Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How long does it take to rank easy keywords?
-
I have an established site with low keyword ranking and the keyword I am wanting to rank for it rated below 10 on Moz. It has been a few days since I published the article.
-
Hi there!
Unfortunately there's no definitive answer to this question. Choosing a keyword that should be "easy" to rank for doesn't always mean that you will rank for it. There are a few problem with that thought process. 1) There are probably other people doing the same research trying to rank for the same "easy" keyword as you. While that is still a less competitive term, you are still competing with the other websites that are optimized for this keyword. 2) You can't just add a keyword to a website and expect to rank for it.
Are you trying to rank your homepage? Or a new blog/article? It would likely be easier to get a homepage to rank for an "easy" keyword than a new blog post because your homepage is likely to have a higher page authority. What is your website's domain authority? Is it comparable to the other websites that are already ranking for this term?
There are a variety of factors that go into rankings, and even if you are focusing on one specific term, you should also spend time improving the rest of your website as well to ensure you have the best possible chance of ranking in the SERPs.
Hope this helps!
-
Million dollar question - firstly does your site deserve to rank. Do you actually answer the query or is it a 50 word answer and your just hoping Google will rank you. You need to be writing 10x content (https://moz.com/blog/how-to-create-10x-content-whiteboard-friday)
Assuming you have a decent answer, the next question is. How often is Google crawling your website (the only way to find out is to look in your server logs). It could be that Google hasn't even crawled the page yet, if it hasn't crawled the page its not going to rank.
Finally assuming you wrote a great article and Google has read it, how authoritative are you in this niche. If you website is all about cars and suddenly you write an article about pens because its low competitive and you want the traffic, Google is smart enough know to understand you have probably written the article for SEO traffic and probably won't rank you high.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirect and ranking issue
Hi there - was wondering whether someone might be able to help. For a period of a day and a half, all the traffic to our website's blog articles were mistakenly being redirected to our homepage. A number of these articles ranked in the top 5 in Google worldwide for their targeted keywords, so this was a considerable amount of organic traffic that was instantly being redirected. It was a strange site glitch and our web team rectified the error, but now all these articles have disappeared from Google rankings (not visible anywhere in the first five pages). I'm presuming this must be linked to this redirect issue - we've been advised to wait and see whether Google restores these rankings, but I'm still concerned as to whether this represents a more serious problem? We have re-indexed the pages we are most concerned about, but am not sure whether there is anything else obvious we should think to do. If anyone has any thoughts, I'd be happy to hear them!
Technical SEO | | rwat0 -
Strange keyword showing in GA
Hi All, Since last two days I am seeing a very strange keyword appearing in Google Analytics. Why such keyword appearing in GA? any idea? Please see keyword in attachment. Thanks ay6hH6z
Technical SEO | | Alick3000 -
Redirecting HTTP to HTTPS - How long does it take Google to re-index the site?
hello Moz We know that this year, Moz changed its domain to moz.com from www.seomoz.org
Technical SEO | | joony
however, when you type "site:seomoz.org" you still can find old urls indexed on Google (on page 7 and above) We also changed our site from http://www.example.com to https://www.example.com
And Google is indexing both sites even though we did proper 301 redirection via htaccess. How long would it take Google to refresh the index? We just don't worry about it? Say we redirected our entire site. What is going to happen to those websites that copied and pasted our content? We have already DMCAed their webpages, but making our site https would mean that their website is now more original than our site? Thus, Google assumes that we have copied their site? (Google is very slow on responding to our DMCA complaint) Thank you in advance for your reply.0 -
Huge ranking difference between google and bing
I am trying to rank for the keyword "trash bags" I did a lot of on-page optimization and link building. We started ranking #2 on bing and yahoo but google seems to be stubbornly fluctuating between being as high as 20 and as low as 45 and even dropped our rankings for a couple of weeks. Is there any need for concern if google is acting so different from bing/yahoo?
Technical SEO | | EcomLkwd0 -
Keyword not showing
Hi, we are trying to rank this keyword "Human Resource Books" for Silvercreek.ca for a long time. But somehow, the keyword is not ranked by google at all. Is there a reason why Google is denying our site? What did we do wrong? Can anyone help to see what wrong with tis siet www.silvercreekpress.ca? thanks
Technical SEO | | solution.advisor0 -
How long does it take for rank to return after 301?
Hello all -- just looking for those who have implemented site-wide 301 redirects due to a domain change. I am about 2 weeks into mine and am seeing minimum 5, maximum 21 spot drops in many of my targeted terms. My pages have strong GPR, with most being 3 or higher. Anyone out there been able to track a ballpark of when rank will return? The 301 redirects were implemented correctly, with 1 to 1 setups in most cases. Google has updated the listings with the new domain name, but I'm taking a huge rank hit. Any experience on how long I can expect (I know it's different for every situation) would be great! Thanks.
Technical SEO | | Bandicoot0 -
Subdomain and Domain Rankings
I have read here that domain names with keywords might add a boost to your search rank For instance using a completely inane example monkey-fights.com might get a boost compared to mfl.com (monkey fighting league) when searching for "monkey fights" There seems to be a hot debate as to how much bonus the first domain might get over the second, but leaving that aside for the moment. Question 1. Would monkey-fights.mfl.com get the same kind of bonus as a root domain bonus? Question 2. If the answer to 1 above was yes would a 301 redirect from the suddomain URL to root domain URL retain that bonus I was just thinking on how hard it is to get root domains these days that are not either being squatted on etc. and if this might be a way to get the same bonus, or maybe subdomains are less bonus prone and so it would be a waste of time Thanks
Technical SEO | | bThere0 -
Does a TM in the keyword have effect?
If I include TM in a keyword string, does this make it another keyword or does Google ignore that? Example: Kentucky Hot Sauce vs Kentucky Hot (TM) sauce. Of course the TM would be done properly via ™ Cheers.
Technical SEO | | Malarowski0