Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. What should I name my Wordpress homepage?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What should I name my Wordpress homepage?

    Technical SEO
    3
    6
    2460
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Dandelion
      Dandelion Subscriber last edited by

      I work almost exclusively in wordpress now. And I always hesitate when it comes to naming a site's homepage. I have to give it a name -  right? I usually pick the business name or /home. And then that is identifies as the site's static homepage in the Wordpress settings and it works just fine.

      But I've started to get warning that it is an issue because it creates redirects.  For example, I just ran the Ryte service analysis on a website and it warned me about "Non-indexable pages with high relevance" and it's basically my homepage that has 29 incoming links that "passes all pagerank to https://ourdomain/home

      But what am I supposed to call my homepage if not "Home"? It's not like the old days where anyone has to type it in. The root domain loads the homepage just as it should.

      Can anybody advise me regarding best practices for what to name a Wordpress homepage for good SEO?

      With thanks in advance for your help.

      1 Reply Last reply Reply Quote 0
      • BlueprintMarketing
        BlueprintMarketing @Dandelion last edited by

        "The primary domain will definitely resolve to the homepage.  My question is fairly Wordpress specific. When you create a new page or post you give it a title.  Calling it "home" makes it easy to find on the admin side in the list of pages.

        Whatever page I set as the "homepage" in the Wordpress admin settings, then the domain will resolve to that page no matter what I call it. And no one has to add the title as part of the URL or anything after the / to get there.

        I could leave off the title of the page completely. It's not ideal for when I hand it off to clients. (People like things to be clearly labeled what they are.)  But is that what you are suggesting I always do? "

        I would call the homepage "Home" for the clients Because is ideal for breadcrumbs. In some situations especially e-commerce, it might be smart if it's a very well-known brand do use the well-known brand name as a homepage. For instance, switching "Home" with "Bestbuy"

        "Home » SEO blog » WordPress » What are breadcrumbs? Why are they important for SEO?"

        See: https://yoast.com/breadcrumbs-seo/

        • Big image
        • https://i.imgur.com/GH6TeOJ.png
        • https://i.imgur.com/1ae8hu6.png

        the SERPS will show

        "Home » SEO blog » WordPress » What are breadcrumbs? Why are they important for SEO?"

        <title><strong>This is an example page title</strong> - <strong>Example.com</strong></title>

        • https://yoast.com/page-titles-seo/#title-seo
        • https://yoast.com/meta-descriptions/

        Yoast SEO offers an easy way to add breadcrumbs to your WordPress site via PHP. It will add everything necessary not just to add them to your site, but to get them ready for Google. Just add the following piece of code to your theme where you want them to appear:

        `if ( function_exists('yoast_breadcrumb') ) { yoast_breadcrumb( '
        
        ','` 
        
        `' ); } ?>` 
        
        
        • If you have old you are I was like example.com/index.html or something like that. You can use this fantastic tool below the one labeled number two it is a miracle tool in my opinion for rewriting URLs U can write in anything in the custom URL and have it added to your htaccess file or nginx config file and you're up and running

        • https://yoast.com/change-wordpress-permalink-structure/

        • https://yoast.com/research/permalink-helper.php (love this tool)

        • <label for="struct1">Default ?p=123</label>

        • <label for="struct2">Day and Name /%year%/%monthnum%/%day%/%postname%/</label>

        • <label for="struct3">Month and Name /%year%/%monthnum%/%postname%/</label>

        • <label for="struct4">Category - Name /%category%/%postname%/</label>

        • <label for="struct5">Numeric /archives/%post_id%</label>

        • custom you can use  /%postname%/ or anything

        <label for="struct1"></label><label for="struct2"></label><label for="struct3"></label><label for="struct4"></label><label for="struct6">Custom: or add what you want to change no matter what the URL</label>

        RedirectMatch 301 ^//([^/]+)$ https://yoast.com/help/my-redirects-do-not-work//$1
        

        Add the following redirect to the top of your .htaccess file:

        RedirectMatch 301 ^/([^/]+)/.html$ https://homepage.com/$1
        
        

        Add the following redirect to the top of your .htaccess file:

        RedirectMatch 301 ^/([0-9]{4})/([0-9]{2})/([0-9]{2})/(?!page/)(.+)$ https://homepage.com/$4
        

        <form method="post">```
        Even for NGINX

        
        > <form method="post">
        > 
        > Add the following redirect to the NGINX config file:
        > 
        > ```
        > rewrite "^/index.html" https://homepage.com/?p=$ permanent;
        > ```</form>
        
        If you’re moving your WordPress site to an entirely new domain, you’ll need to perform a domain redirect to avoid losing your content’s SEO. These instructions assume that you’ve backed up your site and[ moved it to its new domain](https://wordpress.org/support/article/moving-wordpress/).
        
        To perform this redirect, open up your _.htaccess_ file, and add this code to the top:
        
        `#Options +FollowSymLinks
        RewriteEngine on
        RewriteRule ^(.*)$ http://www.newsite.COM/$1 [R=301,L]`
        
        Use your new domain in place of _newsite.com_, and then save the file. You can also use any of the above-mentioned plugins to accomplish this task, as long as you activate it on your old site.
        
        Use your new domain in place of _newsite.com_, and then save the file. You can also use any of the above-mentioned plugins to accomplish this task, as long as you activate it on your old site.
        
        *   https://wordpress.org/support/article/creating-a-static-front-page/
        *   https://www.wpbeginner.com/wp-themes/how-to-create-a-custom-homepage-in-wordpress/
        *   **Big photos**
        *   https://i.imgur.com/U3rPAox.png
        *   https://i.imgur.com/IR8plPZ.png
        *   If you like APIs
        *   https://developer.wordpress.org/themes/functionality/custom-front-page-templates/#is_front_page
        *   https://wpengine.com/resources/wordpress-redirects/
        
        Hope this helps & is not to overkill,
        
        Tom
        
        [IR8plPZ.png](https://i.imgur.com/IR8plPZ.png) [U3rPAox.png](https://i.imgur.com/U3rPAox.png) [GH6TeOJ.png](https://i.imgur.com/GH6TeOJ.png) [1ae8hu6.png](https://i.imgur.com/1ae8hu6.png)
        1 Reply Last reply Reply Quote 0
        • Dandelion
          Dandelion Subscriber @Jonathaniel1 last edited by

          Thomas is making the right point that you do always want your domain to point to your homepage.  How you "name" it depends on the platform you are using. Mine was a Wordpress question. But a traditional website used to call the homepage index.html and the browser or server knows to resolve to that for the homepage.

          That's oversimplified, but the point is that it depends on the platform, but regardless of how you get there, you want your domain to go to your homepage.

          BlueprintMarketing 1 Reply Last reply Reply Quote 1
          • Dandelion
            Dandelion Subscriber @BlueprintMarketing last edited by

            Tom,

            I appreciate your reply and attempt to help. But I'm not sure you understand what I am asking.  I understand the concept of the root domain and redirect, etc well.

            The primary domain, will definitely resolve to the homepage.  My question is fairly Wordpress specific. When you create a new page or post you give it a title.  Calling it "home" makes it easy to find on the admin side  in the list of pages.

            Whatever page I set as the "homepage" in the Wordpress admin settings, then the domain will resolve to that page no matter what I call it. And no one has to add the title as part of the URL or anything after the / to get there.

            I could leave off the title of the page completely. It's not ideal for when I hand it off to clients. (People like things to be clearly labeled what they are.)  But is that what you are suggesting I always do?

            1 Reply Last reply Reply Quote 0
            • Jonathaniel1
              Jonathaniel1 last edited by

              Is it advisable to make a different name for your homepage and still get it ranked on search Engine? I open a new blog so that is what I want to know.

              Thank you.

              Dandelion 1 Reply Last reply Reply Quote 0
              • BlueprintMarketing
                BlueprintMarketing last edited by

                Name it https://ourdomain/

                I would be extremely wary of creating a subfolder for the homepage. I would name the page home in the navigation name it whatever the site name is in the title tag.

                To learn more about the title tag please read here https://moz.com/learn/seo/title-tag

                if you are thinking of re-creating your URL structure in the same manner in which you demonstrated that you strongly recommend against it.

                people who understand how to navigate websites and there are very many of them will go back to the/ after .com or whatever your URL TLD is I would strongly recommend against using /home unless you are redirecting from your old site to your new site which then I would strongly recommend redirecting both .com/home & .com/  to the same homepage that is simply one "/" after the TLD or .com

                I hope that helps,

                Tom

                Dandelion 1 Reply Last reply Reply Quote 0
                • 1 / 1
                • First post
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • CustomMadeCasino

                  GA4 showing 2 versions of my homepage

                  ga4 indexing

                  When my website Custom Made Casino switched from universal analytics to GA, i have noticed that now in the behavior section it is showing 2 versions of my homepage which I feel may be impacting seo. It is showing the main url which we use for everything, https://custommadecasino.com/ , and it is showing https://custommadecasino.com/index.php?route-common/home. This was never the case with universal. Does anyone know if this is a problem and if so, how do i fix it so that our proper homepage is what is indexed?

                  Technical SEO | | CustomMadeCasino
                  0
                • MickEdwards

                  Truncated product names

                  Due to the restraints of category page layout many of the products in certain categories have the product titles truncated, in some cases missing off 2-5 words depending on the product in question.  The product name which displays on the category page is lifted straight from the product page itself, so not possible to do something like "product name including spec..."  to place ... to indicate a bit more. I'm assuming not but just wanted to check that Google will not frown on this.  Text is not being hidden it just does not render fully in the restricted space.  So there is a scenario of 'bits of' text in the source not displaying on the rendered page.

                  Technical SEO | | MickEdwards
                  0
                • simonatkinsphoto

                  Yoast and wordpress duplicate meta

                  I'm using the Yoast plugin with wordpress and have noticed in my HTML I have duplicate meta data. For example my header starts with 
                  <title>(title) </title<span><<br /><meta </span><span class="html-attribute-name">property</span><span>="</span><span class="html-attribute-value">og:site_name</span><span>" </span><span class="html-attribute-name">content</span><span>=<br /><span><meta </span><span class="html-attribute-name">property</span><span>="</span><span class="html-attribute-value">og:description</span><span>" </span><span class="html-attribute-name">content</span><span>=<br /><br /></span></span>Then I have the 'This site is optimised by Yoast" tagline followed by the same meta -<br /> <span><meta </span><span class="html-attribute-name">name</span><span>="</span><span class="html-attribute-value">description</span><span>" </span><span class="html-attribute-name">content=<br /><span> <meta </span><span class="html-attribute-name">property</span><span>="</span><span class="html-attribute-value">og:title</span><span>" content=<br /><span> <meta </span><span class="html-attribute-name">property</span><span>="</span><span class="html-attribute-value">og:description</span><span>" </span><span class="html-attribute-name">content=<br /><span> <meta </span><span class="html-attribute-name">property</span><span>="</span><span class="html-attribute-value">og:site_name</span><span>" </span><span class="html-attribute-name">content</span><span>=<br /><br /></span></span></span></span>Is this likely to cause problems with Google and is there a way to stop both wordpress and Yoast adding meta to the header. </p></title>

                  Technical SEO | | simonatkinsphoto
                  0
                • IvanC

                  How can I Style Long "List Posts" in Wordpress?

                  Hi All, I have been working on a list-post which spans over 100 items. Each item on the list has a quick blurb to explain it, an image and a few resource links. I am trying to find an attractive way to present this long list post in Wordpress. I have seen several sites with long list posts however; they place their items one on top of the other which yields a VERY long page and the end user has to do a lot of scrolling.  Others turn their lists into slideshows, but I have no data on how slides perform against 10-mile-long-lists which load in 1 page. I would like to do something similar to what List25.com does as they present about 5-10 items per page and they seem to have pagination. The pagination part I understand however; is there a shortcode plugin to format lists in an attractive way just like list25?

                  Technical SEO | | IvanC
                  0
                • findwell

                  Does image domain name matter when using a CDN?

                  Has anyone does studies on using a different CDN domain name for images on a site? Here is an example: or ![](<a)http://cdn.mydomain.com/image.jpg> mydomain.com ranks highly and many images show up in Google/Bing image searches. Is there any actual data that says that using your real domain name for the CDN has benefits versus the default domain name provided by the CDN provider? On the surface, it feels like it would, but I haven't experimented with it.

                  Technical SEO | | findwell
                  0
                • edantadis

                  Is it a problem to have a homepage with a slug / URL ?

                  Hi, We are designing a web site for one of our clients, and using a home made CMS. I don't know how this CMS has been built, but anyways, in the end the homepage has a URL format which looks like this : www.mydomain.com/my-custom-url.html. No www.mydomain.com. Is it dangerous for SEO to have a slug/URL directly on the homepage ? Do you have experiences, cases where it has impacted a site negatively ? The main problem I expect is duplicate content (with Google seeing both www.mydomain.com and www.mydomain.com/my-custom-url.html as being different pages) but apparently the CMS is doing a 302 redirect from the root domain to the URL (I told my colleague it should at least be a 301). Sorry if this question seems like basic SEO knowledge, but I really can't find a definitive answer on the subject. Thank you very much 🙂

                  Technical SEO | | edantadis
                  0
                • wcksmith

                  Keywords in file names vs folder names

                  We understand the value of a keyword phrase included in the URL.  Is there more value to having that phrase in the folder name of the URL or the file name or does it matter? Example: http://www.biztoolsone.com/website-design.php or http://www.biztoolsone.com/website-design/ Which is best? Thanks,  Wick Smith

                  Technical SEO | | wcksmith
                  0
                • robertdempsey

                  Duplicate canonical URLs in WordPress

                  Hi everyone, I'm driving myself insane trying to figure this one out and am hoping someone has more technical chops than I do. Here's the situation... I'm getting duplicate canonical tags on my pages and posts, one is inside of the WordPress SEO (plugin) commented section, and the other is elsewhere in the header. I am running the latest version of WordPress 3.1.3 and the Genesis framework. After doing some testing and adding the following filters to my functions.php: <code>remove_action('wp_head', 'genesis_canonical'); remove_action('wp_head', 'rel_canonical');</code> ... what I get is this: With the plugin active + NO "remove action" - duplicate canonical tags
                  With the plugin disabled + NO "remove action" - a single canonical tag
                  With the plugin disabled + A "remove action" - no canonical tag I have tried using only one of these remove_actions at a time, and then combining them both. Regardless, as long as I have the plugin active I get duplicate canonical tags. Is this a bug in the plugin, perhaps somehow enabling the canonical functionality of WordPress? Thanks for your help everyone. Robert Dempsey

                  Technical SEO | | robertdempsey
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.