Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Track SEO performance for specific sub-directories
-
How can i track performance metrics for a group of subdirectories.
I.e
domain.com/de/en_uk
domain.com/de/de_de
domain.com/at/en_uk
domain.com/at/de_de -
@Miradoro what would you like to track?
If you have Google Search Console set up for that domain it should be fairly easy to export data on clicks, impressions, CTR and average position.
You could then filter this data by subfolder and create visualisations like graphs if you needed.
You could see a quick overview of what's happening on each subfolder by adding a filter in GSC. Navigate to Performance > Search results > new > page... then filter by 'URLs containing' /de/en_uk
On a related note, I assume from these subfolders that you're targeting English and German speakers in Germany and Austria?
Have you got hreflang tags set up correctly? If not, this would be highly recommended to help avoid content duplication issues.
Cheers,
Stefan -
@Miradoro I use moz for checking DA ranking of a page. I am doing SEO for back office operations. Its very great to have moz for checking the DA. Thank you
-
@salirprimegoogle what is available in MOZ ?
-
@Miradoro said in Track SEO performance for specific sub-directories:
How can i track performance metrics for a group of subdirectories
There are a few ways to track SEO performance metrics for a group of subdirectories:
Use a website analytics tool: Google Analytics is a popular choice and it can be configured to track specific subdirectories. By creating a custom segment or filter, you can monitor the traffic and behavior of users on the subdirectories.
Use a rank tracking tool: There are many tools available that allow you to track the search engine rankings of specific pages or subdirectories. This can help you see how your subdirectories are performing in the search results over time.
Use a backlink analysis tool: This tools can be used to track the number of backlinks pointing to specific subdirectories. This can give you an idea of the authority and popularity of the subdirectories.
Track the performance of specific landing pages: By monitoring the performance of specific landing pages within the subdirectories, you can gain insight into how well the subdirectories are performing in terms of conversion rate, bounce rate, and other metrics.
Use Google Search Console: GSC allow you to track your website's performance in Google Search, you can see which pages are getting impressions and clicks, track your website's average position, and monitor your website's click-through rate.
All of these tools will give you different insights, so it's a good idea to use a combination of them to get a comprehensive view of your subdirectories' performance.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Moz Local business listing
Hello, I just signed up for Moz local, when will all of the directories promised be populated with the information I filled out in the dashboard? It is my understanding, I just fill out my profile on Moz local and all the business listing will be automatically created and updated for me. or do I need to create the account on for example Manta and Forsquare and then you will update the existing account. Please reply back to me with clear answer and instructions to my question. Thank you!
Moz Local | | StreetInjerafood0 -
English pages given preference over local language
We recently launched a new design of our website and for SEO purposes we decided to have our website both in English and in Dutch. However, when I look at the rankings in MOZ for many of our keywords, it seems the English pages are being preferred over the Dutch ones. That never used to be the case when we had our website in the old design. It mainly is for pages that have an English keyword attached to them, but even then the Dutch page would just rank. I'm trying to figure out why English pages are being preferred now and whether that could actually damage our rankings, as search engines would prefer copy in the local language. An example is this page: https://www.bluebillywig.com/nl/html5-video-player/ for the keywords "HTML5 player" and "HTML5 video player".
Local SEO | | Billywig0 -
How to rank a website in different countries
I have a website which I want to rank in UK, NZ and AU and I want to keep my domain as .com in all the countries. I have specified the lang=en now what needs to be done to rank one website in 3 different English countries without changing the domain extension i.e. .com.au or .com.nz
SEO Tactics | | Ravi_Rana0 -
Duplicate Content and Subdirectories
Hi there and thank you in advance for your help! I'm seeking guidance on how to structure a resources directory (white papers, webinars, etc.) while avoiding duplicate content penalties. If you go to /resources on our site, there is filter function. If you filter for webinars, the URL becomes /resources/?type=webinar We didn't want that dynamic URL to be the primary URL for webinars, so we created a new page with the URL /resources/webinar that lists all of our webinars and includes a featured webinar up top. However, the same webinar titles now appear on the /resources page and the /resources/webinar page. Will that cause duplicate content issues? P.S. Not sure if it matters, but we also changed the URLs for the individual resource pages to include the resource type. For example, one of our webinar URLs is /resources/webinar/forecasting-your-revenue Thank you!
Technical SEO | | SAIM_Marketing0 -
Unsolved New Clients with Horrible Rankings
Bringing on a handful of established clients that have never focused on SEO. Needless to say, they will be starting past page 5 on many items. What is the best tactic to figure out their ranking, determine progress internally and also provide movement reports when they are past the five page limit?
Moz Tools | | StartupStreet0 -
Do You Risk A Penalty From Local Paid Directories in 2022?
Hi there, I have a client who wants to advertise in a local directory along the lines of "find your nearest plumber". The directory only has paid listings and they are follow links and they also mention your site or generated landing page may get a nice bump on google. Is there a risk that they may get a penalty for using this directory? The client wants to use it regardless of if it gives them an SEO boost but obviously wants to avoid any penalties at all costs. Thoughts on this? Thanks in advance
Link Building | | Scottlinklater0