Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What language to use for URL's for Russian language?
-
Hi,
Our site is in English, Spanish, Danish and Russian - the URL's are individual to the language they are in, but of course, Russian contains some strange characters so I decided not to use them in the URL's
Any advice on how to create the URL's for russian language pages?
thanks
-
Hi,
Technically if your cms and server can handle incoming urls with utf8 characters in them then you should be ok. I have seen some instances where the setup does not like them and produces 404 errors when you try to include these characters in the url, but most times it is fine. Google will display utf8 urls in the search results without problem (check out the wikipedia result here)
There is a further consideration though which is one I face a lot with Greek (similar to russian in some ways) which is how these urls are shared in mails, social media etc. A lot of the times these urls end up getting automatically url encoded and the url shown in the mail or facebook etc is a long, long string of url encoded characters which is impossible to read, gives no indication of what the page is about and generally looks bad (try putting that link above into facebook....nasty). For this reason I usually choose to do 'greeklish' urls which is a latin character representation of the greek characters. There are usually some common practices in regards how the local language is 'recreated' in latin characters, there are for Greek, I would assume there are for Russian also. So with that in mind, if you have a russian speaker who is familiar with that kind of thing I would be inclined to make the urls themselves 'russianlish'.
My two cents!
-
Listen to Matt Cutts awesome answer here LOL!!!: http://www.youtube.com/watch?v=suTDT6-Q8NE
I think your special characters may depend on the search engine. Go to Russia's search engine and find out if your URLs display better there: http://www.yandex.com/
I believe Yandex is more popular there than Google is.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using same URL for both "en" and "en-us" hreflang tags
Hi,I have a question. Is it okay if I use the same URL for both "en" and "en-us" hreflang tags? For example, for my en-us page: Is this okay with Google? What are your thoughts on this?
International SEO | | Avid_Demand0 -
Redirect to 'default' or English (/en) version of site?
Hi Moz Community! I'm trying to work through a thorny internationalization issue with the 'default' and English versions of our site. We have an international set-up of: www.domain.com (in english) www.domain.com/en www.domain.com/en-gb www.domain.com/fr-fr www.domain.com/de-de and so on... All the canonicals and HREFLANGs are set up, except the English language version is giving me pause. If you visit www.domain.com, all of the internal links on that page (due to the current way our cms works) point to www.domain.com/en/ versions of the pages. Content is identical between the two versions. The canonical on, say, www.domain.com/en/products points to www.domain.com/products. Feels like we're pulling in two different directions with our internationalization signals. Links go one way, canonical goes another. Three options I can see: Remove the /en/ version of the site. 301 all the /en versions of pages to /. Update the hreflangs to point the EN language users to the / version. **Redirect the / version of the site to /en. **The reverse of the above. **Keep both the /en and the / versions, update the links on / version. **Make it so that visitors to the / version of the site follow links that don't take them to the /en site. It feels like the /en version of the site is redundant and potentially sending confusing signals to search engines (it's currently a bit of a toss-up as to which version of a page ranks). I'm leaning toward removing the /en version and redirecting to the / version. It would be a big step as currently - due to the internal linking - about 40% of our traffic goes through the /en path. Anything to be aware of? Any recommendations or advice would be much appreciated.
International SEO | | MaxSydenham0 -
Country and Language Specific URL Paths
Wanted to ask everyone a questions: So our company is going to be doing a website that is going to be full of videos. The url path will be country.domain.com/language/slug/content-id. We redirect the user when they go to the different country. So if you're in spain on a train to france your URL will change from es.domain.com/es/slug/content-id to fr.domain.com/es/slug/content-id. Each country can listen to each video in all languages. My question is with hreflang tags and canonicals. Aside from targeting users in a certain country via Google Search Console, how do I eliminate duplication and tell Google which I'd like to show up via which country. In spain I would like es.domain.com/es/slug/content-id to show in Google and would have hreflang tags on each of the es.domain pages but what about fr.domain.com/es/slug/content-id since it would show the same content? I can't canonical to one of them since I need them to show in their respective country. How do I show the difference in language and country without showing duplication?
International SEO | | mattdinbrooklyn0 -
Is using JavaScript to render translations safe for International SEO?
Hello World! Background: I am evaluating a tool/service that a company wants to use for managing the translated versions of their international/multi-lingual websites: https://www.transifex.com/product/transifexlive/ Transifex is asking webmaster to "simply add a snippet of JavaScript" to their website(s); the approved translations are added by the business in the back-end; and the translated sites are made live with the click of a button (on/to the proper ccTLD, sub-domain, or sub-directory, which is specified). CONCERN: Even though I know Google reads JavaScript for crawling and ranking,
International SEO | | SixSpokeMedia64
I am concerned because I see the "English text" when I view the source-code on the "German site", and I wonder if this is really acceptable? QUESTION: Is a service like this (such as Transifex using JavaScript to render translations client-side) safe for indexing and ranking for my clients' international search engine visibility, especially via Google? Thank you!0 -
Mixed English and Arabic URLs
I'm currently working with a global brand who need localisation in each of their territories. They're operating on a single .com domain name, with different language versions in separate directories. Example:
International SEO | | Guyboz
domain.com/en/
domain.com/fr/
domain.com/ar/ We're using ahreflang tags to make sure Google shows the correct language version for each region. Now onto my question... As the domain is a .com with an English company name, when it comes to the Arabic version of the website, will having a completely mixed language URL like this be detrimental to the site's performance in searches from the middle east? Currently we're coming up with URLs like the following: domain.com/blog/عنوان بلوق عربية طويلة حقا على شيء مثير جدا للاهتمام Is this a bad thing?0 -
Showing different content according to different geo-locations on same URL
We would like our website to show different content according to different Geo-locations (but in the same language). For example, if www.mywebsite.com is accessed from the US, it would show text (in English) appealing to North Americans, but, if accessed from Japan, it would show text (also in English) that appeals more to Japanese people. In the Middle East, we would like the website to show different images than those shown in the US and Asia. Our main concern is that we would like to keep the same URL. How will Google index these pages? Will it index the www.mywebsite.com (Japan version) in its Asia archives and the www.mywebsite.com (US version) in its North American archives? Will Google penalise us for showing different content across Geo-locations on the same URL? What if a URL is meant to show content only in Japan? Are there any other issues that we should be looking out for? Kindest Regards L.B.
International SEO | | seoec0 -
Best domain for spanish language site targeting ALL spanish territories?
hi, we're have a strong .com domain and are looking to launch a site for spanish speakers (ie latin america + spain). we already have various subdirectories for some foreign language sites (eg. ourdomain.co.uk, us.ourdomain.com, ca.ourdomain.com, ourdomainchina.com, ourdomainindia.com etc) we already have a B2B site ourdomain.com-es which will remain the same. I'm thinking best practice would be to launch translated copy for the following: ourdomain.com/es ourdomain.com/cl ourdomain.com/mx ourdomain.com/pt etc etc firstly is this the best option? secondly, i'm really interested to hear whether there is a less time/resource intensive route that would give us visibility in ALL spanish speaking territories? Also - if we go with just one of the above (eg ourdomain.com/cl) how likely are we to get traction in other spanish speaking territories? any help much appreciated!
International SEO | | KevinDunne0 -
Do non-english(localized) URLs help Local SEO and user experience?
Hi Everyone, This question is about URL best practice for multilingual websites. We have www.example.com in English and we are building the exact replica of English site in German www.example.de. On the Geman site, we are considering to translate some portions of the URLs for example last folder and file name as seen below: example.de/folder1-in-english/folder2-in-english/folder3-in-german/filename-in-german.html Is this a good idea? Will this help SEO and user experience both? or the mixed languagues in URL will confuse the users? Google guidelines say that this should be ok. Would love to get feedback from SEOMOZ community! Thanks, Supriya.
International SEO | | Amjath0