Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does embedding Google map help local SEO?
-
Hi I am curious if adding a embedded Google map to a footer helps for Local seo?
Thank you
-
Sorry to double post, but I went and looked and they also have one specifically for local business.
-
I think adding the map by itself couldn't hurt, but I would combine it with schema organization or business markup for the best results. You can specify where your physical location is with either of those two mentioned.
-
Thanks for sharing Matt - we did a similar test and found improved SERP results with a full address/G map on the contact page above the fold.
-
Thank you very much for sharing those results.
-
Awesome information, Matt.
Thank you.
-
We've tested this a few ways.
-
Add map to the footer - seems to help somewhat. Not a big jump but definitely a boost.
-
Add map to the contact page along with the address - this helped the most in our testing.
-
Add map to any other page - no effect in our tests.
We tested 2 controls and 4 sites set each way = 14 total.
Of the 14, the 2 controls and the 2 "any other page" had very little improvement. The 8 on #1 and #2 had definite moves and so it does seem to affect the results. Putting the address on the page, along with an embedded G map was by far the best for us.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I rank for a different business categories on google local?
Hello, How do I appear on the local listings for google in different categories or services that I offer? For instance, we're a physical therapy clinic by trade but we specialize in orthopedics, sports medicine, and lower back pain. Thus, how do I rank on google local for these types of services? Currently, we rank for physical therapy but we also miss out on a big part of our business by not ranking for these listings on local. Any help or suggestions would be greatly appreciated. Cheers, Scott
Local Listings | | scottgray06200 -
HELP! Google Local dropped!
I noticed that my Google Local page does not show in any search results anymore. Looking at Moz Local, it appears that I had 250 views on August 30th and 0 after that. It just dropped overnight. I looked at Google My Business and I noticed that I had a duplicate listing (no idea where it came from). It wasn't verified though. I deleted that. I also noticed that my address has been changed to Drive instead Dr. I was very careful in making it the same everywhere, but it changed without me changing it. Perhaps someone so kindly "suggested an edit" and I didn't see that happen. Anyone have any ideas. My organic search ranking is still strong. #3 for most search terms. And we have a very strong Google Local reviews. I mean, it even shows business that have been permanently closed over me!!! And we have photos, great reviews, and regularly post to Google+. I seriously need some help. I am a small business owner that does all of my own SEO because I can't afford a good SEO. 😞
Local Listings | | CalicoKitty20000 -
Is eLocal a scam or legitimate directory for local SEO?
I just got an email from eLocal with information that is way farther off than any other email I have received from directories I know. I ran a search on them, and it definitely seems fishy. Plus, it's not showing up as a problem in my Moz Local account. However, I don't want an inconsistent listing if this is a legitimate site I should correct. Anyone have experience with them? What should I do? Thanks for the assistance, Ruben
Local Listings | | KempRugeLawGroup0 -
Why I'm I ranking so low on Google Maps
About 3 months I started a website (www.guyetteroofing.com) for my roofing business in Montgomery, Alabama. The site is still a work in progress, however, because the competition doesn't really market via internet it was fairly easy to rank on Google Maps. Within 1 month the business was letter "A" in Google Maps. About 3 three weeks ago my ranking was dropped considerably, not showing up at all in letters A through G. The business is still indexed in Google Maps, but only represented by a small red dot. My website is still ranking pretty high for "roofers in Montgomery", but my position on Google Maps has all but disappeared. I have no idea what I've done to be rank so low on Google Maps but still have a solid position on regular Google Search. I've checked my citations and my NAPs, there are a few inconsistencies but nothing major. How can I rank so far below my competition if I have twice as many citations, an actual website, and a Google Plus page?
Local Listings | | billyguyette0 -
Google is associating the wrong address with my website in SERPs
I've dealt with submitting address change information to Google (and Yelp, YP, etc.) when they have somehow scraped the wrong address or phone number. This is a little different. I work for the parent company with multiple companies of similar names making up the family of companies. What's happening is that people are searching for one of our companies (Lynden Transport) and getting the correct website results to pop up, but the address/phone # shown below the URL and in the local results screen is for one of our other companies (LTI, Inc.). Customers should be seeing a Fife, WA address but instead are seeing one for Lynden, WA. I've attached a marked up screenshot to better those what is happening. At least customers are generally finding their way to our company but it's causing quite a headache for our customer service reps and customers as they get transferred back and forth on the phone, and confusion for customers unfamiliar with our office locations. I've clicked on the "Send Feedback" link at the bottom of Google and explained what was happening, but beyond that I'm not sure what to do. The information presented isn't wrong, it's just being associated with the wrong company. It seems like a Google logic error and not something I can control or edit. Any ideas? moz-ltia.jpg
Local Listings | | RyanD.0 -
How to show on Google Maps for specific areas close to me?
Hi there, Im wondering the best approach to get more consistent listings for google map searches (the pins on the map) for a business.
Local Listings | | Ampweb
Here is a small overview. My client provides storage services in London. His business is very local as customers will only want to use them if they are from surrounding local suburbs within the City. His business is showing on the map for some of the suburbs close to his business, but it does not actually show when you search for the closest location (suburb) that his business is located in, or other local suburbs. What would be the best approach to ensure google shows a pin for his search results when users search for all close-by suburbs to his business address? Is this possible or will it just happen over time? He already has landing pages on his website for each of his suburbs that he is trying to target, eg: "Self Storage Camden".0 -
How does dynamic call tracking affect local SEO?
I would like to begin tracking calls and offline conversions, but I am concerned that if I add a dynamic call tracking software that it will negatively affect SEO.
Local Listings | | FluidAdvertising1 -
How to remove a former business location from Google Places?
I've received a strange response from Google Places on local listings for a home builder. Google's rep suggested that we not list the new home sales center (a model home) since at some point it will change from being a business listing to a residential listing. That is just wrong. It will be a place of business for the next 3 years and then will flip to being a private residence. These days it is uncommon, but not that rare to turn over ownership from public to private or vice versa (A residence becoming a law or other commercial establishment. Or a whole office building becoming condos.) The issue is, when it does happen, how do we get Google and others to recognize that a business is no longer a business location? I've had trouble bringing down the address of former former model home sales centers on Google Places much to the chagrin of the residents.
Local Listings | | BlairKuhnen0