Guest Blog Post or Article Content Should be Do-Follow or No-Follow Link ? Help Plz !

[Esaky]

Many SEO writers and blogs after Google Matt Cutt said, You should not allow no-follow link in Guest Post.

What should we do. ?

I am allowing Guest post - what they ask in return a do-follow link to their site or blog.

other articles or post i wrote about inspiration collected from different source or single portfolio site - i credit them(as blogger - we should respect them).

What i am doing right or wrong ?

Please advise and help me on this !

http://searchengineland.com/google-guest-blogging-for-links-you-better-nofollow-those-links-166218

[Esaky]

Thank you for the reply. But i seen some authors who are (?) send similar article or post content to me for getting a Backlink.

https://support.google.com/webmasters/answer/66356?hl=en

After this, i don't know what i have. For the purpose of Do-follow to the advertiser link and remove them who paid for me ! I am new to this and earning only from this !

[Ant71]

Really good response from Adam.

The way I look at it is the person who wrote the article took their time to craft something for your website. If we are honest you probably got more from it than they will (we all prefer the content rather than a simple link). It isn't really playing the game if you nofollow, it doesnt do any harm giving them a bit of link juice, plus it builds a relationship for future assistance.

[Adam_Cochran]

This isn't so much an SEO question as it is a personal policy question.

Obviously declaring something as No-Follow allows you to retain the PR flow from your website. Yet this isn't always something that guest posters are happy with.

The other thing worth considering if your guest posters are only willing to write for you in exchange for a Do-Follow link is maybe they aren't the best guest posters. Not only will similar guest articles and do-follow links from them be popping up on a number of sites as this is their active strategy, but there end goal isn't user experience it's SEO.

To improve YOUR seo and ultimately your business you want a guest poster who cares more about improving their personal brand than their search engine ranking. This way you will find a user committed to quality and user experience, someone that search engines and people a like want to read, and someone who won't require you to give a do-follow link, because regardless of link status their brand grows.

Remember inbound marketing isn't all about SEO, you need to debate where the technical side of your business ends and the branding begins and how that effects your policy!