Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Changing Business Address on Google Profile & Citations
-
Hello, I'm looking to change a business address to a new one on a Google business profile (still in the same area but on a different street).
So, I'll need to update all citations and website with the new address - Is it recommended to update the citations & website first, and then change the address on the Google business profile, or vice-versa? Looking to do this as safely as possible without negatively impacting the rankings much.
I'm seeing a lot of conflicting information on this. Thanks in advance.
-
@Rehankhan1 To update your business address on Google Profile for "custom home builders Windsor, Ontario," log in to Google My Business, navigate to the "Info" section, and update your business address. Ensure consistency across all online citations like Yelp, directories, and local listings by editing your NAP (Name, Address, Phone number) on these platforms. This ensures local SEO ranking stability and prevents confusion for clients searching for your new location. Always double-check for consistency to avoid ranking drops.
-
To update your business address on Google Profile for "custom home builders Windsor Ontario," log in to Google My Business, navigate to the "Info" section, and update your business address. Ensure consistency across all online citations like Yelp, directories, and local listings by editing your NAP (Name, Address, Phone number) on these platforms. This ensures local SEO ranking stability and prevents confusion for clients searching for your new location. Always double-check for consistency to avoid ranking drops.
-
It is providing a great deal of info but elaborate it
-
@UpLinkSEO Sure! Here’s a concise plan:
-
Update Google Business Profile First:
- Change the address in Google My Business.
- Complete any required verification.
-
Update Your Website:
- Update the address on all relevant pages.
- Update schema markup with the new address.
-
Update Citations:
- Start with major citation sites like Yelp and Bing Places.
- Ensure consistency across all platforms.
-
Monitor Impact:
- Use Google Analytics and Search Console to track changes.
- Check for and correct any discrepancies.
This sequence helps maintain consistency and minimizes ranking disruptions.
-
-
What we would recommend is as soon as possible update all of your companies NAP information, on your website, on your Google Business profile, and on business citations such as Yell, our WordPress web design company has just rented new offices, and we know changing our address can sometimes impact the companies organic SEO.
-
To change your business address on Google, sign in to Google My Business, select your business, click the 'Info' tab, edit the address, and verify it. For better SEO, ensure consistent NAP across directories, leverage social media like Facebook Reels (using a facebook reel downloader), and encourage customer reviews.
-
Hello community members,
I'm currently in the process of updating my business address on Google Profile and across various citations. Could anyone provide guidance on the best practices for managing this update effectively? I'm particularly interested in ensuring that my website continues to reflect the correct information. Any insights or experiences shared would be greatly appreciated!
-
To change your business address on Google Profile and citations:
Google My Business Profile:
Log in to your Google My Business account.
Navigate to the "Info" tab.
Edit your business address and ensure it's accurate.
Submit the changes for verification if required.
Citations (Online Directories):Identify major online directories where your business is listed (e.g., Yelp, Yellow Pages).
Log in to each directory account.
Update your business address to match the new address.
Verify changes if necessary and ensure consistency across all directories.
SEO Considerations:Update your website with the new address information.
Implement 301 redirects if your website URL changes due to the address update.
Notify customers and partners about the address change through email or social media.
By ensuring consistency across Google My Business and other online directories, you help maintain accurate information for customers and improve your local SEO rankings. -
Hello! When changing a business address on your Google Business Profile, it's generally recommended to update your website and citations first before changing the address on Google. This approach helps ensure consistency across the web, which is crucial for maintaining your search rankings. Once your website and citations reflect the new address, you can then update your Google Business Profile. This sequence reduces the risk of discrepancies that could confuse search engines and potentially impact your rankings. Consistency is key in local SEO, so taking these steps should help you make the transition smoothly without negatively affecting your online presence.
-
@UpLinkSEO
Hello,Changing your business address on your Google Business Profile and other citations is a crucial step in maintaining your local SEO integrity. To minimize any potential negative impact on your rankings, it’s generally recommended to update your website and all other citations before updating your Google Business Profile. ativador office 2013
-
Hi there,
For changing a business address on a Google business profile, it's generally recommended to update your website and all citations first before changing the address on Google. This ensures consistency and helps maintain your rankings. I found some useful tips on tiktikpremium.com that might help with this process.
Good luck!
-
Update your Google Business Profile first, then update citations and your website. This helps maintain consistency and minimizes ranking impacts.
-
To change your business address on your Google Business Profile:
- Sign in to Google My Business
- Select the business you want to update.
- Click on "Info" from the menu.
- Click the address field, cushion and seat pads update your address, and apply changes.
- Verify the new address through the provided verification options (e.g., postcard, phone, email).
- Once verified, the updated address will reflect on your profile
-
To change your business address on your Google Business Profile:
- Sign in to Google My Business.
- Select the business you want to update.
- Click on "Info" from the menu.
- Click the address field, cushion and seat pads update your address, and apply changes.
- Verify the new address through the provided verification options (e.g., postcard, phone, email).
- Once verified, the updated address will reflect on your profile.
-
Here's the recommended approach to minimize any impact on your rankings:
Update your website first, ake sure all instances of the old address are replaced with the new one. This includes your contact page, location pages, and anywhere else the address appears.
Submit the address update to Google My Business: After your website is fully updated, you can proceed with changing the address on your Google Business Profile. This ensures Google has consistent information across all sources.
Following these steps helps maintain consistency and minimizes the risk of confusion for search engines.Here are some additional tips:
Set up redirects, You can set up 301 redirects from the old address on your website to the new one. This helps search engines understand the change and ensures users still land on the correct page.
Monitor your rankings: Keep an eye on your search engine rankings after the update. If you see a significant drop, reach out to us and we can help diagnose the issue.
I know there can be conflicting information out there, so I'm glad you reached out. By following these steps, you can update your address safely and minimize any impact on your search results.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
New business / content marketing
Hi all SEO experts, if a website is brand new, so published in the last 3 months- new domain name and website design. We have rebranded recently, using a new domain as entered new business partnership, there doesn’t seem to be much guidance on this at all, from various SEO websites, so our question is would you delay publishing new blog posts / content marketing as frequently because the company website is brand new? So would SEO’s decrease the frequency of publication of blog posts, because the website is new? Or perhaps it does not matter, and would still post every week as you would if the website has been live for a long time? So, in nutshell, what we are wondering is, is the “Google Sandbox” still in use?
Local SEO | | Ryan070 -
How Do You Think My Local SEO Multi-location Geotargeting Strategy Will Work?
I have a question. I just got a full-time job at Zavza Seal, an upstanding insulation contractor targeting neighborhoods of Suffolk and Nassau counties in New York. I was hired as an SEO content specialist. (Thanks Rand! You're one of my mentors~!) So, they handed me a spreadsheet of pages for city-specific terms, and they had a system in place for local rankings. But I was taught to do service-specific city pages a certain way. If the search term is for people looking for a service in that town, that's what you give them. However, I was told to proofread them, and as an SEO specialist, I couldn't keep my hands off of them. The pages were skimpy. (Example: h2, paragraph, bullets, short paragraph summary, short paragraph about the city.) What threw me off is that the content, while it was service specific, it was blog topics localized. Those are great (when long enough and optimized to compete in SERPs) but I've never seen them done on service pages. (Example: Why is Mold Remediation Necessary in Baldwin?. Now, this went in two directions in my mind. (and I wanted to do the best for the company, because I'm a wicked brat for teams, AND I get commissions on leads, so that was motivation, too.) 🐷 Anyway, 1. This could be a new approach and worthy of an SEO study on my startup site, where I take on part time clients after work, because I've never seen it done before and it could, if optimized for the target service and city rank high in SERPs AND build thought leadership and authority as a local expert. (Whereas city service pages in standard format would just promote your service. ..) What do you guys think? I just put the topic up for discussion for my team, asked them about it in detail and asked if they wanted to A'/B test a few to see what get's better traction organically. Mr. Fishkin was one of my mentors. I really wish I just had his number for this one LOL.
Local SEO | | ThisTimeWereOn0 -
Unsolved Duplicate LocalBusiness Schema Markup
Hello! I've been having a hard time finding an answer to this specific question so I figured I'd drop it here. I always add custom LocalBusiness markup to clients' homepages, but sometimes the client's website provider will include their own automated LocalBusiness markup. The codes I create often include more information. Assuming the website provider is unwilling to remove their markup, is it a bad idea to include my code as well? It seems like it could potentially be read as spammy by Google. Do the pros of having more detailed markup outweigh that potential negative impact?
Local Website Optimization | | GoogleAlgoServant0 -
How to rank in Google against a business with the same name?
My client has a coworking space in London, but shares its name with a recruitment company also in London. When searching for my client's brand name, they don't appear anywhere on the first page as this recruitment company dominates. How can I rank prominently for my brand term if there is someone else in these top spots who isn't a direct competitor (in the typical sense)? Thank you!
Local SEO | | WhitewallGlasgow0 -
Local SEO for a business serving multiple small cities
We have a local business that has a showroom in one city, and serve other 5 different small cities (in total 6 small cities). Search volume for the targeted keyword is very low (around 100 each plus minus) with a variety of competition levels. The product is expensive so this justifies the low search volume with a serious user intent.
Local SEO | | Nadiamo44
My question is given the low search volume for each keyword, what would be the best local SEO tactic for this. The website has a DA of 20 with competitors who has similar and higher DAs. Options I am considering: 1. Create unique pages for each location with unique content (no address available so I will have to use a city name postcode)
2. Create pages with the same content (but changing the area of service on the URL, H1 and mention the postcode and the radius of coverage twice in the content) and using a canonical tag to solve the duplicate issue.
In this scenario, I will create the main product pages with the address of the showroom, and mention the area of service covered for the other 5 cities.
3. Given that the 6 cities are part of a greater area, use the greater area to target them all. The keyword of the greater area has a lower search volume than the city keyword. This might work for keywords with low competition but not for ones with high competition levels. Not sure how well search engines will rank the keywords that include the greater area and show the pages for searches in small cities. Any advice on which option to go with or any recommendations for other solutions?0 -
How important is citations for an online business?
If you run an online business, just how important is citation building? Our client does not want to disclose her physical home address from where she operates and the campaign does not consist of any local keywords. Should we then focus on link building and growing the site's DA instead? As well as getting onpage elements optimised. Many thanks in advance for your input!
Local SEO | | Gavo0 -
Local Search - Google Mobile Results (Web&App)
Hi, I have a client with multiple locations. One of the locations manager is searching for branded and non-branded keywords on his mobile phone and not able to locate the business (within the parking lot of the location). Our ranking reports via a local search platform and manual checks indicate the location is actually ranking well. and we're seeing progress in GA. Has anyone deal with something like this before? This is a location that recently opened to the public. The concern is around mobile web and app results. I'm looking for some guidance around how to approach the situation. I'm sorry I cannot provide more details on the client.
Local SEO | | burnseo0 -
Two websites, same business name, same NAP
Hi, A client of mine offers loft conversions and wants to make a go of it. So he has a website dedicated to loft conversions. He is also a joiner/carpenter and has another old website which offers general joinery work and insurance work. Both websites have the same business name and same address and phone number. There is only one Google place page for the loft conversions website. The loft conversions website is not ranking as well as we would like locally. Could it be due to the same NAP? What are the best options? Redirect the old website to the loft conversions one (he might not like that idea) Change the address and phone number on one website?(and all subsequent citations?) Would love some help on this!
Local SEO | | AL123al0