Url with hypen or.co?
-
Given a choice, for your #1 keyword, would you pick a .com with one or two hypens? (chicago-real-estate.com) or a .co with the full name as the url (chicagorealestate.co)?
Is there an accepted best practice regarding hypenated urls and/or decent results regarding the effectiveness of the.co?
Thank you in advance!
-
Hi Joe, this is for sure an awesome question, so many different point of views, the problem I see with .co is this one:
"Sites with country-coded top-level domains (such as .ie) are already associated with a geographic region, in this case Ireland. In this case, you won't be able to specify a geographic location."
Source: http://www.google.com/support/webmasters/bin/answer.py?answer=62399
So if I understand this correctly, and you want to target real estate clients in the Chicago area (which I love and will be there for the U2 concert on July 4th) and over US/worldwide, a .co domain is probably not the way to go here.
There has been a lot of talk about .co (TLD for Colombia), same as .ws, supposedly "WebSite", actually West Samoa, so I would advice to make the obvious, look at your competitors, does anyone has a .co domain and are ranking in Chicago? are any of the top 100 results anything but .com? try different keywords just to check if there are any .co sites ranking in the real estate market.
Hope that helps!
-
Thanks for the feedback. Thats the beauty of SEO. The only way to figure out what is the most effective is to try multiple ways and measure. Then, as soon as you get it and have a conclusion, the rules change...
-
At the risk of getting a bunch of thumbs down, between the choices you have specifically asked, I am going to throw in with the .co.
I think the issue is going to be how you promote the site, where you host it and where you get your links from.
If you host it in the USA and build a solid local link building campaign no one is going to have any trouble figuring out where you should be relevant. least of all the major search engines.
The other concern would be when someone tries to type in your url directly. However, There will be a tendency to automatically add an "m" to the end. But will that be any more of a problem then trying to get people to put a hyphen in the right place?
If people really find your site helpful, they'll just bookmark it in my experience.
-
Trust me when I say that I didn't think of the .co because of the Super Bowl ad.
I have heard mixed results on the .co but really haven't seen it in search results but I dont see to many hyphenated urls either. Maybe I will just add a word to the .com?
-
They had an ad in the superbowl, I've heard from 5 different clients about if they should buy the .co after that.
-
This link might help as well...
-
Completely disagree with you Korgo the average user doesn't even know there is a .co TLD that exists.
They have been available for a while, I spend a lot of time online through work and play and have never seen a site using one so not sure why you think they will take off if they haven't already despite virtually ever domain seller pushing them heavily last year.
-
I agree with James and would aim for one hyphen on the .com TLD. I did some unscientific user testing in this area and one hyphen was fine, 2 or more was a turn off for the user.
The same users expected a site to be .co.uk (I'm in the UK) or .com and some were confused by the existence of different TLD's wondering where the .co.uk or .com was and thinking the URL might not work without them.
-
I would pick hypenated over anything but .com. I would nt even use .net - .org is the only one I would consider for a true non-profit organisation.
I have some hyphenated domains for ecommerce websites, and have found no big problem with them personally. Of course go with non-hyphenated .com's if you can!
-
I don't like hyphens, but I don't like foreign domain extensions even more (Columbia!) despite what they say about it meaning "company", no, no. They pulled the same stunt with .me it's not on.
It depends how competitive the niche is and how much you want it. I have a feeling EMD won't be as strong in the coming months for long tail searches like this, but for now I guess it will give you the edge, what I'm trying to say is if you don't like the domain don't go with it, follow what you feel is most logical, as that is probably best for long term SEO success.The EMD benefit is nowhere near the same (in my exp) with hyphenated or foreign domains, don't get me wrong they are a benefit, but a .com, .org or net will always outrank (for now).
So in response to your question, If I was you I would buy them both (so comp. can't steal em' later), make them both blogs and get a nice brand-able domain for your business, use the two blogs as feeders for your business.
-
Thanks for your reply.
-
Thanks! I figured two hyphens wouldn't be a good idea but it's sure tempting.
-
According to the book The Art of SEO, my personal SEO bible, if you're not concerned with type-in-traffic, branding or name recognition, you don't need to worry about this. However to build a successful website long term you need to own the .com address and if you then want to use .co then the .com should redirect to it. According to the book, with the exception of the geeky, most people who use the web still assume that .com is all that's available or these are the domains that are most trustworthy. So don't lose traffic by having another address!
-
Hi Joe,
I wont go after 2 hyphens, usually if the .com is not available i go after a .net.
But in your case, i would go with a .co
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Migrating From Parameter-Driven URL's to 'SEO Friendly URL's (Slugs)
Hi all, hope you're all good and having a wonderful Friday morning. At the moment we have over 20,000+ live products on our ecomms site, however, all of the products are using non-seo friendly URL's (/product?p=1738 etc) and we're looking at deploying SEO friendly url's such as (/product/this-is-product-one) etc. As you could imagine, making such a change on a big ecomms site will be a difficult task and we will have to take on A LOT of content changes, href-lang changes, affiliate link tests and a big 301 task. I'm trying to get some analysis together to pitch the Tech guys, but it's difficult, I do understand that this change has it's benefits for SEO, usability and CTR - but I need some more info. Keywords in the slugs - what is it's actual SEO weight? Has anyone here recently converted from using parameter based URL's to keyword-based slugs and seen results? Also, what are the best ways of deploying this? Add a canonical and 301? All comments greatly appreciated! Brett
Intermediate & Advanced SEO | | Brett-S0 -
Canonical URL availability
Hi We have a website selling cellphones. They are available in different colors and with various data capacity, which slightly changes the URL. For instance: Black iphone, 16GB: www.site.com/iphone(black,16,000000000010204783).html White iphone, 16GB: www.site.com/iphone(white,16,000000000010204783).html White iphone, 24GB: www.site.com/iphone(white,24,000000000010204783).html Now, the canonical URL indicates a standard URL: But this URL is never physically available. Instead, a user gets 301 redirected to one of the above URLs. Is this a problem? Does a URL have to be "physically" available if it is indicated as canonical?
Intermediate & Advanced SEO | | zeepartner0 -
Safely change canonical URL many times
Hi, We are actually working on a new product information section for our network of websites (site A, B, C and D) where product landing pages allow to download information in pdf format and are active for downloads during a period of two months (active form for commercial reasons) with a unique URL (the case today). Here is a possible scenario for these product landing pages in the near future: Product is promoted in website A during 2 months (January to February) so canonical URL = A/page. Once expired, the product info. download form disappears. Customer decides to promote the same product in the same site A as well in site B from April to May so canonical URL will still be A/page. Canonical URL of B/page will point to A/page. Customer decides to relaunch his product promotion this time in site C from July to August so canonical URLs of pages A/page and B/page will now point to C/page as the latter will be the only product campaign active with a download form At the end of the year the customer does another campaign for the same product this time in website D so we will change the canonical URL of pages A/page, B/page and C/page to D/page as the latter will be the only product campaign active with a download form The obvious question here is: will this way of changing canonical URLs dynamically hurt the SEO of the section, pages, one particular website or the whole network ? Would it be better and safer to just keep the first canonical URL forever? A/page in this example Thanks so much for your input on this.
Intermediate & Advanced SEO | | JulienLetellier0 -
Are these URLs too Keyword-packed?
Hi guys, Here is the URL: http://www.consumerbase.com/mailing-lists/dog-stores-mailing-list.html The target keywords are "Dog stores mailing list" and "Dog stores mailing lists" Does having "mailing-list" and "mailing-lists" in my URL hurt me?
Intermediate & Advanced SEO | | Travis-W0 -
URL rewrites
We have a problem whereby a number of our urls are adressable from different urls - I'm told because of a quirk of developing in .net. e.g. mysite/FundComparison mysite/Fund-comparison mysite/fund-comparison We asked our supplier who hosts this section of our site to do some url rewrites so that the duplicates would 301 to the correct url. They're on IIS 6.0 and are not ready to upgrade to IIS 7.0 (my recommendation, which makes it easier for them to do the rewrite using the rewrite module). They said it would take 6-8 weeks to implement a web controller to do this. "The bulk of the time for this implementation is in the build of the engine + the addition of all the possible permutations of the URL to redirect to the proper URL." This sounds absolutely insane to me. I would have thought it could be done in a matter of hours. What do people think?
Intermediate & Advanced SEO | | SearchPM0 -
Hash as a Replacement for Absolute URL in Canonical Tags?
Any idea why companies like Skechers would be doing this: http://screencast.com/t/ooEkATGN7EX ? I suppose it makes sense, but I've never seen it done before. If this works, why on earth would we be using absolute URLs still?
Intermediate & Advanced SEO | | stevewiideman0 -
SEO Strategy for URL Change
I'm working with a company who will likely have to change their URL because of a trademark dispute. They will be able to maintain the new URL for some period but will soon need to drop the existing URL all together. Aside from the usual keyword considerations when choosing a URL, are there any SEO strategies I should consider as we execute this change?
Intermediate & Advanced SEO | | Jon_KS0 -
Does Google count links on a page or destination URLs?
Google advises that sites should have no more than around 100 links per page. I realise there is some flexibility around this which is highlighted in this article: http://www.seomoz.org/blog/questions-answers-with-googles-spam-guru One of Google's justifications for this guideline is that a page with several hundred links is likely to be less useful to a user. However, these days web pages are rarely 2 dimensional and usually include CSS drop--down navigation and tabs to different layers so that even though a user may only see 60 or so links, the source code actually contains hundreds of links. I.e., the page is actually very useful to a user. I think there is a concern amongst SEO's that if there are more than 100ish links on a page search engines may not follow links beyond those which may lead to indexing problems. This is a long winded way of getting round to my question which is, if there are 200 links in a page but many of these links point to the same page URL (let's say half the links are simply second ocurrences of other links on the page), will Google count 200 links on the page or 100?
Intermediate & Advanced SEO | | SureFire0