Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Multiple title and description change is considered spam?
-
I'm changing title and description several times throught 1-2 months... will Google penalize me?
I'm worried that testing several title and description ideas would affect the site rankings on google.
Anyone had a problem with that... or can i continue testing as many titles and descriptions as i want?
-
Got it. Thanks for both the good responses.
-
Take your time to create realy valuabe titles. Don't mess with titles. And i agree with ninjamarketer: You will need to make enough changes in the content to prove the need of title changes. The meta description has little effect in SEO. But great effect on users. It's ok to change the description in order to achive a higher conversion.
-
Best practice is to add new content and create new title and meta for these pages instead of changing title for the same page constantly.
Changing title too many times in short span can confuse the search spider as title is the first piece of content crawled by spiders. By changing the title too many times you may cause the search spider to think that there is something unnatural about the website.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to add titles to Pardot landing pages
I have 5 URLs that are "missing titles" however, all 5 are landing pages that were created in Pardot. how would I go about adding the missing title? Would I need to add it on our website platform or in Pardot?
Technical SEO | | cbriggs0 -
SERP Title shows up-with-dashes
Occasionally I see the our 'listings' on Google where the Title line shows up with dashes... like sony-professional-hard-drive - TapeandMedia.com It appears to be the URL shortened and rehashed. This example was after I searched for "Sony PSZ-HA1T" without the quotes. The title for this page is <title></span><span class="html-tag">Sony 1TB Professional Portable External Hard Disk Drive (PSZ-HA1T)</span><span class="html-tag"></title> and the url is http://www.tapeandmedia.com/sony-1tb-professional-portable-hard-drive.asp Link to image: http://i.imgur.com/FmvAn6c.jpg Other searches (like "Sony 1tb PSZ-HA1T") yield normal looking SERP Titles Does anyone know why this happens and what I can do to avoid this? FmvAn6c.jpg
Technical SEO | | BWallacejr0 -
Umbrella company and multiple domains
I'm really sorry for asking this question yet again. I have searched through previous answers but couldn't see something exactly like this I think. There is a website called example .com. It is a sort of umbrella company for 4 other separate domains within it - 4 separate companies. The Home page of the "umbrella" company website is example.com. It is just an image with no content except navigation on it to direct to the 4 company websites. The other pages of website example.com are the 4 separate companies domains. So on the navigation bar there is : Home page = example.com company1page = company1domain.com company2page= company2domain.com etc. etc. Clicking "home" will take you back to example.com (which is just an image). How bad or good is this structure for SEO? Would you recommend any changes to help them rank better? The "home" page has no authority or links, and neither do 3 out of the 4 other domains. The 4 companies websites are independent in content (although theme is the same). What's bringing them altogether is under this umbrella website - example.com. Thank you
Technical SEO | | AL123al0 -
Should I put meta descriptions on pages that are not indexed?
I have multiple pages that I do not want to be indexed (and they are currently not indexed, so that's great). They don't have meta descriptions on them and I'm wondering if it's worth my time to go in and insert them, since they should hypothetically never be shown. Does anyone have any experience with this? Thanks! The reason this is a question is because one member of our team was linking to this page through Facebook to send people to it and noticed random text on the page being pulled in as the description.
Technical SEO | | Viewpoints0 -
Miss meta description on 404 page
Hi, My 404 page did not have meta description. Is it an error? Because I run report and seomoz said that a problem. Thanks!
Technical SEO | | JohnHuynh0 -
Registered Trademark in a Meta Title or Content
I know that registered trademarks don't hurt SEO, however if the trademark is used in the middle of a popular search phrase (see below) will it hurt the site's chanced of getting ranked for this term. Example: Funkybrand® Shoes PS I found one brand that used the trademark Acuvue® contact lenses. thanks!
Technical SEO | | yanaiguana1110 -
SEO plugin by Yoast messing up my title/meta description
Hey guys, I'm having some issues with my wordpress blog, and I believe SEO plugin by Yoast could be the one causing it. I have set a title for my wordpress blog, and a tagline. This was set in dashboard > settings > general Under "titles and metas" > home in the plugin it says, title: %%sitename%% %%page%% %%sep%% %%sitedesc%%, and meta description is blank. The reports on seomoz says my title is title+meta description - making it to long (to many characters). What could be the issue here? Thanks in advance!
Technical SEO | | danielpett0 -
How should I shorten my titles?
I've read that page titles can't/shouldn't be more than 70 characters long. Out of around 1,000 products we have about 150 that have legitimate titles that exceed this character limitation. We plan on automatically truncating these. Should I just cut the titles off at 70 characters or should I cut them off and add a "..."? Does it even matter?
Technical SEO | | dbuckles0
