Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
The effect of same IP addresses on SERPs
-
Hi All,
Just wondering if anyone could shed some light on the following.
If I was ranking number 1 for a term, what would the effects be of creating another site, hosted on the same server / IP, same whois info, same URL but a different TLD, and trying to get this to rank for the term also.
Does G restrict search results to one IP per page or is this perfectly possible?
(The term is fairly uncompetitive)
Thanks,
Ben
-
Hi Guys,
Thanks for the responses, I appreciate both of your points.
The main reason for me to do it is increased visibility in the SERPs. The original site sometimes ranks1st and 2nd and has that position pretty much secured. It no longer requires active resources for link building and over time it will get these naturally.
I ask because I have recently acquired the .com TLD and instead of just 301'ing this, I thought I could make use of it and get maybe position 3 and 4 out of it.
All content is unique, all links are natural and editorial references and there is competition that could touch it (that I can see :).
The question really boils down to whether G will rank two sites that exist on the same IP on the same SERP? Does anyone know if this is possible or if there are factors in place to prevent this.
Thanks
Ben
-
Hi Ben
Any links, which are a key component of SEO could be split between the two sites rather than bolstering the single site.
Also would the content on this seperate site be unique from the original site? If not then the search engines may look at the new page and decided that it is not worthy of inclusion.
It is possible to rank for the same term with multiple pages on your site so for example the home page, about us and offers page could rank 1, 2 and 3 for a term. Aiming for this may be a better use of your time and efforts as seeing multiple listings for a site at the top of the rankings increases credibility for that site in the users eyes.
-
Why would you want to do it? Since you want to rank for the same term, it will only divide your resources as you will have to work on both of them.
Even if want to do this way, make sure not to go for illegitimate link building between the two domains. Moreover, Google is quite smart to identify SERP Hijacking methods.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My Website's Home Page is Missing on Google SERP
Hi All, I have a WordPress website which has about 10-12 pages in total. When I search for the brand name on Google Search, the home page URL isn't appearing on the result pages while the rest of the pages are appearing. There're no issues with the canonicalization or meta titles/descriptions as such. What could possibly the reason behind this aberration? Looking forward to your advice! Cheers
Technical SEO | | ugorayan0 -
Event Schema markup for multiple events (same location/address)?
I was wondering if its possible to markup multiple events on the same page for one location/address using the event schema.org markup? I tried doing it on a sample page below: http://www.rama.id.au/event-schema-test/ Google's schema testing tool shows that its all good (except for warning for offers). Just wanted to know if I am doing it correctly or is there a better solution. Any help would be much appreciated. Thank you 🙂
Technical SEO | | Vsood0 -
Mobile site ranking instead of/as well as desktop site in desktop SERPS
I have just noticed that the mobile version of my site is sometimes ranking in the desktop serps either instead of as well as the desktop site. It is not something that I have noticed in the past as it doesn't happen with the keywords that I track, which are highly competitive. It is happening for results that include our brand name, e.g '[brand name][search term]'. The mobile site is served with mobile optimised content from another URL. e.g wwww.domain.com/productpage redirects to m.domain.com/productpage for mobile. Sometimes I am only seen the mobile URL in the desktop SERPS, other times I am seeing both the desktop and mobile URL for the same product. My understanding is that the mobile URL should not be ranking at all in desktop SERPS, could we be being penalised for either bad redirects or duplicate content? Any ideas as to how I could further diagnose and solve the problem if you do believe that it could be harming rankings?
Technical SEO | | pugh0 -
Mobile SERPS: how to optimize for call button
Hi, I have 2 questions about the "call" button on mobile google serps when doing a business name search: -since when is this button available in SERPS -is there anything specific you can do to actually have google display that call button (schema.org, ...) Kind regards Pieter
Technical SEO | | TruvoDirectories0 -
How much will changing IP addresses impact SEO?
So my company is upgrading its Internet bandwidth. However, apparently the vendor has said that part of the upgrade will involve changing our IP address. I've found two links that indicate some care needs to be taken to make sure our SEO isn't harmed: http://followmattcutts.com/2011/07/21/protect-your-seo-when-changing-ip-address-and-server/ http://www.v7n.com/forums/google-forum/275513-changing-ip-affect-seo.html Assuming we don't use an IP address that has been blacklisted by Google for spamming or other black hat tactics, how problematic is it? (Note: The site hasn't really been aggressively optimized yet - I started with the company less than two weeks ago, and just barely got FTP and CMS access yesterday - so honestly I'm not too worried about really messing up the site's optimization, since there isn't a lot to really break.)
Technical SEO | | ufmedia0 -
Redirecting Root domain to subdirectory by IP addresses (country specific)
We are using Wordpress Multisite. so www.mysite.com is our English website and www.mysite.com/sub is our Chinese website Can I redirect Chinese visitors who type "www.mysite.com" to "www.mysite.com/sub" ? so we want to force redirection to www.mysite.com/sub if our website is visited by Chinese IP Address. I've realized that this is called GeoIP Redirection. and our hosting company already has those database, I guess my job is just to simply insert some code in .htacess My question is, would it affect our SEO later on? and what .htacess code is the best practice here?
Technical SEO | | joony20080 -
How should I structure a site with multiple addresses to optimize for local search??
Here's the setup: We have a website, www.laptopmd.com, and we're ranking quite well in our geographic target area. The site is chock-full of local keywords, has the address properly marked up, html5 and schema.org compliant, near the top of the page, etc. It's all working quite well, but we're looking to expand to two more locations, and we're terrified that adding more addresses and playing with our current set-up will wreak havoc with our local search results, which we quite frankly currently rock. My question is 1)when it comes time to doing sub-pages for the new locations, should we strip the location information from the main site and put up local pages for each location in subfolders? 1a) should we use subdomains instead of subfolders to keep Google from becoming confused? Should we consider simply starting identically branded pages for the individual locations and hope that exact-match location-based urls will make up for the hit for duplicate content and will overcome the difficulty of building a brand from multiple pages? I've tried to look for examples of businesses that have tried to do what we're doing, but all the advice has been about organic search, which i already have the answer to. I haven't been able to really find a good example of a small business with multiple locations AND good rankings for each location. Should this serve as a warning to me?
Technical SEO | | LMDNYC0 -
Will errors on a subdomain effect the overall health of the root domain?
As stated in the question, we have 2 sub domains that contain over 2000 reported errors from SEOMOZ. The root domain has a clean bill of health, and i was just wondering if these errors on the sub-domains could have a negative effect on the root domain in the eyes of Google. Your comments will be appreciated. Regards Greg
Technical SEO | | AndreVanKets0