Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should you delete old blog posts for SEO purposes?
-
Hey all,
When I run crawl diagnostics I get around 500 medium-priority issues. The majority of these (95%) come from issues with blog pages (duplicate titles, missing meta desc, etc.). Many of these pages are posts listing contest winners and/or generic announcements (like, "we'll be out of the office tomorrow"). I have gone through and started to fix these, but as I was doing so I had the thought: what is the point of updating pages that are completely worthless to new members (like a page listing winners in 2011, in which case I just slap a date into the title)?
My question is: Should I just bite the bullet and fix all of these or should delete the ones that are no longer relevant?
Thanks in advance,
Roman
-
for the original poster - what did you end up doing - and did it make a difference??
(and) similar question but different...
If suddenly some 90% of a 5,000 page blog is changed to have the blog pages no-indexed, will the linkjuice be now more concentrated on the remaining 10%?
in the old days, we sort-of-called this "pagerank sculpting" and the idea was to focus the linkjuce on certain pages and defocus it on other pages.
does this make a difference these days??
keep in mind that the 4,500 remaining pages are still followed, and all backlinks remain in place.
will the site start ranking better for the keywords on the 500 indexed pages?
tia!!
-
I would personally still noindex because I would never recommend deleting something that I have not seen when it comes to site architecture. This way you really are not lose anything and you revert if you need to.
You may find that the lack of drops you down in ranking I doubt that will happen I really doubt it but I would not want you to delete having not seen your site.
Hopefully That helps,
Tom
-
Thomas,
Most of these pages have no backlinks and contain dated information. Would you still noindex vs delete the pages?
Thanks,
Roman
-
You could go back and improve the pages if you have any URLs from other sites or back links pointing to your content and you deleted that will not be good. Plus Google Will probably not like that you chop your site and half. If they are really worthless pages no index them So your crawl budget doesn't get ruined. To me removing content because there's small problems with the Page sounds about idea very bad idea.
-
I'd recommend you do neither.
If you set them to no-index, these issues won't matter, but you won't have lost the pages and whatever value they pose. Plus, it's generally good to keep any pages that aren't of their own accord, detrimental.
However, if you'd rather not do this, I'd look more favorably on removing them than fixing each one. That's a lot of work for very little reward - most likely, at least. Really, the answer depends on how much time you have and how fixing them would weight against the benefit(s) of doing other things.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Magento: Should we disable old URL's or delete the page altogether
Our developer tells us that we have a lot of 404 pages that are being included in our sitemap and the reason for this is because we have put 301 redirects on the old pages to new pages. We're using Magento and our current process is to simply disable, which then makes it a a 404. We then redirect this page using a 301 redirect to a new relevant page. The reason for redirecting these pages is because the old pages are still being indexed in Google. I understand 404 pages will eventually drop out of Google's index, but was wondering if we were somehow preventing them dropping out of the index by redirecting the URL's, causing the 404 pages to be added to the sitemap. My questions are: 1. Could we simply delete the entire unwanted page, so that it returns a 404 and drops out of Google's index altogether? 2. Because the 404 pages are in the sitemap, does this mean they will continue to be indexed by Google?
Intermediate & Advanced SEO | | andyheath0 -
Buying Expired Domains with Decent DA/PA for SEO Purposes
Hey guys, i've seen some stuff about this before but I recently found an opportunity to put it into action and wanted to make sure I knew what I was getting into! I am looking at buying a domain (expired and now only 10 dollars) that has a decent domain authority and has some keywords in it related to my clients practice. I plan on using a 301 redirect to pass "link juice" because this client is looking for a quick bump in rankings. Thoughts? Benefits? Problems with this?
Intermediate & Advanced SEO | | RickyShockley1 -
OMG. RAND IS ATTACKED! (in a blog post)
I posted a link to Rand's recent Moz Blog in another forum. One of the users posted a link to this article as a counter point. Thoughts? [title edited by staff for clarity]
Intermediate & Advanced SEO | | AWCthreads2 -
Blog posts not showing in serps for exact match title search
hi- my first client ranks #1 for the exact phrase of each blog post title the 2nd client doesnt rank anywhere when i search for the exact post title 2nd client has robots.txt User-agent: *
Intermediate & Advanced SEO | | Ezpro9
Disallow: /wp-admin/
Disallow: /wp-includes/ so that shouldnt noindex any posts right? his site ranks for many kw's - but oddly none of his blog posts are anywhere to be found - i dont mean for a kw search - i mean for searching for the entire title he doesnt rank anywhere in first 5 pages for any of 6-7 posts i checked any idea what could cause this? thanks0 -
Domain expiration and seo
My domain name is free with my service with yahoo but it expires every year and gets extended automatically as I continue service, how does this impact my seo efforts? I've heard that the search engines prefer sites to expire in 3 years or more? Is this a fact?
Intermediate & Advanced SEO | | bronxpad0 -
Migrating online store to subdomain using shopify and effects on seo and energy down the road for seo
I'm looking for some clarity... Looking at using Shopify for an existing online store that we have to migrate. Setting up the store with shopify means we will be using a subdomain such as shop.mywebsite.com instead of mywebsite.com/shop. The following are points to consider when responding The client currently has an online store, however it's a proprietary shopping store and CMS that has since gone defunct and they need to migrate to an alternative in order to survive online against new CMS systems that allow the site and its content to be better optimized. There is a lot of existing SEO done on the current site that we don't want to loose PR on. There is roughly 2000 products Client has a fixed budget, dealing with checkout issues, custom work and various other "bugs" seems to be easier controlled with Shopify...thus budget can be used more on content/strategy and migration We want to run the main site in Wordpress and are wanting to use Shopify since it supports a gateway, has great features and seems like it would allow us to get more bang for the buck and can focus more on the main site and content strategy and drive traffic to the subdomain store if needed Or main concern is the effort of migrating 2000+ products to shopify and the traffic and PR it gives the current site will have a negative effect on the main domain itself. Should we really be considering this path? The domain is diveidc.com One main benefit to the subdomain is the ability to clearly segment products from the service portion of the site in the analytics and focus 2 clear strategies and track it in a very defined manner. We're really on the fence with this...any thoughts are welcome.
Intermediate & Advanced SEO | | MAGNUMCreative0 -
Link Age as SEO factor?
Hi Guys
Intermediate & Advanced SEO | | VividLime
I have a client who ranks well within a competitive sector of the travel industry. They are planning CMS move which will involve changing from .cfm to .aspx We will be doing the standard redirects etc However Matt's statement here on 301 redirects got me thinking
http://www.youtube.com/watch?v=zW5UL3lzBOA&t=0m24s He says that basically you loose a bit of page rank when you do a 301 redirect. Now, we will be potentially redirecting 1000s of links and my thinking is 'a lot of a little, adds up to a lot' In other words, 1000s of redirects may have a big enough impact to loose some rankings in a very competitive and aggressive space. So recommended that we contact the sites who has the link highest value and ask them to manually change the links from cfm to aspx. This will then mean that there are no loss value as with a 301 redirect. -But now I have another dilemma which I'm unsure about. So the main question:
Is link age factor in rankings ? If I update any links, this will make said link new to Google, so if link age is a factor, would this also lessen the value passed initially?0 -
Does capitalization matter for SEO?
Two places capitalization comes into play: (1) on-page use (title, h1, body text, img alt text, etc) (2) external anchor text I didn't think it mattered from Google's point of view for on-page usage (is this correct?) but I notice that OpenSiteExplorer' s 'anchor text distribution' tab shows different counts for the same keyword if it's capitalized in different ways (eg seomoz.org is listed separate from SEOmoz.org). Is that just OSE or does Google treat the keyword/phrase different based on its capitalization, too? And if so, then should I be creating external links to my site with the 'regular' and 'Capitalized' versions of my key phrases?
Intermediate & Advanced SEO | | scanlin1