Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Umbrella company and multiple domains
-
I'm really sorry for asking this question yet again. I have searched through previous answers but couldn't see something exactly like this I think.
There is a website called example .com. It is a sort of umbrella company for 4 other separate domains within it - 4 separate companies.
The Home page of the "umbrella" company website is example.com. It is just an image with no content except navigation on it to direct to the 4 company websites.
The other pages of website example.com are the 4 separate companies domains. So on the navigation bar there is :
Home page = example.com
company1page = company1domain.com
company2page= company2domain.com etc. etc.
Clicking "home" will take you back to example.com (which is just an image).
How bad or good is this structure for SEO? Would you recommend any changes to help them rank better? The "home" page has no authority or links, and neither do 3 out of the 4 other domains. The 4 companies websites are independent in content (although theme is the same). What's bringing them altogether is under this umbrella website - example.com.
Thank you
-
Thank you for your comments.
-
I agree with Peter, I have worked with a company who had several different products that are huge so they used the similar structure. I think in order to give better user experience they should have some text on home page (instead of image only) but i think from the technical SEO perspective there is no big problem with this!
-
Hi Caroline
I don't think there are any fundamental issues with the structure for SEO. Many large corporates will have an "umbrella" corporate "group" website with links to their subsidiary sites.
The critical factor for SEO as with any website and its pages is the relevancy of its content based on the many ranking factors discussed in this article: http://moz.com/search-ranking-factors
Peter
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
English and French under the same domain
A friend of mine runs a B&B and asked me to check his freshly built website to see if it was <acronym title="Search Engine Optimization">SEO</acronym> compliant.
Technical SEO | | coolhandluc
The B&B is based in France and he's targeting a UK and French audience. To do so, he built content in english and french under the same domain:
https://www.la-besace.fr/ When I run a crawl through screamingfrog only the French content based URLs seem to come up and I am not sure why. Can anyone enlighten me please? To maximise his business local visibility my recommendation would be to build two different websites (1 FR and 1 .co.uk) , build content in the respective language version sites and do all the link building work in respective country sites. Do you think this is the best approach or should he stick with his current solution? Many thanks1 -
Multiple H1 Tags on Page
Can having multiple H1 tags on a webpage be detrimental to its rankings?
Technical SEO | | AubbiefromAubenRealty0 -
I have a GoDaddy website and have multiple homepages
I have GoDaddy website builder and a new website http://ecuadorvisapros.com and I notices through your crawl test that there are 3 home pages http://ecuadorvisapros with a 302 temporary redirect, http://www.ecuadorvisapros.com/ with no redirect and http://www.ecuadorvisapros/home.html. GoDaddy says there is only one home page. Is this going to kill my chances of having a successful website and can this be fixed? Or can it. I actually went with the SEO version thinking it would be better, but it wants to auto change my settings that I worked so hard at with your sites help. Please keep it simple, I am a novice although I have had websites in the past I know more about the what's than the how's of websites. Thanks,
Technical SEO | | ScottR.0 -
Redirect typo domains
Hi, What's the "correct" way of redirecting typo domains? DNS A record goes to the same ip address as the correct domain name Then 301 redirects for each typo domain in the .htaccess Subdomains on typo urls still redirect to www or should they redirect to the subdomain on the correct url in case the subdomain exists?
Technical SEO | | kuchenchef0 -
Checkout on different domain
Is it a bad SEO move to have a your checkout process on a separate domain instead of the main domain for a ecommerce site. There is no real content on the checkout pages and they are completely new pages that are not indexed in the search engines. Do to the backend architecture it is impossibe for us to have them on the same domain. An example is this page: http://www.printingforless.com/2/Brochure-Printing.html One option we've discussed to not pass page rank on to the checkout domain by iFraming all of the links to the checkout domain. We could also move the checkout process to a subdomain instead of a new domain. Please ignore the concerns with visitors security and conversion rate. Thanks!
Technical SEO | | PrintingForLess.com0 -
What is the best method to block a sub-domain, e.g. staging.domain.com/ from getting indexed?
Now that Google considers subdomains as part of the TLD I'm a little leery of testing robots.txt with something like: staging.domain.com
Technical SEO | | fthead9
User-agent: *
Disallow: / in fear it might get the www.domain.com blocked as well. Has anyone had any success using robots.txt to block sub-domains? I know I could add a meta robots tag to the staging.domain.com pages but that would require a lot more work.0 -
Issue with .uk.com domain
hi i have rockshore.uk.com which is not indexing properly. the internal pages do not show up for the text they have on them, or the title tags. the site is on aekmps shops platform. I understand that a .uk.com is not a proper TLD but i think i have a subdomain of .uk.com Can anyone help? thanks
Technical SEO | | Turkey0 -
301 Redirect vs Domain Alias
We have hundreds of domains which are either alternate spelling of our primary domain or close keyword names we didn't want our competitor to get before us. The primary domain is running on a dedicated Windows server running IIS6 and set to a static IP. Since it is a static IP and not using host headers any domain pointed to the static IP will immediately show the contents of the site, however the domain will be whatever was typed. Which could be the primary domain or an alias. Two concerns. First, is it possible that Google would penalize us for the alias domains or dilute our primary domain "juice"? Second, we need to properly track traffic from the alias domains. We could make unique content for those performing well and sell or let expire those that are sending no traffic. It's not my goal to use the alias domains to artificially pump up our primary domain. We have them for spelling errors and direct traffic. What is the best practice for handling one or both of these issues?
Technical SEO | | briankb0