Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why has Google removed meta descriptions from SERPS?
-
One of my clients' sites has just been redesigned with lots of new URLs added. So the 301 redirections have been put in place and most of the new URLs have now been indexed. BUT Google is still showing all the old URLs in the SERPS and even worse it only displays the title tag. The meta description is not shown, no rich snippet, no text, nothing below the title. This is proving disastrous as visitors are not clicking on a result with no description. I have to assume its got something to do with the redirection, but why is it not showing the descriptions?
I've checked the old URLs and he meta description is definitely still in the code, but Google is choosing not to show it. I've never seen this before so I'm struggling for an answer. I'd like to know why or how this is happening, and if it can be resolved.
I realise that this may be resolved when Google stops showing all the old URLs but there's no telling how long that will take (can it be speeded up?)
-
Yeah, the 301 should be taking effect, but apparently Google thinks that the 301 is more of a 302. We have seen Bing come out and say sometimes they will ignore commands and treat a 301 like a 302. Do you 301 things often?
Regardless, since there are no more links pointing to the /Lavender page, you can 404 or 410 that page and let it drop in the index. The new one should take it's place. You do risk losing traffic for a little time though, just be aware of that. Should fix the issue though.
-
But the 301 is still about a year old!
-
That's right: I updated the internal links a little over a month ago & the other stuff was during the last 3 weeks, with the last changes over a week ago now.
-
When did you change the links on your site and the backlinks? I ask because OpenSiteExplorer still sees them which tells me it was in the last few months I think. Is that right?
-
Howdy!
We're having the same issue with an important url. About a year ago, I slapped a 301 from
http://www.ashridgetrees.co.uk/Lavender
to
http://www.ashridgetrees.co.uk/Lavender-Plants
I've updated all the links on our site that pointed to the old URL and even managed to update some external backlinks. I've also built a new backlink from a respected, relevant site to the new URL, as well as tweeted & facebooked at it. Finally, I've updated our sitemap.
Despite all of this and the amount of time that's passed, the old url is still in the serps. We have a good crawl rate and whenever we make a new page, even one that's quite deep in the site with no direct access from the main navigation, it's in the SERPs in less than a week.
Any ideas?
Our company is Ashridge Trees
http://www.google.co.uk/search?q=lavender+plants&pws=0&hl=en&num=10
Thanks!
-
Can you give us an example of a SERP result?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage was removed from google and got deranked
Hello experts I have a problem. The main page of my homepage got deranked severely and now I am not sure how to get the rank back. It started when I accidentally canonicalized the main page "https://kv16.dk" to a page that did not exist. 4 months later the page got deranked, and you were not able to see the "main page" in the search results at all, not even when searching for "kv16.dk". Then we discovered the canonicalization mistake and fixed it, and were able to get the main page back in the search results when searching for "kv16.dk". At first after we made the correction, some weeks passed by, and the ranking didn't get better. Google search console recommended uploading a sitemap, do we did that. However in this sitemap there was a lot of "thin content sites", for all the wordpress attachments. E.g. for every image in an article. more exactly there were 91 of these attachment sites, and the rest of the page consists of only two pages "main page" and an extra landing page. After that google begun recommending the attachment urls in some searches. We tried fixing it by redirecting all the attachments to their simple form. E.g. if it was an attachment page for an image we redirected strait to the image. Google has not yet removed these attachment pages, so the question is if you think it will help to remove the attachments via google search console, or will that not help at all? For example when we search "kv16" an attachment URL named "birksø" is one of the first results
Technical SEO | | Christian_T0 -
Duplicated titles and meta descriptions
Hi, Dealing with both my duplicated titles and meta descriptions i'm wondering if there's a "quick" win I could potentially implement asap. A bit of background:
Technical SEO | | GhillC
Say I've 4 pages structured that way: domain.com/us/productA.html for the US domain.com/gb/productA.html the UK domain.com/fr/productA.html for France domain.com/de/productA.html For Germany At the moment, both my page titles and meta-descriptions are duplicated all over the place for product A.
Title is reading "Product A - company name"
MD is a bit better, being translated in all 3 languages (En, Fr, DE). Therefore being the same for the US and for the UK. Ideally, I would get unique page titles and MD all over the place. However, due to time and resource constraints, I can't make it happen overnight. So my questions are pretty simple:
1. Can I create a rule for page titles to be "Product A - country - company name" or similar? Would that be enough to make the page titles unique? Is there any value doing so?
2. Can I "localize" duplicate MD by simply naming the country? I assume it is not enough in this case as all the rest would be copy/pasted. Ideally speaking, both my page titles and MD would be completely unique but I can't afford doing so in the short term. Thanks!0 -
How to remove Parameters from Google Search Console?
Hi All, Following are parameter configuration in search console - Parameters - fl
Technical SEO | | adamjack
Does this parameter change page content seen by the user? - Yes, Changes, reorders, or narrows page content.
How does this parameter affect page content? - Narrow
Which URLs with this parameter should Googlebot crawl? - Let Googlebot decide (Default) Query - Actually it is filter parameter. I have already set canonical on filter page. Now I am doing tracking of filter pages via data layer and tag manager so in google analytic I am not able to see filter url's because of this parameter. So I want to delete this parameter. Can anyone please help me? Thanks!0 -
Google not pulling my favicon
Several sites use Google favicon to load favicons instead of loading it from the Website itself. Our favicon is not being pulled from our site correctly, instead it shows the default "world" image. https://plus.google.com/_/favicon?domain=www.example.com Is the address to pull a favicon. When I post on G+ or see other sites that use that service to pull favicons ours isn't displaying, despite it shows up in Chrome, Firefox, IE, etc and we have the correct meta in all pages of our site. Any idea why is this happening? Or how to "ping" Google to update that?
Technical SEO | | FedeEinhorn0 -
Auto generated meta description tag in Drupal
Was having issues on Drupal not autogenerating a meta description tag, but I think I have figured it out. Just to verify, would this piece of code be the meta description tag (reason I ask is b/c it looks a little different than the usual tag I have seen):
Technical SEO | | kevgrand0 -
Pages removed from Google index?
Hi All, I had around 2,300 pages in the google index until a week ago. The index removed a load and left me with 152 submitted, 152 indexed? I have just re-submitted my sitemap and will wait to see what happens. Any idea why it has done this? I have seen a drop in my rankings since. Thanks
Technical SEO | | TomLondon0 -
Tags showing up in Google
Yesterday a user pointed out to me that Tags were being indexed in Google search results and that was not a good idea. I went into my Yoast settings and checked the "nofollow, index" in my Taxanomies, but when checking the source code for no follow, I found nothing. So instead, I went into the robot.txt and disallowed /tag/ Is that ok? or is that a bad idea? The site is The Tech Block for anyone interested in looking.
Technical SEO | | ttb0 -
How to remove a sub domain from Google Index!
Hello, I have a website having many subdomains having same copy of content i think its harming my SEO for that site since abc and xyz sub domains do have same contents. Thus i require to know i have already deleted required subdomain DNS RECORDS now how to have those pages removed from Google index as well ? The DNS Records no more exists for those subdomains already.
Technical SEO | | anand20100