Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to rank in Google for a specific country?
-
Hi,
I've a relative good ranking for a specific keyword in google.com (english queries (hl=en)), but searching for the same keyword in google.com.br (Brazilian Portuguese (hl=pt-BR)), my rank for that keyword is far worst.
The question is:
I need to do something specific to rank in google.com.br (hl=pt-BR)? I'm doing the regular link building. Creating some blogs, blogging for 10 days before droping my links, and creating link wheels the same way. The blogs I create to make links are written in Brazilian Portuguese, also, the blog that I'm trying to rank higher, is also written in Brazilian Portuguese.
Sorry for the english, it's not my native language.
Thanks
-
I check the Webmasters Tools and everything is correct. The geo targeting is for Brazil.
Thank you.
-
Thank you for the answer, I will look for that.
-
BBB is Better Business Bureau, an independent agency that verifies and accredits businesses - verifies address, etc. Their review process is pretty extensive (official visit from BBB staff in many major cities) and I believe a link from that site should be quality one, giving your site/biz location signals to Google
-
No problem happy to help, but do you have Google webmaster tools, check out the GEO targeting on that too. If you use a .br domain it should automatically select it to Brazil.
But yes try and target local content and local links, if you build all your link profile in .co.uk you can run into some problems.
Good luck with the site
-
Looks like I'm doing everything, I'll mark it as answered.
But, if somebody has more to add, please share.
Thank you for all the answers.
-
Well, I'll try to get more links from Brazil. The majority of my links is from wordpress.com, blog.com, etc. None of them are from Brazil.
Thank you.
-
Host location/IP is from Brazil, the contact information to.
Thank you
-
A few important things:
1. Make sure you have the TLD for that country.
2. Make sure you have local content in that laungage for the country.
3. Make sure in webmaster tools you target that country.
4. Make you have links from that country, i.e geo specific.
From my experience hosting will not be a huge rank factor for GEO targeting, I have many websites hosting in the US yet they rank well in GEO areas, yet if it is an ecommerce site I would advise for local hosting.
-
The first 2 points are ok. My site is hosted by a Brazilian hosting service and has a Brazilian IP. Also, my domain has the brazilian TLD.
The problem with the last point is that is hard to find web 2.0 services, with high authority/pagerank, they are usually crap.
Can you tell me what is BBB?
Thank you.
-
Hello there,
It seems like you already have the basic idea on ranking in another country, like changing the language and getting links from websites with the relevant country location and suffix (e.g. .uk .fr). This will obviously be a great starting point. Some other things I would consider are:
-website contact address, number, etc.
-host location, IP address.
-
Here are some suggestions to rank specifically in one country
The first 2 points could be important or not depending on case by case basis (depending on competition, branding strategy, etc)
- Try getting the site hosted on that country's IP/ server
- Try using that country TLD
- Definitely get lot of national/local signals - country directory links, links from same country hosted sites, BBB or similar accreditation listing in that country, etc
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Problem to get multilingual posts indexed on Google
Last year on June I decided to make my site multi-lingual. The domain is: https://www.dailyblogprofits.com/ The main language English and I added Portuguese and a few posts on Spanish. What happened since then? I started losing traffic from Google and posts on Portuguese are not being indexed. I use WPML plugin to make it multi-lingual and I had Yoast installed. This week I uninstalled Yoast and when I type on google "site:site:dailyblogprofits.com/pt-br" I started seeing Google indexing images, but still not the missing posts. I have around 145 posts on Portuguese, but on Search Console it show only 57 hreflang tags. Any idea what is the problem? I'm willing to pay for an SEO Expert to resolve this problem to me.
International SEO | | Cleber0090 -
Why Doesn't Google Use My Title Tag and Meta Description?
Hi fellow Moz SEOs, Need your URGENT help! We set an optimised title & meta description for our client websites. These titles are approved by our clients. Before somedays, they checked on Google, noticed the title & meta description were not the same. Next moment, they notified me about this issue. The title & meta description looks fine when I checked the source code. So, why Google use title & meta description differently? For example: Title approved by client: Top Specialist Divorce & Family Lawyer - Yeo & Associates LLC
International SEO | | Verz
Google set our title: Yeo & Associates LLC: Top Specialist Divorce & Family Lawyer Title approved by client: Filing For Divorce Online in Singapore | DivorceBureau®
Google set our title: DivorceBureau®: Filing For Divorce Online in Singapore Title approved by client: Halal Buffet & Bento/Packet Meals Event Caterer Singapore | Foodtalks
Google set our title: Foodtalks - Halal Buffet & Bento/Packet Meals Event Caterer Singapore Title approved by client: Child Care Centre in Singapore| Top Preschool | Carpe Diem
Google set our title: Carpe Diem: Child care Centre in Singapore| Top Preschool Every day, they are requesting me to update Google's title with their approved title. Also, asking me these questions.
Why did this happen?
Why didn't set their recommended title? Is there any way to set our approved titles? Please, help me to find the solution. ASAP Thanks in advance!0 -
Should Hreflang x-default be on every page of every country for an International company?
UPDATED 4/29/2019 4:33 PM I had made to many copy and pastes. Product pages are corrected Upon researching the hreflang x-default tag, I am getting some muddy results for implementation on an international company site older results say just homepage or the country selector but…. My Question/Direction going forward for the International Site I am working on: I believe I can to put x-default all the pages of every country and point it to the default language page for areas that are not covered with our current sites. Is this correct? From my internet reading, the x-default on every page is not truly necessary for Google but it will be valid implemented. My current site setup example:
International SEO | | gravymatt-se
https://www.bluewidgets.com Redirects to https://www.bluewidgets.com/us/en (functions as US/Global) Example Countries w/ code Site:- 4 countries/directories US/Global, France, Spain Would the code sample below be correct? https://www.bluewidgets.com/us/en/ (functions as US/Global) US/Global Country Homepage - https://www.bluewidgets.com/us/en/ US/Global Country Product Page(s) This would be for all products - https://www.bluewidgets.com/us/en/whizzer-5001/ http://www.bluewidgets.com/us/en (functions for France) France Country Homepage - https://www.bluewidgets.com/fr/fr/ France Country Product Page(s) This would be for all products- https://www.bluewidgets.com/es/es/whizzer-5001 http://www.bluewidgets.com/us/en (functions as Spain) Spain Country Homepage - https://www.bluewidgets.com/es/es/ Spain Country Product Page(s) This would be for all products - https://www.bluewidgets.com/es/es/whizzer-5001 Thanks for the spot check Gravy0 -
Targeting Countries in the Middle East
Hi guys, I have a client based in the Middle East using a generic top level domain (.com), and they want to target multiple countries in the GCC (UAE, Saudi Arabia, Kuwait, Qatar etc). I’m thinking that using the hreflang tag would be the best solution here, however the pages will mostly have the exact same content. There will only be slight changes on some pages in terms of using localised title tags [client service] followed by [targeted country], h1's and meta descriptions. Is this the correct approach? And if so should this be implemented side wide or can it be implemented on selected pages only? The site will be in English only.
International SEO | | Jbeetle0 -
Google.ie returning more and more UK based results, why?
I have discovered the most infuriating issue with Google Search for Irish users and it seems to be getting increasingly worse in the last 2 years or so. This is not only frustrating as a business owner (in fact it could bring a business to its knees) but it is rage inducing as a consumer.
International SEO | | Secrets
Google knows the location where I am searching from and I'm using google.ie yet I still get just a small number of Irish websites usually followed by eBay and Amazon results then a never ending list of websites that are based in the United Kingdom. Now, I know the one thing that we all have in common is the use of the English language, however what we don't have in common is shipping costs. In order to slightly increase the number of Irish based companies I need to add in the phrase 'Ireland' to my search (on google.ie in Ireland) and this makes only a small difference. In fact, oftentimes Google seems to throw in the odd American or Australian site just to really wind me up.
It's completely absurd that Google rarely returns results for .ie websites or irish based websites when searching in Ireland. Many UK companies don't ship to Ireland (including many of the eBay and Amazon results). This is killing Irish businesses who have the products and cheaper or free shipping and many how are working damn hard on their SEO are still being passed up for companies that have nothing to do with our economy.... Why oh why is this happening.0 -
Can you target the same site with multiple country HREFlang entries?
Hi, I have a question regarding the country targeting aspect of HREFLANG. Can the same site be targeted with multiple country HREFlang entries? Example: A global company has an English South African site (geotargeted in webmaster tools to South Africa), with a hreflang entry targeted to "en-za", to signify English language and South Africa as the country. Could you add entries to the same site to target other English speaking South African countries? Entries would look something like this: (cd = Congo, a completely random example) etc... Since you can only geo-target a site to one country in WMT would this be a viable option? Thanks in advance for any help! Vince
International SEO | | SimonByrneIFS0 -
Country subfolders showing as sitelinks in Google, country targeting for home page no longer working
Hi There, Just wondering if you can help. Our site has 3 region versions (General .com, /ie/ for Ireland and /gb/ for UK), each submitted to Google Webmaster Tools as seperate sites with hreflang tags in the head section of all pages. Google was showing the correct results for a few weeks, but I resubmitted the home pages with slight text changes last week and something strange happened, though it may have been coincidental timing. When we search for the brand name in google.ie or google.co.uk, the .com now shows as the main site, where the sitelinks still show the correct country versions. However, the country subdirectories are now appearing as sitelinks, which is likely causing the problem. I have demoted these on GWT, but unsure as to whether that will work and it seems to take a while for sitelink demotion to work. Has anyone had anything similar happen? I thought perhaps it was a markup issue breaking the head section so that Google can no longer see the hreflangs pointing to each other as alternates. I checked the source code in w3 validator and it doesn't show any errors. Anyway, any help would be much appreciated - and thanks to anyone who gets back, it's a tricky type of issue to troubleshoot. Thanks, Ro
International SEO | | romh0 -
What countries does Google crawl from? Is it only US or do they crawl from Europe and Asia, etc.?
Where does Google crawl the web from? Is it in the US only, or do they do it from a European base too? The reason for asking is for GeoIP redirection. For example, if a website is using GeoIP redirection to redirect all US traffic to a .com site and all EU traffic to a .co.uk site, will Google ever see the .co.uk site?
International SEO | | Envoke-Marketing2