The benefits from having a dedicated IP
-
Is the true? Claim by SiteGround
Having a dedicated IP for each website is considered by some experts as an advantage for search engine optimization. There is a common believe that sites with dedicated IP addresses do better in the search engine results than those on shared IPs. Such sites do not share the risk of being banned for sharing the same IP in case another website hosted on the same server gets banned by a search engine.
-
I have 7-8 ad-sense blog websites under one hosting, Now I am planing to create selling website. My blogs were not having good content and they are decreasing in ranking (my be panda). So I need to remove those websites from the hosting? should they effect my new selling website negatively?
-
In the great Google infrastructure, I'm sure that Google knows what IP address your site is hosted on, and all the ones tied to it. In one of the past MOZ blog posts you can see a number of factors Google looks at to see what you control. We used dedicated IP's for each client, just in case anything ever happened to one account, it would not affect the others. They are close in IP address range, since they are on the same block, but none are on the same number. This isn't an attempt to gain SEO rank, as much as it is to protect the client.
Locally, I have reason to believe its a different story. For example, we are located in St Louis, and use a local server center located in downtown St Louis. After changing our site from hostgator under a shared IP, (Provo, Utah) to a local server center, we saw an drastic (in internet time) improvement in site load time, responsiveness, and believe it or not, a ranking boost....true story, no joke. It wasn't a large boost, but we moved up 2 spots on our main keyword on page one, and 1-2 in other places. We didn't make any other changes to the site, other than adding a few blog posts, and this was not around any major algorithm shift or update. We have seen this pattern repeat with other clients as well.
My guess is that Google liked the decreased load times, the local server location (as it matched the city on our site, somehow verifying our location further), and the fact that the site was on a dedicated IP address. If we had just changed the site's IP address by itself, I do not think we would have seen any impact or result change.
"there is really no SEO benefit of having a unique IP for each of your sites unless you're attempting to pass link juice between each, which falls into the greyhat category."
I don't think you would get away with this for very long, or that it would benefit you in any way. Google would see that you host or control these sites through your analytics account, or IP range. If you wanted to pull it off, and have separate analytics accounts, dedicated IP's etc, I doubt the result would be worth the time.
-
Depending on what your site's purpose is, I have to respectfully disagree with the above comments. If you're site is selling something, you need an SSL certificate, and (I'm reasonably) certain, you can't have that without a dedicated IP address. All things equal, e-commerce sites with an SSL certificate will rank higher than sites without one. Plus, there are other non-seo benefits to a dedicated ip address, and it's inexpensive. To me it's a no-brainer, but I understand why people would disagree.
- Ruben
-
Google bans sites (domain names) rather than IP addresses. However if you are thinking of moving your site so https then you would need a dedicated IP address. Yoast has published an interesting article here Moving your website to https / SSL: tips & tricks perhaps that's what they are referring to.
-
I agree with Bill, there is really no SEO benefit of having a unique IP for each of your sites unless you're attempting to pass link juice between each, which falls into the greyhat category.
-
Nope, as far as I know. Matt Cutt's commented on it https://www.youtube.com/watch?v=AsSwqo16C8s
The only time I could see it was useful if you were doing some black hatish stuff and didn't want multiple domains on the same C Block that were related, but I'm pretty sure Penguin/ Panda is catching that sort of thing now.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Setting country specific top level domain as alias - will site benefit from TLDs authority?
I have a host of sites that follow a top level domain strategy. For each local site they will be on the top level domain but with their country-languages prefix as the subdirectory. Such as below: example.com
Intermediate & Advanced SEO | | gracejo
example.com/uk-en
example.com/sg-en
example.com/de-de Each local site being on the TLD will benefit them in terms of SEO and it makes it easier to have one strategy. My question however, if the Netherlands comes on board, they would generally have example.com/nl-en. However they want their primary domain as examplenetherlands.nl and the TLD (example.com/nl-en) set as an alias/secondary domain that redirects to the primary. Will they benefit from any SEO if the TLD is not the primary address?0 -
Which is the best to see some immediate SEO benefits and how long does it usually take to boot your DA?
I am on a mission to improve our DA and generally try to move up the ladder on SERPS. Is there anything I could do straight away to attract the most gains? Thank you
Intermediate & Advanced SEO | | Tobywith0 -
Will deindexing a subdomain negate the benefit of backlinks leading to that subdomain?
My client has a subdomain from their main site where their online waiver tool lives. Currently, all the waivers generated by users are creating indexed pages, I feel they should deindex that subdomain entirely. However, a lot of their backlinks are from their clients linking to their waivers. If they end up deindexing their subdomain, will they lose the SEO benefit of backlinks pointing to that subdomain? Thanks! Jay
Intermediate & Advanced SEO | | MCC_DSM0 -
Is there a way to forward banklink benefits from one domain to another without a redirect?
In this situation I have SiteA, and SiteB on completely separate domains. SiteA is the marketing front for the company and SiteB is an app that company owns. SiteB receives a fair amount of backlinks as it has the login page of the application where customers link to a branded version for their members to login. Additionally none of that domain is indexable including the login page. SiteB's domain can't be changed to be a subdomain of SiteA as it isn't technically feasible. Initially I was reluctant to use canonical because as it isn't really duplicate content. Is there a method for forwarding any link-juice from SiteB to SiteA without the use of a redirect and would canonical be appropriate in this case? Additionally would SiteB's not being indexed negate any link benefit? Edit: Typo
Intermediate & Advanced SEO | | OCN0 -
Links from Duplicate C Class IP
Would you get links from duplicate class c IP"s? The thing is, the IP address numerically appear like they are far enough apart, but the tool says they are duplicate IP"s ? Can someone shed some light on me as far as Duplicate Class C IP"s and linkbuilding utilizing blog networks is concerned??
Intermediate & Advanced SEO | | Alick3000 -
Same article published 3 times--do we still benefit from the links?
Hi, A reporter recently mentioned us in a leading publication, and that article was picked up by two other big publications. Do we benefit from all three links, or do we only benefit from the link once since it is the same article?
Intermediate & Advanced SEO | | nicole.healthline0 -
Best website structure for product benefits and features.
I'm in disagreement with my partner over how best to represent our products' benefits and features on the homepage of our website. I'm interested in this from primarily a SEO perspective but it obviously has an impact on conversions as well. I believe that a homepage shouldn't contain too much information so as not to overwhelm the user, a brief sentence or two about each benefit with a link to another page with in depth info about the related feature. Each of these inner pages would be optimized and contain much more content that you could put on the homepage example below. Each Please see wireframe A He believes in more information on the homepage. There is more content to index which he believes is important for the homepage. Also, by using tabs most of the content is hidden from initial view so its doesn't clutter the page and the user doesn't have to leave the page to decide whether he is interested in the software. Please see wireframe B below. I'd really love to hear from other Moz'ers which they would choose and why?
Intermediate & Advanced SEO | | Riona0 -
Do i need different IP addresses for mini sites?
Hi everyone We are currently building some non-advertorial based mini sites the link to a main "money site", these mini sites are all run off wordpress or similar and have different designs, however all the WHOIS data remains under one company. So therefore I dont know if really you need different Class C IP's anymore as google et al will just look at the whois records and link the websites up that way? Is this tactic still worth doing? Thanks for any input!
Intermediate & Advanced SEO | | SEOwins0