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  4. Brackets in a URL String

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Brackets in a URL String

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  • AU-SEO
    AU-SEO last edited by Sep 26, 2011, 10:52 PM

    Was talking with a friend about this the other day.

    Do Brackets and or Braces in a URL string impact SEO? (I know short human readable etc... but for the sake of conversation has anyone relaised any impacts of these particular Characters in a URL?

    1 Reply Last reply Reply Quote 0
    • AU-SEO
      AU-SEO @Dan-Petrovic last edited by Oct 2, 2011, 8:46 PM Oct 2, 2011, 8:46 PM

      Thanks for the feedback.

      I personally don't think any SEO Question is Naive, there are so many permutations and possibilities. And if you work with a large company and Large Dev Teams with Legacy Systems you are often put in scenarios that little questions like this are important and can dictate how entire scope may or may not be realised. I am compiling a comprehensive URL guidelines for my Devs (which I will certainly share with the SEOmoz community when complete.)

      A little sideline note: Someone once told me Pipe Characters "|" won't impact a URL string. However, they actually frequently break, get truncated or double encoded  when being crawled from Google/Bing with little rhyme or reason.

      The question about Brackets/Braces Stemmed from this link from Coke.  http://www.cokeunleashed.com.au/wagsallowance.jsp?mkwid={ifsearch:s}{ifcontent:c}WVnyieg7&pcrid=13521527730

      1 Reply Last reply Reply Quote 1
      • gfiorelli1
        gfiorelli1 @Dan-Petrovic last edited by Sep 30, 2011, 10:01 AM Sep 30, 2011, 10:01 AM

        Sorry... maybe I've just seen too many naive question in a too short frame of time 🙂

        1 Reply Last reply Reply Quote 0
        • Dan-Petrovic
          Dan-Petrovic @gfiorelli1 last edited by Oct 2, 2011, 8:46 PM Sep 30, 2011, 9:47 AM

          Yes agree there are other more pressing issues to debate but I don't think this question is out of place. I welcome people to post any type of SEO question here no matter how silly they think it might be. We're all on different stages of learning, but more than once I have been inspired by a naive question to look up something which lead to a discovery of immense value and interest to me and others in the SEO community.

          Brackets from what I can see do not represent a significant element, in theory they can act as a separator of different logical units of a URL (though there are much better ways to do that such as using hyphens). I would personally not use them and not sure if they represent a problem in way crawlers interpret URL structure.

          gfiorelli1 AU-SEO 2 Replies Last reply Oct 2, 2011, 8:46 PM Reply Quote 3
          • gfiorelli1
            gfiorelli1 last edited by Sep 30, 2011, 8:46 AM Sep 30, 2011, 8:46 AM

            No... they are just awful.

            Anyway... sorry to cite myself and link to a post I wrote... http://www.iloveseo.net/the-ten-crappiest-mythical-seo-questions-we-should-not-ask-anymore/

            Without offence, but is it not better thinking to more relevant SEO problems?

            Dan-Petrovic 1 Reply Last reply Sep 30, 2011, 9:47 AM Reply Quote -1
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