites. Check Search Console and realised the sitemap had been "processed" yesterday with most pages indexed, which is weird because it was submitted and processed about a week earlier. I resubmitted the sitemap and it appears to have been processed and approved immediately. No changes to search results. 11. All top-ranking content that previously placed in carousal or "Top Stories" in Google News have gone. Top-ranking keywords no longer bring back results with my site: I went through the top 10 ranking keywords for my site, my pages don't appear anywhere in the results, going as far back as page 20 (last page). The pages are still indexed when I check, but simply don't appear in search results. It's happening all over again! Is this an issue any of you have heard of before? Where a site is still being indexed, but has been completely removed from search results, only to return within a few hours? Up and down? I suspect it may be a technical issue, first with the move to https, and now with changing hosts. The fact the sitemap says processed yesterday, suggests maybe it updated and removed the 404s (there were maybe 10), and now Google is attempting to reindexed? Could this be viable? The reason I am skeptical of it being an algorithm issue is because within a matter of hours my articles are ranking again for certain keywords. And this issue has only happened after a change to the site has been applied. Any feedback would be greatly appreciated 🙂
Algorithm Updates | | fenixbazaar0 -
Using Google to find a discontinued product.
Hi Guys. I mostly use this forum for business questions, but now it's a personal one! I'm trying to find a supplier that might still have discontinued product. It's the Behritone C5A speaker monitor. All my searches bring up a plethora of pages that appear to sell the product... but they have no stock. (Wouldn't removing these pages make for a better internet?) No 2nd hand ones on eBay 😞 Do you have any suggestion about how I can get more relevant results... i.e find supplier that might still have stock? Any tips or trick I may be able to use to help me with this? Many thanks in advance to an awesome community 🙂 Isaac.
Algorithm Updates | | isaac6631 -
Best and easiest Google Depersonalization method
Hello, Moz hasn't written anything about depersonalization for years. This article has methods, but I don't know if they are valid anymore. What's an easy, effective way to depersonalize Google search these days? I would just log out of Google, but that shows different ranking results than Moz's rank tracker for one of our main keywords, so I don't know if that method is correct. Thanks
Algorithm Updates | | BobGW0 -
Google & Tabbed Content
Hi I wondered if anyone had a case study or more info on how Google treats content under tabs? We have an ecommerce site & I know it is common to put product content under tabs, but will Google ignore this? Becky
Algorithm Updates | | BeckyKey1 -
Is it possible that Google may have erroneous indexing dates?
I am consulting someone for a problem related to copied content. Both sites in question are WordPress (self hosted) sites. The "good" site publishes a post. The "bad" site copies the post (without even removing all internal links to the "good" site) a few days after. On both websites it is obvious the publishing date of the posts, and it is clear that the "bad" site publishes the posts days later. The content thief doesn't even bother to fake the publishing date. The owner of the "good" site wants to have all the proofs needed before acting against the content thief. So I suggested him to also check in Google the dates the various pages were indexed using Search Tools -> Custom Range in order to have the indexing date displayed next to the search results. For all of the copied pages the indexing dates also prove the "bad" site published the content days after the "good" site, but there are 2 exceptions for the very 2 first posts copied. First post:
Algorithm Updates | | SorinaDascalu
On the "good" website it was published on 30 January 2013
On the "bad" website it was published on 26 February 2013
In Google search both show up indexed on 30 January 2013! Second post:
On the "good" website it was published on 20 March 2013
On the "bad" website it was published on 10 May 2013
In Google search both show up indexed on 20 March 2013! Is it possible to be an error in the date shown in Google search results? I also asked for help on Google Webmaster forums but there the discussion shifted to "who copied the content" and "file a DMCA complain". So I want to be sure my question is better understood here.
It is not about who published the content first or how to take down the copied content, I am just asking if anybody else noticed this strange thing with Google indexing dates. How is it possible for Google search results to display an indexing date previous to the date the article copy was published and exactly the same date that the original article was published and indexed?0 -
Frequency & Percentage of Content Change to get Google to Cache Every Day?
What is the frequency at which your homepage (for example) would have to update and what percentage of the page's content would need to be updated to get cached every day? What are your opinions on other factors.
Algorithm Updates | | bozzie3110 -
Why has my homepage been replaced in Google by my Facebook page?
Hi. I was wondering if others have had this happen to them. Lately, I've noticed that on a couple of my sites the homepage no longer appears in the Google SERP. Instead, a Facebook page I've created appears in the position the homepage used to get. My subpages still get listed in Google--just not the homepage. Obviously, I'd prefer that both the homepage and Facebook page appear. Any thoughts on what's going on? Thanks for your help!
Algorithm Updates | | TuxedoCat0
