Keyword not showing
-
Hi, we are trying to rank this keyword "Human Resource Books" for Silvercreek.ca for a long time. But somehow, the keyword is not ranked by google at all. Is there a reason why Google is denying our site? What did we do wrong? Can anyone help to see what wrong with tis siet www.silvercreekpress.ca?
thanks
-
Excellent analysis! #6 and #7 are the big ones. Make sure your site is seen as relevant and get links from other relevant sites.
In GWT > Optimization > Content Keywords - this table will give you a gist of the kind of keywords on your site. If its not what you were expecting to see, you need to change your content.
-
There are quite a few reasons it's not ranking at the top of Google (.com or .ca)
-
Spammy meta. Your title contains the keyword twice. Google dislikes this and tends to use another title if possible. Since you haven't used noodp/noydir, they're using whatever they deem suitable to the search. Do a search for "silver creek press" and you'll see them change your title. That's a hint that they don't like your own info.
-
Spammy meta 2. You're using the meta keywords and have repeated your main keyword 11 times in the meta keyword tag. Take it twice in the title + 11 times in keywords and that's not so good. Especially since it appears only near the very end of your description.
-
In Chrome if you do a "View Source" on your page, the keyword only appears at the very beginning (meta) and at the very end of the code. Your page goes from line 7 to line 522 without mentioning "human resource" at all. This would suggest that the actual page content is not necessarily about what you're telling Google it is about - thus not helping you.
-
Your copyright tag is out of date. (2008-2010). While some people disagree that this is a factor, and I don't know, IF it is, you're telling Google you haven't updated the page and don't maintain it. Google ranks older pages that have been "let go" worse than they do new, updated sites. At least, that's the theory.
-
Your H1 doesn't include your keyword. There is some evidence that H1 still matters. Whether or not a larger sample would yield the same, I don't know.
-
Your site does not support your main keywords. Your "About" page should tell Google pretty clearly what you do. The phrase "human resource" does not appear until after line 250. Your meta tags for this page are very basic compared to the home page. The keyword does not appear at all on your Books, eBooks, Discounts, Guarantee or even your Resources page.
What that all means is the only page on your site that even remotely seems to be about "human resource" is your main page, which is meta-keyword stuffed but only includes relevant content 90% down the page and no other page on your site supports the main. It's just a single point of data standing on its own.
- According to OSE, you have 10 linking domains with 265 links and no social shares to speak of. One of your page one competitors, www.learn 4good.com, has 600 linking domains and 27,450 links. www.cite hr.com on page 2 has 168 domains and 8264 links. Your numbers just aren't anywhere close.
That's not everything, but that's where I would start. Sorry for the long reply and hope it helps.
-
-
I see you on page 4 on google.ca for the term - http://www.google.ca/#q=human+resource+books&start=30
Not in top 100 for .com
Sooooo. the .ca domain is definitely helping you rank in G.ca so you are appearing in their SERPs. For the .com results, you will see that the competition isn't very easy. Many books.google, amazon and publisher results means that you need to build plenty of high authority links before you can expect to see any rankings.
The .ca domain is also hurting your changes of ranking high on the .com (international) search results.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Pages Fighting Over Keywords
Hi Guys, Just after some general advice. Since manipulation of keywords through links is no longer a feasible way of ranking these days, I was wondering how people got round the issue of pages bouncing for the same keyword or Google deciding that a blog post is a better signal rather than your service page. For instance if you are doing local and national search, how do you stop the local keywords ranking for national pages, without diluting the local signals. I have some ideas:- stronger internal linking to the page review content But obviously redirects or canonical won't be a good solution as I still want these pages to exist in their own right. Regards Neil
Technical SEO | | nezona0 -
How to rank for several keywords
Hi there Mozers, So far I have been building my webshop ouibonjour.com over the course of several weeks while studying the awesome educational content here on Moz and other SEO-related sites. I think I have done an OK job so far, and I have managed to rank #1 on several long tail keywords after a couple of weeks. Problem is - there are more long tail keywords I want to rank #1 for as well! **What I have done so far: ** I have taken the strongest keywords that can generate conversion and added them in page titles, title heads, main anvigation titles, in my alt text in images and so forth. The page is not screaming "SEO!" and I am happy with that. Nevertheless, I think the SEO measures here are done in an effective way. If you bothered to click on my page, you can see that the home page has only 5 posts (posts, not pages). They redirect visitors to other important parts of my site, and I change the image and/or the title once every 3 weeks to not keep the page too static. In a /magazine subfolder, I have a blog that ranks pretty good for several keywords, but the content here is not directly related to my products, but rather articles that fits the interests of my potential buyers (lifestyle, culture, etc). **What I need - but not sure how - to do: ** I basically want to rank for way more long tail keywords that relate to my products, but I don't want to continue setting up posts that have these keywords, because the content on the main page will be too heavy on the SEO, and therefore lose value for my visitors. How can I rank for more keywords without having to pepper my site with posts full of these keywords? I do not want to write articles on my blog that focuses on different combinations of long tail keywords neither, because it will get too spammy and make my visitors not return. I need help! I hope I have managed to explain my problem clearly. If there are any Whiteboard Fridays or posts on this subject that I have missed, please link me directly. If not, I would be tremendously happy and appreciative for any tips and tricks 🙂
Technical SEO | | Fernando_0 -
Lost ranking for top keyword
For the last 3 months we've been working on www.UneekJewelry.com to get it rank for "unique engagement rings" and got it to position 14 but since September 18th, 2012 that all changed. The website no longer ranks for our money keyword not even in the top 500. We haven't been building exact match keywords but using more phrase match and I can't tell if its because we don't have enough exact match or something else. We have been working on trying to figure out what the issue is as they still rank for other keywords like "unique engagement rings in los angeles", therefore we don't know if this is a keyword penalty or glitch in Google, can anyone give us any insight on what could cause such a drop in those specific keywords for our site. Most of the link building we have done for this client is from in content blogs. The only blog we were suspicious of we removed the article from that blog two days ago. The ranking have not come back. This was the last blog that the exact match keyword was used where we removed the article from: http://colorfuljewelry.blogspot.com/ Thanks,
Technical SEO | | harrykabadaian0 -
Ranking product reviews with same keywords and similar
How you would approach keyword optimization for content that people are searching for, and has the same product name, but with the network name on the end, and it’s basically a different phone on each network – or in other cases, it’s almost an identical phone but may have very minor differences. For example, iPhone 4S- sprint vs. iPhone 4S - verizon vs. iPhone 4S at&t How you would attempt to rank for the search terms?
Technical SEO | | kcorten0 -
Sub-domains for keyword targeting? (specific example question)
Hey everyone, I have a question I believe is interesting and may help others as well. Our competitor heavily (over 100-200) uses sub-domains to rank in the search engines... and is doing quite well. What's strange, however, is that all of these sub-domains are just archives -- they're 100% duplicate content! An example can be seen here where they just have a bunch of relevant posts archived with excerpts. How is this ranking so well? Many of them are top 5 for keywords in the 100k+ range. In fact their #1 source of traffic is SEO for many of the pages. As an added question: is this effective if you were to actually have a quality/non-duplicate page? Thanks! Loving this community.
Technical SEO | | naturalsociety0 -
What is the best SEO URL design for keywords with a period?
Quick question, Assume my keyword is the German soccer team "1.FC Nuremberg". What is the best URL design to target that keyword? domainname.com/1fc-nuremberg or domainname.com/1-fc-nuremberg Any thoughts? Does it make - even a tiny - difference? /Thomas
Technical SEO | | tomypro0 -
Would this be considered keyword cannabalization?
If I have an article, titled 7 signs of unhealthy eating and the title tag for five different pages looks like this: keyword | article title ex: Binge Eating | 7 Signs of Unhealthy Eating ex: Lack of Fruits & Vegetables | 7 Signs of Unhealthy Eating etc, etc.
Technical SEO | | nicole.healthline0 -
Sub-Page Ranks for a Main Keyword
A sub page now ranks for my main key word (the file name is exact match to the key word) it completely replaced my index page in rankings. Would 301 redirecting the sub-page to my index page (which is more informative and has a whole lot more links pointing towards it) be a good idea or vice versa? Or would optimizing that page (the sub page) be the best way to go (the sub page doesn't have single inbound link pointing to...). This happened about a week ago. Thanks!
Technical SEO | | Benj7070