Backlinks from ads on parked domains? Is this possible?
-
Hello Moz Friends,
So as I was researching some competitive backlinks and I noticed a lot of backlinks that a clients competitor has are on parked domains and they appear to be google ads from some point.
You know the pages that this page no longer exists, or hey do you want to buy this domain? and it has like 6 google ads on it? Yep those pages.
My clients industry is construction and their competitor has links from zombie websites, foreign, websites and more. But the links are no longer on the page. Like when it was crawled, their ad was showing.
Does this make any sense and is it usually temporary?
Thank you for your thoughts friends!
-
It sounds very low quality so either way I would simply ignore these. If you want to be sure crawl the linking sites in Screaming Frog or some such and look at the external links tab. You can then find the page(s) with the external link. It is likely these were part of a link network and have since dropped and are no longer counted.
Either way, even if they are helping (which they are probably not) you don't want to copy a broken, backwards strategy - focus on quality and your link building efforts will have longevity.
Hope that helps.
Marcus -
Thank you! And yes I do agree on the quality links, I was shocked to see so many crappy back links.
-
Hello, I think you should focus on authority links form your competitors, top links, opportunities or great source of links from other websites you analyzed link profiles. Drop the odd links, and focus on top ones !
In addition, if links are temporary and on parked domains (so low quality links), they can hurt competitor rankings after next penguin update.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Natural or Unnatural backlinks
Somebody embedded a link to one of my websites on the sidebar of her blog. It ends up hundreds of links from this blog. Will this type of links be considered unnatural links by Google? Here is the url of the blog. http://chordsandmore.blogspot.com/ To find the link to my site, please search "yoke wong". Thanks.
Link Building | | pianomother0 -
How many backlinks on start up?
How many backlinks would you say is too many on a start up site. Assume about 300 visitors driven to the site via adwords.
Link Building | | JML11790 -
Backlinks In Blogs
Hello! A direct competitor of my has a ton of backlinks exact anchor text on their inner pages coming from blogger blogs. How can they get away with this? Are they using different C blocks? Or are they paying for these links? The anchor text is Not anywhere in any of the blogs but it the side/bar colomn which follow through the entire site, so when I analyze the link anchor text OSE show ups several different pages from the same blog. Any help would be Greatly Appreciated!!!!! Thanks
Link Building | | TP_Marketing0 -
Adding a link section - good or bad?
Hi all, I am currently thinking about adding a link section to my site. In 2010 I released a new version of the site, where one of the main differences to the old site was that a link section was left out. Now i see in webmaster tools that a lot of old links are still indexed but has a 500 error. My question is: 1. Will my site in general benefit from having a link sections with relevant links for the users - in terms of SEO? 2. Will my site benefit from creating a link section and having all the old link section URLs in google redirected to the new section? Best regards, Rasmus
Link Building | | rasmusbang0 -
Domain buyouts and 301 redirects
Hi, I'm looking to buy a number of already established website domains with back links and 301 direct this to my main website. The sites are very similar and all sell the same thing. Does anyone know how much link value will be past on from doing this? And, is this something that Google looks out for? Also, if you have experience of this, how did it work out? Thanks
Link Building | | Weerdboil0 -
Daily backlinks
Hi whats the number of backlinks i can create a day, for each keyword that i want to rank for, some say 5-10 or 20-30, other say there is no limited, if you create quality backlnks i know its not about quantity but quality ,but really whats a best answer? Thanks
Link Building | | xverticle0 -
Are backlinks to a domain that redirects useless?
I am working on trying to get backlinks. We are currently redirecting a few Domains to our current domain name. One of the Domains that is redirecting is the main Domain, we will be advertising in the near future. Can I send backlinks to the redirected URL or does it only carry link juice if it is to the main Domain?
Link Building | | hfranz0 -
Do Expired Domain Retain Their Page Rank ?
I am a little bit confused about buying expired Domain Names because i have got mixed advice over the internet. Some Say That They Lose Their Page Rank And Some Say That They Don't. So I would really love to hear what PRO Members have to say about it! Also is it a Good Idea to use Expired Domain names for Link Building ? Rishi
Link Building | | RishiSeo0