Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How long does it take to rank easy keywords?
-
I have an established site with low keyword ranking and the keyword I am wanting to rank for it rated below 10 on Moz. It has been a few days since I published the article.
-
Hi there!
Unfortunately there's no definitive answer to this question. Choosing a keyword that should be "easy" to rank for doesn't always mean that you will rank for it. There are a few problem with that thought process. 1) There are probably other people doing the same research trying to rank for the same "easy" keyword as you. While that is still a less competitive term, you are still competing with the other websites that are optimized for this keyword. 2) You can't just add a keyword to a website and expect to rank for it.
Are you trying to rank your homepage? Or a new blog/article? It would likely be easier to get a homepage to rank for an "easy" keyword than a new blog post because your homepage is likely to have a higher page authority. What is your website's domain authority? Is it comparable to the other websites that are already ranking for this term?
There are a variety of factors that go into rankings, and even if you are focusing on one specific term, you should also spend time improving the rest of your website as well to ensure you have the best possible chance of ranking in the SERPs.
Hope this helps!
-
Million dollar question - firstly does your site deserve to rank. Do you actually answer the query or is it a 50 word answer and your just hoping Google will rank you. You need to be writing 10x content (https://moz.com/blog/how-to-create-10x-content-whiteboard-friday)
Assuming you have a decent answer, the next question is. How often is Google crawling your website (the only way to find out is to look in your server logs). It could be that Google hasn't even crawled the page yet, if it hasn't crawled the page its not going to rank.
Finally assuming you wrote a great article and Google has read it, how authoritative are you in this niche. If you website is all about cars and suddenly you write an article about pens because its low competitive and you want the traffic, Google is smart enough know to understand you have probably written the article for SEO traffic and probably won't rank you high.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keywords are indexed on the home page
Hello everyone, For one of our websites, we have optimized for many keywords. However, it seems that every keyword is indexed on the home page, and thus not ranked properly. This occurs only on one of our many websites. I am wondering if anyone knows the cause of this issue, and how to solve it. Thank you.
Technical SEO | | Ginovdw1 -
Why Google de-rank a website.
Hi, I was inspecting a website which is covering the topic of best wheelbarrow of 2021, it is a new website and and starts ranking on google. But, after few days it got de-rank automatically and Moz is also not showing any result to that. I was wandering why this just happened and what should I do if I made my website and will not face this kind of situation?
Technical SEO | | Moeen22330 -
Lost ranking after domain switch
I recently migrated from https://whitefusemedia.com to https://whitefuse.com. The website URL structure and content remained the same and I followed all the best practice guidance regarding checks on the new domain and appropriate 301 redirects. I have seen traffic drop by about 50% and the traffic that is still coming through is mainly coming through links still listed by Google under the old domain (https://whitefusemedia.com). Is this normal? Should I expect to see this bounce back, or is there anything I can do now to regain the rankings?
Technical SEO | | wfm-uk0 -
Choosing Focus Keywords
Hello everyone! I am new to the community and I have a question about determining keywords. I have created a blog {LulusLikes.com} to practice my SEO. I have installed the Yoast SEO plugin and I have noticed the plugin always encourages you to choose a different focus keyword. So if my focus keyword is "Dog of the Week" and it's a weekly contest, wouldn't that be my focus keyword each time I had that type of post? How should I choose my focus keyword for that type of post? I hope that makes sense. Thanks!
Technical SEO | | Lulus_Likes0 -
Schema.org how long does it take?
Since 5 days ago I changed my html template in my ecommerce to comply with schema.org for products. How long does it take to be seen on google, our keyword 4700DN, its one that appears in the top 10 results, but it still doesnt show it with schema.org (price+starts+ratings) What should I do? http://www.google.com/webmasters/tools/richsnippets?view=cse&url=http%3A%2F%2Fwww.theprinterdepo.com%2Fhp-color-laser-4700dn-printer-q7493a
Technical SEO | | levalencia10 -
How long should I keep 301 redirects?
I have modified a the URL structure of a whole section of a website and used mod_rewrite 301 redirect to match the new structure. Now that was around 3 months ago and I was wondering how long should I keep this redirect for? As it is a new website I am quite sure that there are no links around with the old URL structure but still I can see the google bot trying from time to time to access the old URL structure. Shouldn't the google bot learn from this 301 redirect and not go anymore for the old URL?
Technical SEO | | socialtowards0 -
Beating a keyword Domain
Has anyone here managed to beat a keyword/exact match domain to top spot? I am currently second and wondering if it is worth the time and effort to knock it off the top spot. How hard is it to get these very annoyingly favoured domains off 1st? Any help and advice much appreciated.
Technical SEO | | pauledwards0 -
Does a CDN affect search rankings?
I feel kind of stupid asking this, but if i use one it would speed things up quite a bit. It is for a ecommerce website, any guidance on this would be awesome!
Technical SEO | | Hyrule0