Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?

    Technical SEO
    3
    4
    1913
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • inlinear
      inlinear last edited by

      Dear all,

      starting with my .htaccess file:

      RewriteEngine On
      RewriteCond %{HTTP_HOST} ^www.inlinear.com$ [NC]
      RewriteRule ^(.*)$ http://inlinear.com/$1 [R=301,L]

      RewriteCond %{THE_REQUEST} ^./index.html 
      RewriteRule ^(.
      )index.html$ http://inlinear.com/ [R=301,L]

      1. I redirect all URL-requests with www. to the non www-version...
      2. all requests with "index.html" will be redirected to "domain.com/"

      My questions are:

      A) When linking from a page to my frontpage (home) the best practice is?: "http://domain.com/" the best and NOT: "http://domain.com/index.php"

      B) When linking to the index of a subfolder "http://domain.com/products/index.php" I should link also to: "http://domain.com/products/" and not put also the index.php..., right?

      C) When I define the canonical ULR, should I also define it just: "http://domain.com/products/" or in this case I should link to the definite file: "http://domain.com/products**/index.php**"

      Is A) B) the best practice? and C) ?

      Thanks for all replies! 🙂
      Holger

      1 Reply Last reply Reply Quote 0
      • CleverPhD
        CleverPhD @inlinear last edited by

        I think you have it correct there.  I always like to end in a slash for index pages

        http://inlinear.com/ - this is your home index page

        http://inlinear.com/products/ - this is your index page for the /products/ folder/group

        http://inlinear.com/products/page.php - this is a page within the /products/folder/group.

        Hardly anyone ever sets up index web pages like index.php or index.htm anymore, they are really not needed as they just make the URL longer. End in the slash and make sure that you are consistent with ending with that slash (vs dropping it off) when you link to your index pages.

        You would need to test the script you mention that rewrites the URL.  It looks like it is making sure that the index page ends in a slash, but I could be wrong.

        Side story -  I have had a CMS that uses  http://inlinear.com/products as the index page for  http://inlinear.com/products/ and this creates all kinds of issues

        1. Most people are used to not having an index page and the URL simply ending in a slash.  So even if you had a non slashed version as your index page, people would link to the slash and then you have to setup 301s to fix that.  Otherwise you end up with all kinds of duplicate page issues.

        2. I know Google Analytics looks at the slashes to group your content into reports.

        So the example index page of  http://inlinear.com/products

        would NOT be included in reports with all the pages in the /products/ group

        e.g. http://inlinear.com/products/page.php

        http://inlinear.com/products/anotherpage.php

        as /products is not "within" /products/  You then have a report on /products/ that leaves out the index page and this is normally your most important page!

        Good luck!

        1 Reply Last reply Reply Quote 0
        • inlinear
          inlinear @rhutchings last edited by

          Thank you, but in practice how does it work without file-extension?

          As I understood its fine if I put the following link to link on my homepage-index:

          http://inlinear.com/     <--- without anything...

          As well when I link to the products page:

          http://inlinear.com/products/ <--- again without anything (index.php)

          But in case of a specific page for example in the products-folder:

          http://inlinear.com/products/my-product-1.php     <--- how can I live without extension?

          I googled and found this .htaccess code. Seems it takes away .php and ads a "/"... is this the best practice?:

          Options +FollowSymLinks -MultiViews

          Turn mod_rewrite on

          RewriteEngine On
          RewriteBase /

          Adding a trailing slash

          RewriteCond %{REQUEST_FILENAME} !-f
          RewriteCond %{REQUEST_URI} !/$
          RewriteRule . %{REQUEST_URI}/ [L,R=301]

          RewriteCond %{REQUEST_FILENAME} !-f
          RewriteCond %{REQUEST_FILENAME}.php -f
          RewriteRule ^(.*?)/?$ /$1.php [L]

          Is this what you mean?

          CleverPhD 1 Reply Last reply Reply Quote 0
          • rhutchings
            rhutchings last edited by

            Best practice for all three cases is to never use the file extensions.  You should never link to the file extension names, and make sure in your htaccess file that you dont use the file extensions for any reason moving forward.  Why?

            1. Lets say you decide to re-do your site and it goes from PHP to another language like ASP or something.  You would have to redirect your entire site with file extensions and would shoot yourself in the foot with SEO, traffic and anything else.  By not using file extensions, you give yourself the flexibility down the road and you can maintain a constant url structure.

            2. Indexing may or may not use the file extensions depending on your htaccess/server settings.  You would then essentially be running into duplicate content pages and issues, and thereby negatively affecting your site.  Plus, it will dilute your individual page authority.

            As a side note, just be consistent with your internal linking.  Whether you use relative links or not - some discussion can be had around that.  But pick a route and go with it, just as long as you dont use the file extensions 🙂

            inlinear 1 Reply Last reply Reply Quote 0
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • Mediaholix

              Does anyone know the linking of hashtags on Wix sites does it negatively or postively impact SEO. It is coming up as an error in site crawls 'Pages with 404 errors' Anyone got any experience please?

              Does anyone know the linking of hashtags on Wix sites does it negatively or positively impact SEO.  It is coming up as an error in site crawls 'Pages with 404 errors'  Anyone got any experience please? For example at the bottom of this blog post https://www.poppyandperle.com/post/face-painting-a-global-language the hashtags are linked, but they don't go to a page, they go to search results of all other blogs using that hashtag.  Seems a bit of a strange approach to me.

              Technical SEO | | Mediaholix
              0
            • qualistay

              Best Web-site Structure/ SEO Strategy for an online travel agency?

              Dear Experts! I need your help with pointing me in the right direction. So far I have found scattered tips around the Internet but it's hard to make a full picture with all these bits and pieces of information without a professional advice. My primary goal is to understand how I should build my online travel agency web-site’s (https://qualistay.com) structure, so that I target my keywords on correct pages and do not create a duplicate content. In my particular case I have very similar properties in similar locations in Tenerife. Many of them are located in the same villa or apartment complex, thus, it is very hard to come up with the unique description for each of them. Not speaking of amenities and pricing blocks, which are standard and almost identical (I don’t know if Google sees it as a duplicate content). From what I have read so far, it’s better to target archive pages rather than every single property. At the moment my archive pages are: all properties (includes all property types and locations), a page for each location (includes all property types). Does it make sense adding archive pages by property type in addition OR in stead of the location ones if I, for instance, target separate keywords like 'villas costa adeje' and 'apartments costa adeje'? At the moment, the title of the respective archive page "Properties to rent in costa adeje: villas, apartments" in principle targets both keywords... Does using the same keyword in a single property listing cannibalize archive page ranking it is linking back to? Or not, unless Google specifically identifies this as a duplicate content, which one can see in Google Search Console under HTML Improvements and/or archive page has more incoming links than a single property? If targeting only archive pages, how should I optimize them in such a way that they stay user-friendly. I have created (though, not yet fully optimized) descriptions for each archive page just below the main header. But I have them partially hidden (collapsible) using a JS in order to keep visitors’ focus on the properties. I know that Google does not rank hidden content high, at least at the moment, but since there is a new algorithm Mobile First coming up in the near future, they promise not to punish mobile sites for a collapsible content and will use mobile version to rate desktop one. Does this mean I should not worry about hidden content anymore or should I move the descirption to the bottom of the page and make it fully visible? Your feedback will be highly appreciated! Thank you! Dmitry

              Technical SEO | | qualistay
              1
            • the-gate-films

              URL Structure On Site - Currently it's domain/product-name NOT domain/category/product name is this bad?

              I have a eCommerce site and the site structure is domain/product-name rather than domain/product-category/product-name Do you think this will have a negative impact SEO Wise? I have seen that some of my individual product pages do get better rankings than my categories.

              Technical SEO | | the-gate-films
              0
            • RoxBrock

              Do I use /es/, /mx/ or /es-mx/ for my Spanish site for Mexico only

              I currently have the Spanish version of my site under myurl.com/es/ When I was at Pubcon in Vegas last year a panel reviewed my site and said the Spanish version should be in /mx/ rather than /es/ since es is for Spain only and my site is for Mexico only. Today while trying to find information on the web I found /es-mx/ as a possibility. I am changing my site and was planning to change to /mx/ but want confirmation on the correct way to do this. Does anyone have a link to Google documentation that will tell me for sure what to use here? The documentation I read led me to the /es/ but I cannot find that now.

              Technical SEO | | RoxBrock
              0
            • Dan-Lawrence

              Image Height/Width attributes, how important are they and should a best practice site include this as std

              Hi How important are the image height/width attributes and would you expect a best practice site to have them included ? I hear not having them can slow down a page load time is that correct ? Any other issues from not having them ? I know some re social sharing (i know bufferapp prefers images with h/w attributes to draw into their selection of image options when you post) Most importantly though would you expect them to be intrinsic to sites that have been designed according to best practice guidelines ? Thanks

              Technical SEO | | Dan-Lawrence
              0
            • Clicksjim

              WordPress - How to stop both http:// and https:// pages being indexed?

              Just published a static page 2 days ago on WordPress site but noticed that Google has indexed both http:// and https:// url's. Usually I only get http:// indexed though. Could anyone please explain why this may have happened and how I can fix? Thanks!

              Technical SEO | | Clicksjim
              1
            • PioneerServices

              Can you have a /sitemap.xml and /sitemap.html on the same site?

              Thanks in advance for any responses; we really appreciate the expertise of the SEOmoz community! My question: Since the file extensions are different, can a site have both a /sitemap.xml and /sitemap.html both siting at the root domain? For example, we've already put the html sitemap in place here: https://www.pioneermilitaryloans.com/sitemap Now, we're considering adding an XML sitemap. I know standard practice is to load it at the root (www.example.com/sitemap.xml), but am wondering if this will cause conflicts. I've been unable to find this topic addressed anywhere, or any real-life examples of sites currently doing this. What do you think?

              Technical SEO | | PioneerServices
              0
            • fabiank

              Index forum sites

              Hi Moz Team, somehow the last question i raised a few days ago not only wasnt answered up until now, it was also completely deleted and the credit was not "refunded" - obviously there was some data loss involved with your restructuring. Can you check whether you still find the last question and answer it quickly? I need the answer 🙂 Here is one more question: I bought a website that has a huge forum, loads of pages with user generated content. Overall around 500.000 Threads with 9 Million comments. The complete forum is noindex/nofollow when i bought the site, now i am thinking about what is the best way to unleash the potential. The current system is vBulletin 3.6.10. a) Shall i first do an update of vbulletin to version 4 and use the vSEO tool to make the URLs clean, more user and search engine friendly before i switch to index/follow? b) would you recommend to have the forum in the folder structure or on a subdomain? As far as i know subdomain does take lesser strenght from the TLD, however, it is safer because the subdomain is seen as a separate entity from the regular TLD. Having it in he folder makes it easiert to pass strenght from the TLD to the forum, however, it puts my TLD at risk c) Would you release all forum sites at once or section by section? I think section by section looks rather unnatural not only to search engines but also to users, however, i am afraid of blasting more than a millionpages into the index at once. d) Would you index the first page of a threat or all pages of a threat? I fear duplicate content as the different pages of the threat contain different body content but the same Title and possibly the same h1. Looking forward to hear from you soon! Best Fabian

              Technical SEO | | fabiank
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.